Recognized for Best New Product and as the Most Innovative Company of the Year
Hong Kong, August 29, 2016 - MetLife, Inc. (NYSE: MET) a leading global provider of insurance, annuities and employee benefit programs, announced that it has been recognized with awards in two categories in The 13th Annual International Business Awards.
Category
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Award
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Country/Region/Product
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Best New Product or Service of the Year - Financial Services
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MetLife Asia: Empowering Women in Asia to Live Healthy and Beautiful Lives
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Most Innovative Company of the Year - in Asia, Australia and New Zealand
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MetLife Asia: Driving Regional Innovation through the Optimization of Customer-Centric Intelligence and Analytics
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The Award for Best New Product or Service of the Year went to MetLife Asia’s first lifestyle and health plan for women, named BEAUTIFUL. First launched in June 2015, the product was designed to address the needs of the fast-growing 30 to 50 year old female segment and empowers them to lead beautiful and healthy lives, as well as providing financial security and protection in case of illness.
“BEAUTIFUL is a life-enhancing product designed specifically to help women improve their health and lifestyle through fitness, nutrition and beauty benefits, as well as providing the trusted navigation of a health concierge and health recovery service when illness strikes,” said Ralph Brunner, Chief Marketing Officer, MetLife Asia. “We had developed the product after carefully listening and responding to the needs, wants, fears and aspirations of women across Asia. We are delighted to receive this award.”
Related to the Award for the Most Innovative Company of the Year - in Asia, Australia and New Zealand, MetLife Asia was recognized for having launched two key projects that foster and promote innovation. The first was the establishment of its Center of Excellence for Data Analytics (COEDA) in 2014 to transform big data into customer insights, deliver a more holistic customer experience, and drive improvements to business performance. LumenLab was the second project; a Singapore based innovation space that develops, prototypes and tests new business models, actively seeking to disrupt and go beyond the status quo. The center fosters a culture of innovation within MetLife in more than 10 countries across the region and creating new businesses that address Asian consumers’ needs in health, ageing, and wealth management.
The International Business Awards are the world’s premier business awards program. All individuals and organizations worldwide – public and private, for-profit and non-profit, large and small - are eligible to submit nominations. The 2016 IBAs received entries from more than 60 nations and territories. Nicknamed the Stevies for the Greek word for “crowned,” the awards will be presented to winners at a gala awards banquet at the Rome Cavalieri Waldorf Astoria Hotel in Rome, Italy on 21 October.
