Svayam's 'Accessible Family Toilet Project' Reveals that 76% of People in Rural India, with Reduced Mobility, Struggle to Access Basic Sanitation Facilities

In four years, 1.44 crore individuals have been made aware of the significance of accessible sanitation across 14 states and 138 districts in India

1,008 rural families have successfully availed loans amounting to nearly INR 3 Crore to facilitate the construction of accessible toilets in their homes

19th November 2023, Delhi: Svayam, India's pioneering accessibility organisation and the social impact arm of Jindal SAW, unveils key findings from the ground-breaking Accessible Family Toilet Project, implemented with Foundation for Accessible Aquanir and Sanitation (FAAS- India wing of Water.org). Discovering that over 76% of individuals with reduced mobility struggle to access sanitation facilities through an initial need assessment survey, Svayam initiated this project in 2019 across 14 states and 138 districts of India. Over the 4 years, through 24,500 Self Help Groups (SHGs), Joint Liability Groups (JLGs), and Community-Based Organisations (CBOs) this project has touched lives of about 1.5 crore individuals (approximately 1% of India’s population) and trained over 1554 local plumbers and masons on accessible toilets. Emerging as a beacon of hope and progress, Svayam’s sensitizing and training programs under this project has helped rural India be future ready by building accessible sanitation facilities. 

While toilets are recognised as a basic necessity, there are still a staggering number of people with reduced mobility, including senior citizens, people with disabilities, pregnant women, kids, etc., who are deprived of this facility. Recognising this, Svayam conceived the concept of 'accessible toilets' and drove awareness at the grassroots level on the significance of accessible toilets in Indian households. With 69% of People with Disabilities (PwD) and 71% of India's senior citizens residing in rural parts of India, Svayam led the project intending to improve sanitation facilities for the safety, convenience and dignity of these people.

To understand the need for accessible toilets, a comprehensive three-month need assessment survey was conducted in India, revealing the pressing need for accessible sanitation facilities. Shocking statistics emerged, highlighting the challenges faced by those with disabilities and reduced mobility. In India, 22% of people with disabilities earn less than 3000 per month. Indicating that apart from awareness of what accessible toilets entail, there was also a need for awareness of sanitation loans that are provided through microfinance models such as Self-Help Groups (SHGs), Joint Liability Groups (JLGs) and others. 

Shedding light on this transformative endeavour, Ms. Sminu Jindal, Founder - Chairperson of Svayam and Managing Director of Jindal SAW Ltd., shares, "At Svayam, we firmly believe that accessibility is an inherent human need and an undeniable right for every individual. Our extensive four-year project has shattered myths that accessibility isn't solely essential for individuals with disabilities; it is necessary for all. Through this project, we've witnessed the willingness of rural communities to invest their savings and even take loans to fulfil this fundamental need—accessible toilets at home. What's truly remarkable is the staggering 99.0% repayment rate, a testament to the unwavering commitment of borrowers towards enhancing their quality of life."

The impact of the initiative on individuals has been substantial, with over 1,008 families having successfully availed loans amounting to nearly INR 3 Crore to facilitate the construction of accessible toilets in their homes. The project initially commenced in Maharashtra, Tamil Nadu, Uttar Pradesh, Karnataka, and Odisha. Encouraged by the impact on the beneficiaries, with the assistance of 14 Micro Finance Institutions (MFIs), the project expanded to an additional nine states including, Andhra Pradesh, Bihar, Chhattisgarh, Gujarat, Haryana, Madhya Pradesh, Punjab, Rajasthan, Telangana, and West Bengal.

Further, this project's success prompted Svayam and NHFDC Foundation to enter into a Memorandum of Agreement (MoA) to expand it to 17 Swalamban Kendras across seven northern states of India. Kicking off this collaboration, the inaugural activity conducted in Kannauj, Uttar Pradesh, focusing on training plumbers and masons to construct accessible toilets. Concurrently, a village-wide survey is underway by the NHFDC Foundation. Impressively, 70% of the families taking the survey have expressed keen interest in obtaining loans to upgrade their toilets. 

Mr Naveen Shah, Chairman -cum- Managing Director, NDFDC, said, “Svayam and NDFDC Foundation remain committed to promoting accessibility and inclusivity for all individuals, including those with reduced mobility. We have planned to develop a model village in the Kannauj District of Uttar Pradesh, implementing accessible toilets in the households that need them. The response to the survey from the village shows a willingness to adapt to a better lifestyle." 

Svayam's findings and experiences have been myth-breaking, demonstrating that people in India's villages are eager to embrace a more inclusive and accessible lifestyle. At a time when the importance of sanitation is often taken for granted, these accessible toilets address crucial matters of safety and hygiene, empowering families to lead healthier, better lives. Svayam is tirelessly expanding its efforts to create greater awareness about accessible toilets, aiming to magnify its impact across India. 

Impact Driven so far:

3,620 families expressed keen interest in adopting accessible toilet facilities at home

64% have opted to build accessible toilets for their elderly family members, prioritising their comfort and dignity

26% have utilised loans to build toilets for family members with disabilities, including those with obesity and accident victims

8% have adopted accessible toilets with future readiness in mind, creating homes that stand prepared for the years ahead to ensure the safety, dignity, and independence of family members as they age in place

An additional 2% have constructed toilets for pregnant family members at home

More than 2500 MFI staff were involved in this process to create awareness of Credit Financing for people with reduced mobility

Over 270 families from Maharashtra alone have opted for loans to build accessible toilets in their homes. 

These loans have a striking 99.0% repayment rate

Many have used their savings to modify the toilets to make them accessible

 

About Svayam

Svayam is a leading accessibility organisation that aims to reform infrastructure and transportation to make it accessible for people with reduced mobility. Accessibility aids individuals and gives them the freedom to independently explore the built environment around them, irrespective of their physical capabilities. This was on philanthropist-business visionary Sminu Jindal's mind when she founded Svayam in October 2000. An initiative of the Sminu Jindal Charitable Trust, Svayam is a not-for-profit accessibility pioneer that focuses on creating a barrier-free world for all. 

Anoop Jalota will Chair a Committee.

Ministry of Commerce & Industry

azadi ka amrit mahotsavg20-india-2023

Union Minister Piyush Goyal emphasizes on bringing all copyright societies related to music industry on a single platform to bolster India’s Soft Power for Amrit Kaal

Anoop Jalota will Chair a Committee to discuss issues related to easing the process of licensing of music

Government to consult stakeholders on industry concerns on Statutory Licensing extended to Internet streaming

Government emphasizes on fair and equitable representation of small and marginalized creators, producers and musicians for their creative contribution

The music industry royalty collection has jumped 10 times in last couple of years and still the industry has huge potential to offer

Posted On: 07 NOV 2023 8:11PM by PIB Mumbai

: Mumbai, November 7, 2023

Union Commerce and Industry and Consumer Affairs and Food and Public Distribution and Textiles Minister Shri Piyush Goyal participated in the Copyright Stakeholders' Meeting held with different representatives of the Copyright Societies and Indian Music Industry, in Mumbai today. The Union Minister has reiterated the commitment of the Government under the leadership of the PM Shri Narendra Modi to protect the culture, heritage and diversity represented by the Cinema, Film and Music industry. The entire industry should come to one platform for enhancing the creative industry and strengthening its soft-power in Amrit Kaal, stated Shri Goyal in course of the meeting. He further said that music industry royalty collection has jumped 10 times in last couple of years and still the industry has a huge potential to offer more. The industry representatives have expressed the pressing issues of the industry in their growth, especially on royalty distribution, statutory licensing mainly under Section 31(d), single window licensing, inclusive representation in the copyright society’s board etc. The Union Minister emphasized on the need to respect fair and equitable distribution of royalty as per the terms decided. The issues of extension of statutory licensing on Internet were also discussed which will be revisited after consultation with the stakeholders.

Union Commerce and Industry Minister has emphasized on having equitable representation in Copyright societies with inclusive approach to have representation of women and equal rights for smaller artists. Copyright societies will review their Article of Association and discuss all such issues in a common forum. The copyright societies have been asked to resolve the disputes collectively, wherein the Minister formed a Committee having representation of all relevant copyright societies to discuss the issues related to the creative industry. The committee shall be chaired by Shri Anoop Jalota, wherein the committee will submit report with solutions on their issues within 30 days’ time. The vision of the Central Government is to bring the different sections of the creative industry to work as one unit and enhance the contribution with inclusive approach taking care of small and marginalized creators, producers and musicians so that their creative contribution is respected.

Meezaan Jafri's Soulful Rendition of Hua Main is The Ultimate Mood Booster*

Link: News

Meezaan Jafri recently won millions of hearts with his portrayal of Shikhar Randhwa in Yaariyan 2. Now, the actor has taken to his social media and shared a soulful rendition of 'Hua Main.' 

He wrote, “Been stuck in my head recently hence decided to make a cover while also doing a new rendition”

Fans were left in surprise and couldn’t stop praising his mesmerizing voice.”

*_Laugh, Cry, and Thrill: Top 5 Must-Watch Series of the Year!_*

Looking for some web-series to add to your watchlist? No need to look any further! We have compiled a list of the five shows that are now generating the most buzz in the world of streaming. There's something for everyone, from gripping tales of survival to comedy. Now, go ahead and fetch some popcorn, and get ready for some truly amazing entertainment!

*Kaala Paani*

Genre: Survival Drama

Platform: Netflix

Cast: Mona Singh, Ashutosh Gowariker, Amey Wagh, and more

Synopsis: When a mysterious disease threatens the Andaman and Nicobar Islands, a desperate struggle for survival collides with a race to discover a cure. This Hindi-language series on Netflix is a gripping tale of resilience in the face of a deadly epidemic. With a stellar cast and a thrilling storyline, "Kaala Paani" is certainly a must-watch!

*Half Love, Half Arranged*

Genre: Romantic Comedy

Platform: Amazon miniTV

Cast: Maanvi Gagroo, Karan Wahi

Synopsis: Rhea is tired of being alone and decides to explore the marriage market. However, each guy she meets comes with a quirkier problem than the last. This romantic comedy provides a fresh perspective on love and arranged dating, offering a hilarious take on the quest for the perfect match. It's available for free on Amazon's miniTV, so you can dive into the crazy circus of emotions without any extra cost.

*Choona*

Genre: Thriller

Platform: Netflix

Cast: Jimmy Shergill, Namit Das, Monika Panwar, and more

Synopsis: "Choona" is a gripping thriller that revolves around a group of outcasts who unite to take on a superstitious politician. Their plan involves a heist as a form of revenge, leading to an intense cat-and-mouse game. With a talented ensemble cast and a thrilling storyline, "Choona" promises an adrenaline-pumping viewing experience.

*Bambai Meri Jaan*

Genre: Suspenseful Action Drama

Platform: Amazon Prime Video 

Cast: Kay Kay Menon, Kritika Kamra, Avinash Tiwary, Amyra Dastur

Synopsis: Set in post-independence Bombay, "Bambai Meri Jaan" follows the journey of an honorable police officer as he battles the city's corruption and chaos to protect his family. This gripping drama offers a realistic look at the crime-ridden streets of the era. If you're a fan of suspense and action, this one's for you.

*Constable Girpade*

Genre: Comedy

Platform: Amazon miniTV

Cast: Khushaal Pawar, Chandini Mimic, Neel Salekar 

Synopsis: Meet Constable Mandaar Ghorpade, aka GIRPADE, who follows in his father's footsteps and joins the police force. His mission? To catch the notorious criminal PHENYL MOHAN, a master of disguise. Along the way, he deals with rich people's bizarre problems and navigates his quirky relationship with his Sub Inspector boss. "Constable Girpade" promises a hilarious take on the life of a lowly constable in Mumbai, one zany case at a time.

There you have it – our list of the top 5 shows to binge-watch right now. Whether you're into thrilling survival dramas, romantic comedies, intense thrillers, suspenseful action, or quirky comedies, these shows offer a diverse range of entertainment options. It’s time to start your streaming journey with these fantastic series, and enjoy!

India is a fast-growing market for American pistachios as consumers here find out more about the health benefits of regularly consuming these delectable nuts.

The Indian office of American Pistachios Growers (APG), organized a knowledge session to talk about the nutritional properties in pistachios on November 1, 2023, in Mumbai that was attended by leading food and lifestyle influencers. 

The session especially focused on recent study conducted by Cornell University and published in the journal Nutrients in 2022 that found that pistachios have a high antioxidant capacity. In fact, the antioxidant capacity of pistachios rivals that of popular antioxidant-containing foods, including blueberries, pomegranates, cherries and red wine. Antioxidants helps protect healthy cells from free radical damage in the body.

Pistachios are one of the very few foods high in antioxidants that are also a complete protein. This makes them perfect for people who want a more plant-based diet. Research conducted and published in 2020 had shown that California grown pistachios are a complete protein; which means that they contain all 9 essential amino acids that your body needs. These types of complete proteins are only found from animal sources. Vegetarians need to balance this with supplements. Pistachios are a natural source. 

Pistachios are also low in calories when compared to other nuts. One serving of pistachios (49 nuts) is only 160 calories making them a great anytime guilt free snack. 

Speaking on the occasion Dr. Siddhant Bhargava, renowned diet specialist and successful health entrepreneur commented “American pistachios are rich in antioxidants, which help protect healthy cells from free radical damage. Also, they are a source of complete protein, aiding in muscle regeneration and repair. Additionally, they also have beneficial fats, fibre and other important nutrients that our body needs every day.”

Speaking on the India market Mr. Sumit Saran, In-Country Marketing Representative of American Pistachios Growers remarked. “We have seen tremendous demand for American pistachios, as people are getting more aware. They are great as a snack or as an ingredient. American pistachios are available on all major e-commerce platforms or with major dry fruit retailers. All consumers have to do is search for California pistachios.

Celebrity Chef Vicky Ratnani showcased healthy recipes featuring American pistachios, highlighting their high quality, versatility, and creativity on every plate. Also present at the occasion was Ms. Rhiannon Elms, Senior Ag. Attaché, US Consulate, Mumbai. 

About American Pistachio Growers

American Pistachio Growers is a non-profit trade association representing more than 865 growers, member processors and industry stakeholders in California, Arizona and New Mexico. More details and a compendium of the global research can be found at www.AmericanPistachios.in      

STAR STUDIOS AND CINE1 STUDIOS’ INTENSE SURVIVAL THRILLER ‘APURVA’ TRAILER OUT NOW!

 BRACE YOURSELF TO WITNESS THIS EDGE OF THE SEAT THRILLER - APURVA STREAMING FROM 15TH NOVEMBER ONWARDS ONLY ON DISNEY+ HOTSTAR!

Mumbai, 26th October 2023: After unveiling the intriguing and viral first look amidst huge crowds and tremendous fanfare at the prestigious Lav Kush Ramlila at Red Fort, Delhi - the first of its kind for any Indian film, the power-packed trailer of Star Studios and Cine1 Studios’ APURVA is here! Releasing on 15th November on Disney+ Hotstar, Apurva directed by Nikhil Nagesh Bhat stars a unique ensemble cast of Tara Sutaria, Abhishek Banerjee, Dhairya Karwa and Rajpal Yadav who have united to showcase one of the most powerful stories of good over evil onscreen, set in one of India's most dangerous places in India – Chambal.

Trailer Link: https://youtu.be/daD91zE7tPs

The engrossing visuals showcase a dramatically raw and fierce transformation of Tara who draws onto her inner strength to survive and live! What happens when an ordinary moment in life suddenly turns into a very dangerous situation and how far will Apurva go to survive? This is the story of Apurva! 

Director Nikhil Nagesh Bhat says “Apurva was a great opportunity to bring an adrenaline pumping, powerful story to life. Audiences will see a dramatically strong transformation of Tara and for the first time we will see Rajpal Yadav in a deadly role, he will surprise fans with this new avatar! Abhishek brings a unique brand of memorability to all his characters, and I feel what he has done in Apurva, will catapult him even further. It was a memorable experience working on this story with such creative stalwarts like Murad bhai, Star Studios and Disney + Hotstar, who have given me a great platform to tell this thrilling story in the way I envisioned it.” 

Tara Sutaria speaks on headlining this unique project, "I am overwhelmed by the immense love and appreciation that our first look has received. ‘Apurva' has been the most challenging and rewarding experience for me with regard to performance and it is also starkly different from any role I've played before. The fierceness and power of this character is what drew me in from the beginning! This is the role I've longed for since I began my career, and I can’t wait for the audiences to watch the film from November 15, on Disney+ Hotstar.”

Cinematic legend Rajpal Yadav whose menacing avatar will take audiences by surprise says, “It is always important to keep trying to innovate and do something different no matter what stage of life you may be in. I was looking for a role that I’ve never done before, something that can shock today’s audiences who are always looking for something new and Apurva was just the right story for me to be a part of which is releasing from 15th November on Disney+ Hotstar!”

Known for his dynamic portrayals on screen, Abhishek Banerjee says "This is one of the most fearsome characters I’ve played so far and to bring the necessary level of evil and menace in each scene was quite challenging but it was a great journey working with such an exemplary team! I am very excited for audiences to watch Apurva from 15th November on Disney+ Hotstar.”

Dhairya Karwa adds, "Exploring the intricacies of the character was challenging and exciting at the same time. It was an emotional journey and a testament to the purest emotion, love, and how far you would go to protect the ones you love. It is one of the most creatively liberating experiences of mine working with such a fantastic team, and I am eagerly awaiting the release of Apurva from 15th November on Disney+ Hotstar!”

Star Studios presents APURVA, a Cine1 Studios and Star Studios Production, is written and directed by Nikhil Nagesh Bhat and produced by Murad Khetani and Star Studios, will be streaming from November 15 onwards only on Disney+ Hotstar.

ABOUT THE FILM:

An edge-of-the-seat thriller, where the prey becomes the predator to survive an abduction, through the night. Apurva, an ordinary young girl (age 23) is enroute to an adjacent town to meet her fiancée, when she is randomly kidnapped by local dacoits during a robbery. Apurva has to outwit lawless, brutal and dreaded dacoits in the ravines of Chambal (large unpoliced ravines across central India) to survive the night before any help comes her way.

About Disney+ Hotstar

Disney+ Hotstar is India’s leading streaming platform that has changed the way Indians watch their entertainment - from their favourite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in 10 languages and coverage of major global sporting events.

For the latest updates and entertainment from Disney+ Hotstar, follow us on (Instagram) @DisneyPlusHotstar, (Twitter

Govt ensuring last mile coverage to provide health services to remote areas: Prof SP Singh Baghel, MoS, Health & Family Welfare....

 

 

Need to address healthcare concerns of people in India who cannot afford quality healthcare

 

Industry should come forward in promoting blood donation and organ donation across country

 

 

NEW DELHI, 26 October 2023: Prof SP Singh Baghel, Minister of State for Health & Family Welfare, Govt of India today emphasized that the government is working towards providing last mile coverage to provide health services to remote areas in the country. He further added that there is a need to address the healthcare concerns of Indians who are not able to access quality healthcare.

 

Addressing the 17th edition of ‘FICCI HEAL 2023’, Minister Prof Baghel further said that under the Ayushman Bharat Digital Mission (ABDM), the government, through telemedicine, is trying to provide medical coverage to citizens who cannot access affordable healthcare. He emphasized on the need to promote organ donation and blood donation through massive campaign and urged the industry to come forward to play a lead role in promoting these across the country.

 

Speaking on the success of Ayushman Bharat Program, Prof Baghel stated that over Rs 70,000 crore have been utilized under the PMJAY scheme to promote affordable healthcare in India. He informed that till date over 1.80 crore Ayushman cards and 2.31 crore Ayushman Bharat Health Account (ABHA) ids have been created. He urged FICCI to organise a consultative meeting with healthcare providers, empanelled under AB-PMJAY, with the Health Ministry officials to deliberate on the concerns and issues of the industry.

 

Highlighting the importance of Jan Aushadhi centres, Prof Baghel underscored the need to promote more affordable and generic medicines while prescribing to patients.

 

Dr Harsh Mahajan, Chair, FICCI Health Services Committee and Founder & Chief Radiologist, Mahajan Imaging and Labs said that the ‘METAmorphosis’ in healthcare is deeply rooted in the adoption of emerging technologies such as artificial intelligence, genomics, and precision medicine, which are revolutionizing diagnosis, treatment, and healthcare management. “These technological advancements are driving unprecedented improvements in patient care, drug discovery, and healthcare research. They demand that we consider the ethical, legal, and social implications of these advancements, and ensure that healthcare remains accessible, equitable, and compassionate,” he added.

 

Dr Narottam Puri, Advisor, FICCI Health Services and MVT Committees; Principal Advisor- QCI; Board Member & Former Chairman – NABH; Advisor- Medical Operations, Fortis Healthcare Ltd said, “At a time when lifestyle disorders are on a rise, technology-backed public and private affordable healthcare is the only solution to confront the new pool of diseases. The future healthcare- its service design and delivery require reimagining healthcare—making it more personal, collaborative, and integrated, enabled by digital capabilities.”

 

Dr Ajay K Singh, Senior Associate Dean for Postgraduate Medical Education; Director, MMSCI, Harvard Medical School said that unequal access, affordability, healthcare spending and shortage of healthcare professionals are important challenges of healthcare scaling in India. “AI and AI solutions are going to be the answer to scalability in healthcare in India,” he added.

 

Dr Sanjeev Singh, Co-Chair, FICCI Health Services Committee; Medical Director, Amrita Institute – Faridabad and Chief Medical Superintendent, AIMSRC Kochi also shared his perspective on the healthcare sector in India.

 

FICCI-KPMG Knowledge Paper ‘New Age Healthcare Delivery Models in India’, was released during the event

Media reports claiming that the Union Government is compromising on smoking warnings for OTT Streaming Services are false and misleading

The Union Government has extended the COTP film rules to OTT Platforms which has been operative from 1st Sept 2023

By bringing OTT under the tobacco control rules, India has become a world leader in tobacco control measures

There is no compromise with the rules; action will be initiated for any non-compliance with the OTT Rules 2023

New Delhi, 21st October, 2023

A reputed news publication has recently made a claim that the Union Government has reached “an uneasy compromise” with OTT (over-the-top) streaming services on adding smoking warnings to their content. The report further claims that some platforms have chosen less intrusive warnings as a result of such an agreement. The news report is misinformed and claims are false, misleading and based on misrepresented facts. 

Considering public health as a priority issue, the Government of India has extended the COTP (Cigarettes and Other Tobacco Products) film rules to OTT platform also.  OTT rules 2023 became operative from 1st September 2023. Under these rules, now all OTT platforms like Netflix, Amazon Prime Video, Disney + Hotstar, Jio Cinema, Sony LIV, ALTBalaji, Voot etc. have to display anti- tobacco health spots, anti- tobacco health warning as a prominent static message and audio-visual disclaimer on the ill-effect of tobacco use as prescribed in the rules.

This step of the Government has been commended by various public health organizations and experts. By bringing OTT under the tobacco control rules, India has become a world leader in tobacco control measures. 

Hence, the media report is not factually correct and does not reflect the correct picture of the Union Govt’s commitment towards improving public health as one of its priority duties. All OTT platforms are required to strictly comply with the provision of the OTT Rules 2023 as it became effective from 1st September 2023. There is no compromise with the rules and action will be initiated by the Government for any non-compliance with the OTT Rules 2023. 

DORITOS LAUNCHES AN ‘EXPLOSIVE’ NEW TVC FOR DORITOS DINAMITA

• The rolled fiery tortilla chip is adapted and customised for the Indian palette 

• The ‘Har Bite Mein Blast’ TVC showcases the ‘explosive’ Doritos crunch and fiery flavour of Doritos Dinamita

• A robust 360-degree surround campaign is also planned across multiple platforms

 

Link to the TVC: https://www.youtube.com/watch?v=iBi5aC_uZi4

New Delhi (18 October, 2023): Igniting its bold persona, Doritos, the world’s number one Nacho Chip brand*, has unveiled a ‘detonating’ new TVC campaign to introduce its explosive new launch – Doritos Dinamita. The bold new introductions are seasoned with extraordinary flavours and deliver a big crunch in every bite.

Drawing inspiration from its globally successful format, Doritos Dinamita has launched in two ‘explosive’ flavours – Fiery Lime and Chilli and Sizzlin’ Hot – which have been adapted and customised for the Indian palette. With this differentiated offering, Doritos aims to retain its leadership in one of the fastest growing tortilla chips market in the world.

Bringing to life the snack’s ‘explosive’ format, the film features a bunch of campers who are stranded in the middle of nowhere but saved by the bold move of the youngest in the group. As the campers desperately wait to be rescued for over two days, they fail to get the attention of the chopper hovering over them. Just then, the youngest of the lot stumbles on the last packet of Doritos Dinamita in his backpack. Looking at the dynamite shape and explosive flavour of the chip, he has a ‘eureka’ moment. He crunches on the chip to create an explosion that diverts the chopper back to the campsite, successfully rescuing all of them.

Speaking on the new film, Pranshu Sahni, Category Lead, Doritos, PepsiCo India, “At Doritos, we have always our consumer at the centre of our communication, connecting with them through our innovative products and bold storytelling. While the all-new Doritos Dinamita perfectly embodies the boldness of the consumer it's designed for, we wanted to amplify its crunch with a compelling narrative. Through our film, we’ve not only highlighted the ‘explosive’ nature of the product, but also our strong believe in bold self-expression.”

Vikram Pandey (Spiky), National Creative Director, Leo Burnett said, “New Doritos Dinamita is shaped like a dynamite and has a fiery taste, this gave rise to the idea of ‘Har Bite Mein Blast’. Our film dramatizes this idea in the brand’s signature style of humour. The film will be followed up with an extensive integrated campaign that will play up the blast aspect of the product." 

Not limited to a TVC, the Doritos Dinamita ‘Har Bite Mein Blast’ campaign will be brought to life through a robust 360-degree surround campaign. Doritos Dinamita is available at INR 20 and INR 30 across all leading retail and e-commerce platforms in India.

AGENCY CREDITS:

Creative Agency – Leo Burnett 

Dheeraj Sinha – CEO & Chief Strategy Officer–South Asia 

Raj Deepak Das – CEO & Chief Creative Officer–South Asia 

Samir Gangahar – President-North 

Vikram Pandey – National Creative Director

Saarthak Dutt – Executive Creative Director 

Atin Ahluwalia – Creative Director 

Hardik Trivedi – Creative Director 

Syed Imran Imamuddin – Associate Creative Director 

Sneha Rajpurohit – Senior Copywriter 

Bikash Patra – Art Director

Neha Kapoor – Vice President

Uday Lalotra – Brand Services Partner

Shriya Sachdeva – Senior Brand Services Associate

Noor Samra – Senior Vice President

Shailja Dhoundiyal – Brand Strategy Director

Production House – The Pack

Director – Vivek Kakkar

***

About Doritos:

Doritos, the world’s number one nacho brand*, is present in over 55 countries globally. Doritos is targeted at Indian consumers in the 18-to-30-year age bracket, residing in urban and semi-urban centres. Doritos is available in the following flavours: Nacho Cheese, Sweet Chili, Sizzlin’ Hot, Dinamita Fiery Lime and Chilli, Dinamita Sizzlin’ Hot and in five price points, at INR 10, INR 20, INR 30, INR 50 & INR 85. The product is available across India through a mix of large format retail chains, online channels, and neighbourhood stories.

About PepsiCo India:

PepsiCo entered India in 1989 and has grown to become one of the largest food and beverage businesses in India. PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana 100%, Gatorade and Quaker. Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Pep+ “Winning with Pep+” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. We believe that continuously improving the products we sell, operating responsibly to protect our planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders. In 2009, PepsiCo India achieved a significant milestone, by becoming the first business to achieve ‘Positive Water Balance’ in the beverage world, a fact verified by Deloitte Touché Tohmatsu India Pvt. Ltd. The company has been Water Positive since then. For more information, please visit www.pepsicoindia.co.in.

DRI busts major gold smuggling syndicate in pan-India operation

Posted On: 15 OCT 2023 3:02PM by PIB Mumbai

 

The Directorate of Revenue Intelligence (DRI) busted a syndicate involved in smuggling foreign-origin gold through land and train routes. In a meticulously planned and well-coordinated operation involving DRI teams across three locations, a huge quantity of smuggled gold, weighing around 31.7 Kg valued at around Rs. 19 crores, was seized in Varanasi, Nagpur and Mumbai on 13 and 14 October, 2023.

Acting on specific intelligence, the Nagpur DRI team apprehended two carriers of gold when they alighted at Nagpur railway station from a train that started from Kolkata. Foreign marked gold weighing 8.5 Kg was recovered from them. Following interrogation of the carriers, the DRI team also identified and apprehended two receivers of the smuggled gold.

The Varanasi team managed to apprehend two of the accused and their car when they were travelling in UP, after a 3-hour dramatic chase on the road and a search operation inside the forest, with the help of local police. About 18.2 Kg of gold was recovered from the duo and from a cavity made below the handbrake of the car.

The Mumbai team managed to trace five accused on the roads of Mumbai after they had travelled from Varanasi by train, carrying gold. The team recovered 4.9 Kg gold from them.

An interrogation of the accused revealed that the syndicate used to smuggle gold into India via the borders of Bangladesh and further diverted the same to Mumbai, Nagpur, Varanasi etc. With due diligence and coordinated plan of action, the DRI arrested 11 people -- five people in Mumbai, two in Varanasi and four in Nagpur. The arrested persons cover offenders at all rungs of the gold smuggling syndicate viz. carriers/passengers, handlers, and final recipients of the smuggled gold.

The operation shows the persistent ability of the DRI to work in a professional way to unearth syndicates that pose a threat to the economic security of the country. It also highlights the fruitfulness of inter-agency cooperation in such a pan-India operations.

***

RB/PK

Dazzling extravaganza of the year! CNM &ND Parekh Pre- Primary School

Grand Carnival Extravaganza for their students and outside community.

Step right up to the most dazzling extravaganza of the year! CNM &ND Parekh Pre- Primary School is set to ignite the evening with The Grand Carnival, an event that promises to leave you spell bound.

Prepare to be enchanted as the grounds metamorphose into a resplendent wonderland, adorned with heart-pounding rides, enchanting games, an assortment of delectable delights to tantalize your taste buds.

From the spine-tingling roller coaster rides to classic carnival games, there's an endless array of entertainment to satisfy all ages. Savor the whimsical allure of cotton candy and popcorn, or relish savory indulgences that will appease even the most discerning palate.

But that's not all! The stage will come alive with the talents of remarkable performers, as they mesmerize with their acts, serenade with live music, and enthrall with captivating dance performances.The evening will be an unceasing cascade of entertainment , ensuring that every moment is one of pure joy and mirth.

So, mark your calendar and assemble your loved ones for an evening of indelible memories at CNM & ND Parekh Pre-Primary School's Carnival.

This is an opportunity to forge lasting conections and relish every single moment .

CNM & ND Parekh Pre-Primary School Cordially invites you to the most exhilarating event of the year.

The Grand Carnival!

Date: 21st October 2023

Time- 5.00-9.00 PM

Venue: CNM & ND Parekh Pre- Primary School.

Shri Siddhartha Mohanty, Chairperson, LIC of India, presents Dividend cheque to Ms. Nirmala Sitharaman, Hon’ble Union Minister of Finance and Corporate Affairs

Shri Siddhartha Mohanty, Chairperson, LIC of India, presents Dividend cheque of Rs. 1831.09 Crore to Ms. Nirmala Sitharaman, Hon’ble Union Minister of Finance and Corporate Affairs, as the Government of India’s share of Dividend

Shri Siddhartha Mohanty, Chairperson, LIC of India, today presented the Dividend cheque of Rs. 1831.09 Crore to Ms. Nirmala Sitharaman, Hon’ble Union Minister of Finance and Corporate Affairs, as the Government of India’s share of Dividend , approved by the Shareholders in the Annual General Meeting held on 22.08.2023.

 

Dr. M P Tangirala, Additional Secretary, GOI, Ministry of Finance, Dept of Financial Services was present along with Officials from Life Insurance Corporation of India, Shri M Jagannath ,MD, Shri Tablesh Pandey, MD, Shri Sat Pal Bhanoo, MD, Shri R Doraiswamy, MD and Shri J.P.S.Bajaj ,ZM(I/C),Northern Zone.

 

LIC has completed 67 years since its incorporation and beginning with an initial capital of Rs.5 crore in 1956, LIC as at 31.03.2023 has an asset base of Rs.45,50,571.73 Crore with life fund of Rs 40,81,326.41 Crore. Despite two decades of opening up of the insurance sector, LIC continues to be the market leader in the Indian Life Insurance market.

STARBUCKS BRINGS BACK GLOBAL SENSATION PSL TO INDIA, EXPLAINS WHY THE DRINK IS A LIFESTYLE AND MORE THAN A LATTE

Mumbai, 12th September 2023: Ringing in the season of pumpkin spice and everything nice, TATA Starbucks, the world-renowned coffee chain, has brought the iconic favourite, Pumpkin Spice Latte to India. This global sensation – a favourite for 20 years – is now gracing Starbucks India stores with its warm and aromatic presence, promising an unforgettable sip of the cozy, spice-infused spirit of fall.

The Pumpkin Spice Latte, affectionately known as PSL, isn't just a beverage; it's a conversation starter, a cult favourite, and a timeless fall tradition that has undeniably evolved into a cultural icon all on its own. PSL combines espresso, steamed milk, and a harmonious blend of autumnal spices, including cinnamon, nutmeg, and cloves, crowned with a swirl of whipped cream. But behind the steamy, spiced surface of this beverage lies a treasure trove of facts that will leave coffee enthusiasts and PSL lovers just a little more in love with their favourite drink!

Quick Facts

• Fact #1: PSL’s Unique Origins!

The Pumpkin Spice Latte was created by Peter Dukes in 2003. Starbucks was inspired by the success of the Peppermint Mocha the previous winter and wanted a hit for the fall season. Surveys showed chocolate and caramel flavours were popular, but pumpkin scored high for uniqueness. PSL was first introduced as a test in just 100 stores in Washington, D.C. and Vancouver, Canada.

• Fact #2: PSL Has Its Own Social Media Empire!

Brewed to perfection in the marketing world, PSL boasts its own Twitter account, @TheRealPSL, with millions of devoted followers. 

• Fact #3: Pumpkin Spice Officially in the Dictionary! 

Did you know that Merriam-Webster added "pumpkin spice" to the dictionary in 2022? It's a testament to the cultural phenomenon that PSL has become!

• Fact #4: The Mystery Behind the Nickname!

Ever wonder why it's called PSL? It's not just an abbreviation – PSL gets its nickname from the three-letter beverage code originally written on cups by baristas.

• Fact #5: PSL Crave Gripping Industries!

By the time the 2010s rolled around, it seemed like every industry wanted a slice of the pumpkin spice. From cosmetics to candies, craft beers to cleaning products, the pumpkin spice craze infiltrated the marketplace.

• Fact #6: A Star Favourite!

Taylor Swift, Katy Perry, Gigi Hadid, Kendall Jenner, Gordon Ramsey, Mindy Kaling, Blake Lively, Ryan Reynolds, Joe Jonas and more can’t get enough of this fall favourite. 

Talking about bringing the much-anticipated PSL to India, Sushant Dash, CEO, of Tata Starbucks, said, "We're thrilled to introduce the Pumpkin Spice Latte to India. This beverage is not just a drink; it's a global phenomenon, and we've felt the anticipation building among our customers here. The PSL has a fan following that's unreal, with celebrities, coffee lovers, and more eagerly awaiting its arrival. We're all set to spice things up in India's coffee culture and can't wait to witness the PSL mania unfold in the country!"

The arrival of the Pumpkin Spice Latte represents more than just a new addition to the Starbucks menu; it's a momentous occasion that brings a worldwide phenomenon to the Indian coffee landscape. PSL lovers can now indulge in the familiar flavours of fall, crafted with precision at their nearest Starbucks store or online via various delivery platforms.

Ajmera Cityscapes and West Avenue Realty launch Atlantis as the Perfect Blend of Luxury and Modern Living

Ajmera Cityscapes and West Avenue Realty are thrilled to announce the launch of Atlantis, a spectacular real estate joint venture project. Atlantis is a magnificent 18-storeys luxury tower located at the prominent confluence of CD Road and 16th Road, opposite Camy Wafers in Khar (West).  

With much anticipation, Atlantis, the pinnacle of luxury real estate, was unveiled on Friday, July 7th, 2023, at 11 am, at a grand event held in its exquisite venue at the intersection of CD Road and 16th Road. The event was graced by the esteemed presence of MLA Shri Ashish Shelarji and MLA Shri Parag Shah Ji as chief guest, MLA Atul Bhatkhalkarji, MLA Ameet Satamji , MLA Yogesh Sagarji Honorary Guests, along with other prominent guests who set the tone for the momentous occasion. The grand launch was followed by a delicious lunch, adding to the festive ambience and making the event memorable. 

We were thrilled to have had Piyush Gupta, Managing Director of Capital Markets and Investment Services India, with us. Piyush manages India's booming Capital Markets and Investment Services business while managing diverse investments across several asset classes.

This premium property offers an amazing range of 3 and 4-bedroom residences built to deliver the ultimate comfort and style. With a focus on modern living, Atlantis guarantees that residents can access a wide choice of modern amenities. 

The carpet space at Atlantis is astounding, with 3 BHK houses spanning 1500 square feet and 4 BHK residences covering 2150 to 2350 square feet. Atlantis is a RERA-registered project scheduled to be completed in January 2026, ensuring transparency and adherence to regulatory norms.  

With its prominent location, opulent offerings, and devotion to excellence, Atlantis is poised to reinvent premium living in Khar (West) and provide an unrivalled lifestyle of elegance and ease. 

Ajmera Cityscapes's core mission is to consistently deliver projects that stand the test of time. It aspires to become the developer of choice for those who seek happy, sustainable, and enriching life spaces. It is committed to delivering the enrichment of 'Fuller Living' to the lives of each resident who chooses their living space in Ajmera Cityscapes LLP development. 

Mr. Jesal Ajmera, Director of Ajmera Cityscapes, said, "This is the first joint venture project of Ajmera Cityscapes and West Avenue Realty. This collaboration marks the beginning of what we believe will be a successful long-term association. We are excited about this partnership's possibilities, combining our expertise and resources to deliver exceptional customer results." 

West Avenue Realty desires to cater to the smallest needs of the audience with integrity, and professionalism, and, not to forget, the righteous attitude to accommodate every 

potential to explore and improve. West Avenue Realty promises to create spaces with a conscious approach to the core principles of quality, ethics, transparency, trust, and care. 

Mr. Saumitra Bhatkhalkar, co-founder & partner of West Avenue Realty, said, "Having an experienced in-house architectural team has helped us deliver thoughtful layouts which contribute to creating functional and aesthetically pleasing spaces. The elevation has a sense of scale and proportion appropriate for its location." 

Mr. Vaibhav Kanabar, co-founder & partner of West Avenue Realty, said, "The target audience would typically be affluent individuals or families who value luxury, exclusivity, and a lavish lifestyle at a prestigious address with adequate social infrastructure. We want to offer property where luxury meets value which is hardly experienced in a city like Mumbai."  

About Ajmera Cityscapes: 

Established by Chairman Emeritus Late Shri Kishore Ajmera in the late 1950s, the Ajmera Group is diversified into Real Estate, Hospitality, Financial Services and International Trade in the Pharmaceutical Sector. The group is driven by the Chairman Emeritus' legacy value system that demands intense customer focus. Ajmera Cityscapes LLP's first foray into real estate was a small step with a single building at Casa Blanca at Oshiwara, Andheri, which apred across 30,000 sqft FSI. In the two decades since, they have gone from strength to strength, somewhere along the way, picking up a reputation for the quality of design and construction and superlative value for money. Presently Ajmera Cityscapes LLP has delivered 2.5 million square feet of constructed area that stand tall in eloquent testimony to the investment, care, impeccable workmanship and best-in-class construction leading to truly Fuller Living. Please visit https://www.ajmeracityscapes.co.in/ for more details. 

About West Avenue Realty: 

Founded by two passionate young minds, Mr. Saumitra Bhatkhalkar & Mr. Vaibhav Kanabar, with a zeal to become a trendsetter, West Avenue Realty is a promise to craft the finest development in the real estate market. Mr.Saumitra Bhatkhalkar, a highly accomplished architect known for his awe-inspiring designs and aesthetically brilliant spaces is also a developer having delivered about 60,000 square feet and around 2,00,000 square feet on going project, combined with Mr.Vaibhav Kanabar's unrivalled track record in negotiating and closing financially structured real estate deals, creates an extraordinary duo with exceptional leverage through their extensive network.

Even Healthcare and Healthily announce landmark collaboration; Aim to empower Indian Users with Personalized AI Assessment and Verified Medical Content

● Indians will get access to free medically validated and reliable information on healthcare

● AI-powered symptom checker, personalised health assessments and self-care tips among other benefits

National, 3rd July 2023: Even Healthcare, a leading Bengaluru-based healthcare provider, and Healthily, a London-based digital health company, have announced a strategic collaboration to deliver comprehensive and data-driven preventive healthcare services in India. Indians will also get free access to verified medical content, written, and reviewed by top medical professionals from across the world. 

Healthily’s proprietary AI-powered symptom checker and an extensive library of medically verified healthcare content work seamlessly with Even’s mission to give millions of Indians accelerated access to quality healthcare information and proper care without having to rely on unfounded material available on the internet that does more harm than good. 

All the content on the platform is written by leading health journalists and verified by qualified doctors along with undergoing a rigorous fact checking process to meet a PIF tick quality mark, UK's independently-assessed quality mark for trusted health information. 

Healthily's Smart Symptom Checker allows users to enter symptoms and answer a few questions about their health to generate a report to help users decide the next steps. It utilises advanced AI and user-friendly design to provide medical knowledge beyond the confines of clinics, making it accessible in everyday life. 

Through this partnership, anyone currently exhibiting symptoms or curious about a medical condition, has free access to 100% medically verified and fact-checked information, along with the Smart Symptom Checker. Even members can use their Even membership to consult with Even doctors to have a focused conversation with medical professionals and kickstart their guided care.

With the right information at hand, users can benefit from personalized health assessments, symptom-specific information, self-care tips, and guidance on various health topics.

Even Healthcare's focus on managed and preventive approach aligns perfectly well with Healthily's mission to empower individuals to take control of their health. Together, they aim to improve health outcomes for everyone in India, without them worrying about costs. 

Through this partnership, not just Even Healthcare’s members but the wider Indian community will gain free access to Healthily's extensive library of verified medical content, and symptom-checking tool ensuring that they receive accurate and up-to-date information, and can take charge of their well-being. 

Matilde Giglio, Co-Founder, Even Healthcare said, "Self-diagnosis is a huge problem and can aggravate a medical condition. But we also understand that people find comfort in picking up their phone and looking for information. We wanted to, both, tackle the adverse effects of this phenomenon and empower users to make informed decisions about their health. Our partnership with Healthily allows us to provide the citizens of India the best of both worlds. We are extremely thrilled to partner with Healthily and bring free and verified medical content to the people in India, taking a significant step forward in fulfilling our aim to ensure that every Indian has access to quality healthcare.”

Matteo Berlucchi, Founder and CEO of Healthily said, "Joining forces with Even Healthcare gives us an opportunity to make a positive impact on the health and well-being of the citizens of India. Combining our evidence-based medical content with Even Healthcare’s innovative managed care approach, we can empower individuals to take proactive steps towards better health. We look forward to jointly contributing to helping build a healthier future for all."

About Even Healthcare:

Headquartered in Bengaluru, Even is a registered clinical establishment and healthcare provider. It’s a monthly subscription that allows its members access to a personalised team of doctors, along with access to diagnostic tests and hospitalisation cover of upto 1 cr. Its experienced medical team offers comprehensive preventive care to detect critical illnesses early on and improve clinical outcomes through evidence-based and strategic interventions.

About Healthily:

Healthily is the creator of an advanced AI platform transforming healthcare. With medically verified content developed by certified doctors, Healthily provides a comprehensive and reliable tool for healthcare consumers to navigate their healthcare needs.

P&G India, Godrej Capital, Senco Gold & Diamond, and The Lalit Suri Group Join Forces to Present Pride Fest 2023

Mumbai, June 30th, 2023 - Pride Fest 2023, a collaborative effort by P&G India, Godrej Capital, Senco Gold & Diamond, and The Lalit Suri Hospitality Group, aims to raise awareness about the challenges and concerns faced by the LGBTQ++ community, while also exploring potential solutions. As part of final leg of Pride Fest 2023 celebrations, , a special event called 'Samvaad' was organized to facilitate meaningful interactions between LGBTQ++ community representatives and the press.

The Samvaad press interaction took place at The Lalit, Mumbai, with seven esteemed guests in attendance. These individuals represented a diverse range of backgrounds and perspectives, lending their voices to the ongoing dialogue about LGBTQ++ rights and inclusion.

Ankur Bhagat, Chief Supply Chain Officer at P&G India, expressed his support for Pride Fest 2023, stating, “At P&G, Equality and Inclusion (E&I) has always been the cornerstone of our culture; where equal access and opportunity to learn, grow, succeed, and thrive are available to everyone. In line with this, we focus on creating an equal and inclusive world both inside and outside P&G. Within the company, we bring this to life through our inclusive policies and culture which enable all our people to bring their true authentic selves to the workplace every day. Outside the Company, we continue to drive efforts in the communities we serve to advance inclusion for everyone. Educational institutes witness formative years when opinions are shaped, and ideologies are strengthened. We believe that this is the right stage to sensitize students, as well as other stakeholders around them, aiming to create safe spaces to foster and equal and inclusive society. With this, we launched our initiative ShareThePride, to work with 50+ educational institutes, including undergraduate colleges and post-graduate universities across the country to work towards sensitizing students, faculty, and staff. Along with this, the company will also partner with institutes to evolve the ecosystem to incorporate positive markers of an inclusive space.” 

Ruhie Pande, CHRO at Godrej Capital, highlighted the significance of this event, saying “Organizations are microcosms of the society we live in and therefore it is imperative that we embrace the full spectrum of human diversity. This is not just a good to do, but a strategic advantage for any organization as it fuels innovation, fosters creativity, and drives overall organizational success. The inclusion of a diverse workforce encourages dialogue, challenges stereotypes, and broadens our collective understanding of the world.

Creating a truly inclusive workplace environment means more than putting up rainbow flags and banners. It requires a genuine commitment to cultivating a culture of belonging, where everyone is empowered to bring their authentic selves to work without fear of prejudice or discrimination. We must actively challenge biases and dismantle systemic barriers that may hinder the progress of LGBTQ+ individuals. At Godrej Capital, we endeavor to provide LGBTQ+ employees with equal opportunities for professional growth and advancement. Internship programs, capability building initiatives, mentoring and employee resource groups are vital ways in which we seek to empower individuals to thrive in their careers while fostering a sense of community and support. Organizations must also actively engage in external advocacy efforts to promote LGBTQ+ rights and equality beyond the workplace. By leveraging their influence and resources, companies can contribute to the broader societal progress and create a positive impact. Inclusion is not a one-time accomplishment; it is an ongoing commitment that requires continuous learning, reflection, and action. Let us stand together as champions of diversity, actively embracing and celebrating LGBTQ+ individuals, for it is in the richness of our differences that we truly thrive”

 

Senco Gold & Diamond, a key partner in this initiative, shared their perspective on the event. While a representative from Senco was unable to attend the Samvaad press interaction, they conveyed their support, stating, "We believe in the power of unity, equality, and acceptance. Pride Fest 2023 provides a platform to amplify these values and advocate for the rights and well-being of the LGBTQ++ community." Senco Gold & Diamond, a key partner in this initiative, shared their perspective on the event. While a representative from Senco was unable to attend the Samvaad press interaction, they conveyed their support, stating, "We believe in the power of unity, equality, and acceptance. Pride Fest 2023 provides a platform to amplify these values and advocate for the rights and well-being of the LGBTQ++ community."

 

Pride Fest 2023, with its diverse group of collaborators, aims to drive positive change and inspire a more inclusive society. Pride Fest 2023 celebrations culminated 0n 30th June. Community representatives who gathered at the Samvaad session urged everyone to continue focusing on LGBTQ++ for round the year & not just the month of June. 

Community representatives unanimously shared their concerns about their challenges and how the non LGBTQ+ community members often treat them. The expectation of LGBTQ++ community has two parts to it (1) The reforms required at broader level to get the due to the community (2.) expectation of acceptance from the society. 

Through Pride Fest 2023 and the Samvaad press interaction, the organizers aspire to reach a wider audience and encourage open conversations around LGBTQ++ rights and issues. By engaging with the press, they aim to raise awareness foster understanding, and ultimately create a more inclusive and accepting society.

ICAI promoting Start-up Ecosystem, Connecting Startup Community

The Institute of Chartered Accountants of India (ICAI) in association with StartUp India and Digital India is organising a two-day StartUP Sphere event on 27th June 2023 (Tuesday) and 28th June 2023 (Wednesday) at Jio World Convention Centre, Mumbai. The objective is to create awareness, help nurture ideas, enable capacity building and provide assistance for developing Startup ecosystem in India. 

Shri Uday Samant, Hon’ble Minister for Industries, Government of Maharashtra was the Chief Guest at the inauguration of ICAI StartUp Sphere 2023 program. On this occasion, he lauded ICAI initiatives to support and strengthen the capacity-building measures for the enhancement of the portfolio of MSMEs & Start-ups. He said, “It is a good opportunity for the Startups to come together on one platform and share their ideas. I am elated that it is happening in Mumbai and provided the state a chance to explore this area.”

The event witnessed panel discussions and thought-provoking sessions on various topics such as Governmental Eco System for Startups, New Avenues in Start Ups, Art and Science of Startup Valuation, and more. The event also encompassed a vibrant startup exhibition area featuring cutting-edge technologies, products, and services from various industries. The StartUP Sphere also had a startup ramp, a program on Maharashtra industrial policies, startup pitching program, investors meet, and many more.

On this occasion CA. Aniket Sunil Talati, President, ICAI said “ICAI has been actively involved in promoting and supporting startups, recognizing their importance in driving innovation, economic growth and job creation. ICAI Startup Sphere event aims to support and foster the growth of startups, thereby contributing to the development of a vibrant entrepreneurial ecosystem in the country.”

This year ICAI will be celebrating the 75th year of foundation of the institute and as a true partner in nation building ICAI had taken various measures to nurture and empower budding entrepreneurship, MSMEs and Startups in the country. ICAI was inducted into the India Book of Records for its initiatives MSME SETU and MSME Yatra which promoted Competitiveness and Capacity building of MSMEs. MoUs were signed to build an enabling ecosystem promoting entrepreneurship, Startups and MSMEs with the Government of Tamil Nadu, IIM Lucknow Enterprise Incubation Centre and Gujarat Student Startup & Innovation Hub (i-Hub). MoUs were also signed for capacity building with NIRD & Panchayati Raj, SCOPE, and Commissioner of Treasuries and Accounts, Government of Tamil Nadu. ICAI also had earlier launched various initiatives like Startup Manthan, ICAI Startup Samvad, startup portal (https://startup.icai.org/), startup incubation centres, certificate course on Startup, masterclass on startup etc. 

During the inaugural session today, CA. Ranjeet Kumar Agarwal, Vice-President, ICAI said, “Start-ups are centres of novel innovations, they generate jobs, which implies more career opportunities; more employment leads to a stronger economy, and a healthier economy has a direct bearing on the growth of cities where startups locate. StartUp Sphere program provides a unique opportunity for startups to connect with peers, industry experts and investors, and to gain insights into the latest trends and innovations in the startup ecosystem.”

Further CA. Dhiraj Khandelwal, Chairman, Committee on MSME & Start-up added “I invite all the aspiring entrepreneurs, investors, and innovators to StartUp Sphere. Engage in thought-provoking panel discussions led by industry experts and immerse yourself in interactive workshops. Chartered Accountants are leading the accounting, auditing and taxation roles, witness a significant shift in their role and now making their mark in the dynamic world of start-ups. Be part of this exclusive celebration of talent, passion, and ground-breaking ideas under one roof.”

This StartUP Sphere aims to bring together the startup community, partners, unicorns, influencers, founders, investors, leaders, and entrepreneurs under one roof and that provide a unique opportunity for startups to connect with peers, industry experts, and investors, and to gain insights into the latest trends and innovations in the startup ecosystem.

Speaking on Unique Document Identification Number (UDIN) CA. Aniket Sunil Talati said that the Governing Board of National Board of Accountants and Auditors (NBAA), Tanzania has approved the introduction of UDIN system in Tanzania. A request has been received from NBAA to share the step-by-step process for implementing the UDIN, as also to share ICAI’s experience and support for implementing UDIN in Tanzania.

UDIN Statistics: As on 13th June 2023, around 5.06 Cr UDINs have been generated and over 1.39 lakh Members have registered themselves on UDIN Portal. So far UDINs Generated 5,06,96,644 and Members Registered 1,39,750.

President ICAI also told that ICAI is in the process of coming out with a Guidance Note on Forensic Accounting and Investigation Standards. The Guidance Note will provide a comprehensive understanding of the Forensic Accounting and Investigation Standards issued by ICAI. It will also provide guidance on the interpretation and application of the Standards, as well as practical insights into the principles and methodologies involved in forensic accounting and investigation. 

CA. Aniket Sunil Talati, President ICAI talked about the Campus Placement Programme which is held twice a year and provides a platform to both the Newly Qualified Chartered Accountants (NQCAs) and the organizations looking to hire the best available talent to fulfil their Human Resource requirement. He said “This programme, being a one stop solution, offers a unique opportunity for employers to interact with the NQCAs, peruse the particulars of a huge pool of promising professionals and recruit the suitable one(s) who is found to be better than the best.” 

He added “The 56th edition of Campus placement Programme covered the candidates who had passed final examination held in May, 2022 examinations and candidates who passed final examination at the immediate previous examination, but did not register for the then-campus programme, were allowed to register. The interviews were successfully completed at 27 centres (9 major and 18 smaller) and 6 new smaller centres were added (Bhopal, Lucknow, Patna, Raipur, Ranchi & Vadodara). At all 9 bigger centres premier day slot were given, instead of the earlier practice of 5 bigger centres i.e. Delhi, Mumbai, Bengaluru, Chennai & Kolkata. Minimum CTC threshold was increased from Rs.6 LPA to Rs. 9 LPA at all existing 21 centres. For 6 new centres, minimum CTC was kept at Rs.7.2 LPA.”

About ICAI

The Institute of Chartered Accountants of India (ICAI) is a statutory body set up by an Act of Parliament under the Chartered Accountants Act, 1949 for the regulation of the profession of Chartered Accountancy in India. The Institute, functions under the jurisdiction of Ministry of Corporate Affairs, with more than 7.83 Lakh Students & over 3.78 lakh members, ICAI is one of the largest professional accounting bodies in the world, with a strong tradition of service to the nation. Today ICAI has wide network of 5 Regional Councils and 168 Branches in India. It has 46 Overseas Chapters and 33 Representative Offices and presence in 80 cities and 47 Countries of the world.

CELEBRATE THIS INTERNATIONAL YOGA DAY, THE OATS WAY!

International Yoga Day is a powerful reminder of the vital importance of overall well-being, encouraging individuals to embrace yoga as a key component of a balanced lifestyle. Since mornings tend to set the tone for the day, exercising and consuming a nutritious breakfast can help improve both your mood and your energy levels. Thus, planning your meal in advance can make all the difference to your schedule. 

Quaker has a delicious recipe that’s convenient, tasty and nutritious, all in one, supporting your journey to #BeTheRealFit. 

Combine the convenience of this overnight oats recipe with the spirit of International Yoga Day, and you have a perfect way to start your day on a nourishing and balanced note, along with enjoying a good yoga practice. This easy-to-prepare and tasty recipe is made with wholegrain oats, that provide lasting energy*, is a good source of fiber and protein, combined with the added goodness of chia seeds and fruits, for a wholesome start to the day. 

So, as you roll out your yoga mat and immerse yourself in the practice, knowing that a delightful and nutritious recipe awaits you.  

S. NO: ITEM QUANTITY 

1. Quaker Oats 1 cup

2. Milk 3/4th cup

3. Orange Juice 1/4th cup

4. Mixed berries (Blueberries, Mulberries, Raspberries.) 1 cup

5. Butter (Optional) As per taste

6. Honey (Optional) As per taste

7. Water 1/4th cup

8. Ground cinnamon 1/4th tsp

9. Chia seeds soaked in water 2 tbsp

10. Greek yogurt ½ cup

FOR ASSEMBLING IN THE JAR

 Mason Jar 250 ml

1. Overnight soaked Quaker Oats 1 cup

2. Berries compote As per preference

3. Chia seeds soaked 2 tbsp

4. Mint leaves for garnish Few

5. Berries (blueberries, raspberries, or sliced fresh strawberries.) ½ cup

6. Maple syrup or honey (optional) As per taste

INSTRUCTIONS: 

FOR SOAKING THE OATS OVERNIGHT

 Take Quaker Oats in a jar, pour milk and orange juice in it and let it soak overnight.

FOR BERRIES COMPOTE 

 Heat a saucepan, add some butter (optional) then add in berries like blueberries, raspberries, and mulberries etc. Cook with honey (optional) and some water, use a wooden ladle to mash the berries.

 Add cinnamon powder and let it cool down. 

FOR ASSEMBLING IN THE JAR 

 Take a mason jar, add in 2 tbsp of overnight soaked Oats at the bottom.

 Add a dollop of Greek yogurt on top and then add the berries compote over it.

 Repeat the layers one more time, then at the top add a small dollop of Greek yoghurt and arrange fresh berries for garnish and serve chilled.

UNCLE CHIPPS REIGNITES “BOLE MERE LIPS, I LOVE UNCLE CHIPPS”® WITH YASH RAJ MUKHATE

• Brand unites with music composer Yashraj Mukhate to recreate the timeless ‘Bole Mere Lips, I Love Uncle Chipps’® jingle  

• Sensational jingle has already garnered 168K views within an hour of going live, sparking a wave of escalating excitement 

Link to jingle – https://www.instagram.com/p/CtvfgFyuf9A/?hl=en

New Delhi, 21st tune 2023: For decades, Uncle Chipps has been bringing joy and excitement to countless snacking occasions. This irresistible potato chip snack has not only satisfied consumers’ taste buds but also made hearts sing along with its iconic jingle - Bole mere lips, I love Uncle Chipps!® Celebrating the unparalleled adoration for the brand, Uncle Chipps has collaborated with music maestro and internet personality, Yashraj Mukhate, to introduce the jingle in a brand-new and unique avatar.

This dynamic collaboration evokes a wave of nostalgia while reminding audiences of their enduring bond with Uncle Chipps, treating fans with an unforgettable experience. Known for his viral parodical videos, Yashraj has lent his musical expertise to craft a new rendition of the celebrated jingle. The video delightfully captures the universal feelings associated with brand, as Yashraj goes in for irresistible bites of Uncle Chipps, seamlessly synced with toe-tapping beats of the jingle.  

Sharing her enthusiasm on the reintroduction of the jingle, Saumya Rathor, Category Lead – Potato Chips, PepsiCo India, said, “The launch of the new Uncle Chipps jingle is an exciting moment for us all. A hit since the 90s, this jingle continues to resonate deeply even today with a massive fan following that spans across celebrities, consumers, and beyond. The revival of ‘Bole Mere Lips, I Love Uncle Chipps’ ®, is our way of celebrating the enduring universal love for the brand and the fandom that surrounds these delicious, crinkled potato chips. Yashraj Mukhate has exceptionally infused his musical prowess and unique style to create a rendition that captures the spirit of Uncle Chipps and the response thus far has been absolutely thrilling.” 

The catchy tunes of the composition have already struck a chord with the audience, amassing an impressive 168K views within an hour and an array of positive comments such as "Uncle Chipps chahiye", “Amaze”, “Uncle Chips…nostalgia”, "Wow, this is really good”, “My most fav chips and lovely jingle” and more. The launch of the new jingle will be followed by other multi-media activations. 

About Uncle Chipps:

Introduced in 1992, Uncle Chipps is a beloved potato chips brand under the umbrella of PepsiCo India. Recognized for its distinctive crinkle-cut texture, Uncle Chipps has won the hearts of snack enthusiasts nationwide. Available in two irresistible flavours – Spicy Treat and Plain Salted – Uncle Chipps has become a household name, celebrated for its unforgettable tagline, "Bole Mere Lips, I Love Uncle Chipps," ® which continues to resonate deeply with consumers even today. For the latest updates and exciting content, follow us on Instagram @unclechipps_india.

About PepsiCo India:

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $86 billion in net revenue in 2022, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on Twitter, Instagram, Facebook, and LinkedIn @PepsiCo.

Quench Botanics - new launches and introduction to new skincare trends

 

• How To Transition Your Skincare Routine for The Upcoming Monsoon Season!
• 5 Reasons Why You Should Switch To Cruelty-Free Skincare
• No More Cakey Makeup: Here’s How To Prep Your Skin For A Flawless Look
• Dry Skin Vs Dehydrated Skin: Here Is The Difference

 

 

5 Reasons Why You Should Switch To Cruelty-Free Skincare

We know it’s easy to reach for hyped products without putting much thought into what goes into making it. However, with so much awareness about what goes into what we put on our skin, it’s time to take notice.

With the current change in beauty trends and people becoming aware of the intensity of these testing methods, cruelty-free brands have now become quite popular. To put an end on using animal tested, skincare we need to know why is there a need to do. Team of experts from Quench Botanics lists down 5 reasons on why one should switch to cruelty-free skincare. 

Animal Testing for Cosmetics and Skincare Is Unnecessary

Cosmetic companies already have a list of over 7,000 ingredients that are already proven to be safe. More humane alternatives are out there and technology has made them only better and more accurate. These include Vitro diagnostics, cell culture tests and computer modelling. There is sufficient existing safety data to render animal testing for products obsolete.

It’s More Sustainable

Being more mindful of what we consume is always a good thing. Moreover, animal testing labs produce considerable quantities of toxic waste that is extremely damaging to the environment. Plus, with mindful consumption, we buy only the things we need, reducing waste.

Saves Lives, Quite Literally

The influx of cruelty-free products means that companies are slowly but surely adopting more ethical practices and shutting down animal labs, sparing lives. This helps preserve eco-spheres and prevents species extinction. A lot of cruelty-free companies also donate to green causes!

It’s Better for Your Skin

Cruelty-free skincare uses fewer chemicals than most animal-tested brands. These ingredients are tried and tested over a long time and have been proven safe through other methods of testing. Plus, you don’t have to live with the death of a cute bunny on your conscience!

You’ll Be Supporting other businesses

A lot of brands test on animals. Switching to cruelty-free brands help support causes close to your heart. You’ll be contributing to your country’s economy as well. You will have a plethora of brands to pick from, as more and more companies are choosing to forgo animal testing.

Plus, there is the added benefit of feeling great knowing that you’ve made a positive difference in the world! 

Dry Skin Vs Dehydrated Skin: Here Is The Difference

Many of us struggle from dry skin at some point or at times its an ongoing problem. And that we need to invest in certain skincare products that can take care of this. Then, there are others who have been told their skin is ‘dehydrated’. You may have seen dry and dehydrated used interchangeably, but they are not the same thing. Team of experts from Quench Botanics elaborate on the difference between dry & dehydrated skin. 

Dry Skin

Dry skin lacks oil. This is usually a permanent condition as it is a skin type. This skin type is characterized by your sebaceous glands not secreting enough sebum. As a result, the skin barrier doesn’t get enough lipids to lubricate the skin. This usually causes flakiness and redness, making the skin appear rough, cracked and leathery. 

Dehydrated Skin 

Dehydrated skin lacks moisture content. Unlike dry skin, it is a skin condition and can be ‘fixed’ – anyone can experience dehydrated skin – yes, even oily skin! Dehydrated skin looks flat and dull and can show flaking in patches. It also shows up as fine lines. It is usually caused by change in seasons, harsh weather, and stress and sun damage.

How to treat dry & dehydrated skin? 

Steer clear of cleansers that leave your skin dry and stretchy. Instead, go for cream cleansers or cleansing balms that are loading with good fatty acids and oils that’ll help plump your skin as it cleanses it gently. 

Make sure you are drinking at least 2-3 litres of water! It really does reflect in your skin. If it is summer, you may require more water. Set a reminder to drink water every hour to avoid that dehydration.

For a dehydrated skin, humectants, ingredients that help pull moisture into your skin. Hyaluronic acid and glycerin are great humectants and are especially amazing for dehydrated skin. Try the fast-absorbing Mama Cica Dark Spot Correcting Ampoule which contains hydrating ingedients like cica, hyaluronic acid, lotus root and Korean ginseng.

No More Cakey Makeup: Here’s How To Prep Your Skin For A Flawless Look

 

The road to smooth, non-cakey makeup is quite bumpy (pun intended). Who knows what’s sitting on your skin before you slather your face with foundation? And obviously, just using a cleanser is not sufficient for that clean look! So, think of your skin as a blank canvas. The smoother the canvas is, the better the painting will look. For that, you have to weed out everything that is coming in the way – oiliness, congestion, dullness, dryness, large pores and oh the list goes long. 

Quench Botanics team of experts will help you prep your skin before make-up that will ensure a glowy and a flawless look. 

Step 1: A Through Cleanse

Cleansing helps reset your skin. From dirt, grease, oil to pollution residue, anything that is sitting on your face will be taken care of. So, based on your skin type and concerns, you can pick a cleanser that suits you. For oily, acne-prone or combination skin, its’s best to opt for a non-stripping, gel-based cleanser. We recommend our Chialeader Shine Control Gel Face Wash and Mama Cica Pore Clearing Exfoliating Face Wash. They both contain pore-clearing and oil-balancing ingredients that control and prevent acne. For dry skin, try our Bravocado Pollution Rescue Cream Face Wash and Mesmerice Gentle Exfoliation Cream Face Wash, which are very hydrating.

Step 2: Can’t Do Without Exfoliation

Exfoliating before makeup not only gives you a clean, clear canvas to work with but also ensures that your makeup stays on for long. So, when a smooth makeup + glowing skin in your mind, nothing beats our Birch Please Intense Glow Gel Mask. It lends an instant glow and deeply hydrates skin. It contains salicylic acid that works on the skin's deeper layer to reveal fresh and firm skin. It bestows a lit-from-within glow that will peek through your makeup as well. The cooling gel consistency helps du-puff your face and the mellow fragrance will instantly calm and relax you.

Step 3: Time to Tone

After you’ve exfoliated, your pores have opened up to the world. Not using a toner post exfoliating will leave them open attracting dust, dirt and even makeup. Plus, a toner will ensure that your moisturizer is seeping into the skin and not just sitting on the surface. Indulge in our Yuzu Fine Vitamin C Brightening Toner and give your skin a makeover. It contains superfruit yuzu, which has 3X more vitamin C than lemons, niacinamide and ascorbic acid that brighten skin and lightens dark spots. Take some on your palms and pat it on your face and neck. Allow it settle into your skin before you move onto the next step.

Step 4: Hello Hydration

Moisturizer will always be non-negotiable. No matter whether it is outside, or what skin type you have. Smoothen your face with a hydrating moisturiser which not only offers intense hydration, but also sun protection with SPF 40+ PA+++. This is a genius way to reap the benefits of two products in one step. It’s non-sticky, non-greasy, non-oily and does not leave any white cast, which makes it perfect to apply under makeup.

Step 5: Brighten Up Your Eyes

The best way to avoid under eye concealer creasing? Use an eye cream! Depuff your eyes for a fresh, well-rested look with a hydrating undereye gel. A product that contains hyaluronic acid that tackles dryness and plumps the delicate under eye area. Just let it sit on under your eyes for 10 minutes and you’ll have instantly de-puff, fresh eyes! 

Step 6: Prime Time

Never jump right into your base makeup without applying a coat of primer. It acts like glue and increases your makeup’s stay and longevity. Plus, the pore-blurring effect allows your makeup to glide with ease and not settle into pores and fine lines. If you have oily or acne-prone skin, use a pore-perfecting and oil-controlling primer that prevents your makeup from melting. For those with dry skin, apply a hydrating primer which nourishes your skin and prevents dry patches from showing. If you have dull and lack-luster skin, then a brightening primer will be perfect for you. 

 

How To Transition Your Skincare Routine for The Upcoming Monsoon Season!

Just like the Earth is finally quenching its thirst in some parts of India after months of scorching heat, now it’s your skin’s turn to get its long-due TLC as well. That being said, navigating a skincare routine that can surpass common monsoon concerns like dullness, itching, and acne is a slippery road. 

So, as the temperature has stooped low, and the humidity has risen, Quench Botanics team of experts suggests few skincare swaps that will leave you with surprising skin results! 

Don't Just Cleanse, Double Cleanse

Monsoon is the breeding season for bacteria, and impurities to clog your skin and make it dull. The best way to tackle this? Use an oil-based cleansing balm to massage away all the baddies and get healthy pores and skin. Follow it up with a gel-based cleanser and your pores will shed some happy tears.

Embrace Water-based Skincare Products

Let it rain on your skin, with products that are high in water content. That means creams, moisturizers, serum or facial oils that are heavy on the skin, need to be tucked away for a while. Think hyaluronic acid and super-hydrating essences that hit the jackpot when talking about hydration. Our best pick? The Quench Botanics Birch Please Skin Soothing Clarifying Serum go amazingly-well together.

Incorporate Clay Masks

While sheet masks are the perfect way to end hot summer days, monsoon calls for deep cleansing, detoxifying and pore-purifying masks that sweep off dirt and grime. If your skin tends to get very oily during this season, then a clay mask is your saviour. It zaps excess oil, and draws out impurities to give you blemish-free, healthy skin.

On the other hand, if rainy seasons means dull skin to you, nothing surpasses a brightening clay mask or a cleanser. With brightening ingredients like cherry blossom, grapefruit and pearl, dull skin does not stand a chance.

Mists Out, Toners In!

The rain can wreak havoc on your skin if your pores aren’t prepped for it. To give them a helping hand and prevent clogging, indulge in Quench Botanics Matcha Better Pore Clearing Skin Tonic. This potent liquid gently exfoliates, unclogs pores, eliminates blackheads as well as hydrates the skin.

Pick A Gel-based Face Cleanser

During monsoon, when your skin is already undergoing a turmoil, treat it with a calming and nourishing gel-based face wash. Where foaming face washes are great to dissolving summer sweat and dirt, Quench Botanics’ Matcha Better Skin Detox Gel Face Wash deeply detoxifies with its biodegradable beads and revitalizes skin thanks to ingredients like mandarin orange peel oil, chamomile, and rose geranium oil.