The 2-Day Showdown: Modi & Trump Cause 37.3 % Spike in Indian News Viewership

November 8th and 9th were momentous days that set India abuzz: P.M Modi’s demonitisation announcement on National Television, followed by Trump’s win in the U.S. Elections. The back-to-back events gave national Hindi and English news channels in India a heady 37.3% spike in viewership compared to the previous week.

Interestingly, English news channels experienced a massive 83.4% rise in viewership – much higher than the 37.7% rise experienced by Hindi news channels.

The element of surprise has certainly shaken up news viewership in India. Here are some of the viewership trends experienced in the first few days of November:

P.M Modi’s announcement was broadcast Live on Hindi and English news channels between 8:00 PM and 9:00 PM

. The announcement caused a rising news viewership for the rest of the night.

Across different states in India, larger number of urban audiences tuned in to watch the Prime Minister’s announcement on National Television. Both Hindi and English news channels experienced similar urban-rural viewership trends.

Interestingly, Delhi the capital of India witnessed the highest number of news viewers during the one hour telecast of Modi’s announcement – 2.3 million viewers. Mumbai followed with2 million and Bangalore with 1.3 million viewers.

The U.S. Election Results covered Live on 9th November contributed to a continued high viewership for national news channels in India. The day witnessed 29 million viewers between 1:00 PM and 2:00 PMduring which the final election results were out declaring Donald Trump as the new President of the United States.

The city of Mumbai witnessed the highest news viewership on November 9th between 1:00 PM and 2:00 PM when Trump won the elections – 1.5 million unique TV viewers.

With millions of TV viewers all over India tuned in to watch the news on pivotal days like these, Zapr’sTV-to-Mobile technology allows TV broadcasters and brands to identify smartphone users who are watching Television and push out relevant content to these individuals.

DHL Global Connectedness Index: Globalization surpassed pre-crisis peak, advanced modestly in 2015

• Flows of information, capital and people boost overall connectedness; international trade remains weak
• Netherlands is the world’s most connected country; Europe tops regional ranking
• New city rankings reveal Singapore as number one “Globalization Hotspot” and “Globalization Giant”

Bonn / Mumbai, November 15, 2016 – DHL, the global logistics leader, today released the fourth edition of its Global Connectedness Index (GCI), a detailed analysis of the state of globalization around the world. The 2016 report shows that global connectedness, measured by cross-border flows of trade, capital, information and people, surpassed its 2007 pre-crisis peak during 2014. In 2015, globalization’s post-crisis expansion slowed, but the data indicate that it did not go into reverse. Currently available evidence – still preliminary in some areas – suggests that the world was about 8% more connected in 2015 than in 2005.

The information pillar – measured by international internet traffic, telephone call minutes and trade in printed publications – showed the strongest growth over the reporting period (2013-2015). The gains in capital and people flows have been more modest, while the decline in the proportion of goods traded across borders – which began in 2012 – accelerated in 2015.

“Globalization has served as the world’s engine of progress over the past half century,” commented Deutsche Post DHL Group CEO Frank Appel. “The GCI documents that globalization has finally recovered from the financial crisis, but faces an uncertain future. It is imperative that policymakers and business leaders support an environment in which globalization can continue to flourish and improve the lives of citizens around the world.”

The research on the GCI was led by internationally acclaimed globalization expert Pankaj Ghemawat, who highlighted how emerging economies still lag behind on global connectedness. “Advanced economies are about four times as deeply integrated into international capital, five times on people, and nine times on information flows,” Ghemawat commented. The GCI also notes that if emerging economies become more similar to advanced economies in terms of their connectedness levels, this would provide a powerful boost to overall connectedness.

The 2016 edition also documents a rising proportion of internet traffic crossing national borders, even as international trade and information flows lag their potential. “This underscores the tremendous headroom available for international e-commerce to boost business activity and expand the options available to consumers around the world,” commented Jürgen Gerdes, CEO Post – eCommerce – Parcel, Deutsche Post DHL Group.

The 2016 Country and Regional Index Results

In addition to a comprehensive overview on the state of globalization, the 2016 report also provides detailed insights into the connectedness of individual countries and regions. The index ranks countries on their depth (intensity of international flows) and breadth (geographical distribution of flows), which combine for an overall connectedness score between 0 and 100. The Netherlands retained its top rank as the world’s most connected country and Europe is once again the world’s most connected region. All but two of the top 10 most globalized countries in the world are located in Europe, with Singapore and the United Arab Emirates as the standouts. North America is the second most globally connected region and leads on the capital and information pillars, with the United States as the most connected country in the Americas. Overall the US is ranked 27th out of the 140 countries measured by the GCI. North America had the largest gain in overall global connectedness during the past two years, followed by South & Central America & the Caribbean. Countries in South & Central Asia and Sub-Saharan Africa suffered a drop in their average levels of global connectedness.

Suriname, Jamaica and Fiji were the biggest gainers in terms of rank changes from 2013 to 2015, moving up 23 (112th to 89th), 22 (107th to 85th) and 20 (94th to 74th) places respectively. Suriname’s rise was driven by a substantial broadening of its international interactions, whereas Jamaica and Fiji increased on both the depth and breadth dimensions of their global connectedness. Nigeria, Togo and Nicaragua experienced the largest decreases in terms of overall rank, dropping 28 (67th to 95th), 21 (72nd to 93rd) and 19 (71st to 90th) places respectively.

New City Indices on Globalization Giants and Hotspots

The twin trends of globalization and urbanization have prompted rising interest in global cities. The 2016 edition of the DHL Global Connectedness Index introduces two new city indices. The “Globalization Giants” index compares the size of cities’ international interactions. The “Globalization Hotspots” index parallels the depth dimension of the country-level GCI and ranks the cities with the most intense international flows of trade, capital, people, and information compared to their internal activity. Singapore leads both of the new city-level globalization indices. “Even after controlling for Singapore’s structural advantages, the Lion City still outperforms on the depth of its international flows,” commented Ghemawat. “Credit must be given to policies aimed at growing Singapore’s connections beyond its immediate neighborhood,” he added.

London and New York, perennial leaders on rankings of global cities, place 3rd and 4th on the Globalization Giants index, but only 47th and 76th on the Globalization Hotspots index. Many smaller cities are far more intensively focused on international activity that these two megacities, according to the report. Unexpected high performers in the Hotspots index include Manama (2nd), Tallinn (6th) and Mumbai (13th).

Glanbia’s#FITINDIA campaign comes to Mumbai with the chief guest Honorable Fagan Singh Kulaste, Minister of State for Health and Family Welfare

·         Campaign aims to drive positive behavioral change towards nutrition and healthy lifestyle across the country through colleges, government services & sports academies 

·         Launched by Shri J.P Nadda, Hon’ble Union Minister, Ministry of Health & Family Welfare, Government of India in August 2016

·         Campaign will spread across 12 cities in India, it travelled to Bangalore after the launch in Delhi

 

Mumbai, 15 November, 2016: #FitIndia, a nationwide nutrition and healthy lifestyle campaign, kick started its Mumbai thread today in the presence of Hon’ble Minster, Minister of State for Health and Family Welfare, Government of India, Shri. Fagan Singh Kulasate.

This nationwide pilot programmeaims to raise awareness and education of good nutrition and active lifestyles, thus bringing a change in the quality of life and targeting the growing incidence of non-communicable lifestyle disorders. 

The campaign will entail collaboration between a cluster of professionals such as dieticians, nutritionists, educators and key opinion leaders and will travel across 12 cities while working together with change makers at various levels and organizations. Through a joint approach with the Ministry Of Health, the outreach shall be based on insights into health and nutrition and an education led roadmap leading to dissemination of information and recommendations for a healthy living.

The immediate beneficiaries includes, colleges, government services, sports academics as well as the general public to create awareness around the importance of nutrition, healthy diet and ways to reduce the risk of lifestyle disorders. 

Hugh McGuire – CEO Glanbia Performance Nutrition, said “I am immensely proud of the CSR campaign that GPN India is spearheading. India faces some unique challenges of nutrition and fitness and educating, enabling and inspiring the people is a very positive start in this direction. I am also very grateful for the support that we have found with the Union Ministry of Health and Family Welfare as well as the various partners in the successful delivery of this campaign.”

F.S Kulsate, Minister of State for Health and Family Welfare said, “I am very happy to lend my support to this very relevant and ambitious Fit India Campaign. Ensuring that people of India are Fit and eat nutritious diets is necessary for the growth and prosperity of the country. I urge everyone to become a part of this movement and try to be fit themselves and influence as many people as they can to lead fit lives.

“We are very excited to partner with the FitIndia initiative and promote healthy lifestyle choices to our customer base. Today everyone is very health conscious and we are witnessing an increase in demand for such products on our Health & Fitness stores. Our partnership with FitIndia is in line with our aim to put customer needs first and enable them find, discover and buy anything on our platform," said Mr. Saurabh Srivastava, Director Category Management (Consumables), Amazon India.

The eminent panelists were:  §  Hugh Mcguire – CEO, Glanbia Performance Nutrition §  Dr. Ashish Jain, Eminent Orthopedic surgeon §  Chirag Sethi, Founder, MD Classic Academy §  Ryan Fernando – Award Winning Nutritionist

Royal Stag Mega Music presents SRK’s biography by Samar Khan

Titled ’25 years of a life’, the book narrates SRK’s iconic journey and talks about how the King of Bollywood made it large

  Mumbai, November 09, 2016: Royal Stag Mega Music today unveiled Samar Khan’s much awaited book on the king of Bollywood – Shah Rukh Khan’s iconic journey and his life in the film industry. Aptly titled ‘25 years of a Life’, the book captures interesting incidents and anecdotes from King Khan’s successful journey in the industry through the eyes of the directors he has worked with. From Aditya Chopra’s ‘Raj’ who became the King of Romance with Dilwale Dulhania Le Jayenge to Farhan Akhtar’s suave and discerning ‘Don’, this book captures myriad hues of Shah Rukh Khan’s inspiring journey in Indian cinema. Presented by Royal Stag, Samar Khan’s book includes 30 chapters and each one of them is a director’s take on a particular character created by them and portrayed by SRK.

The book was launched by Shah Rukh Khan at an exclusive high profile event held in Mumbai. Popular names from B-town including Abbas Mustan, Kundan Shah, Anubhav Sinha and Piyush Pandey, amongst others graced the occasion.

Expressing his gratitude, Shah Rukh Khan said, “25 years in the film industry was a big dream for a boy who came from Delhi all those years ago. These years have been full of excitement, hard work, and various ups and downs and this book is a tribute to all the film makers who believed in me and my dreams. I am extremely thankful to all my fans who have made me what I am today and would like to thank Royal Stag Mega Music, Samar and everybody associated with this book for giving me the chance to relive all those wonderful memories and characters once again.”

Speaking at the launch of the book, Raja Banerji, Assistant Vice President, Marketing, Pernod Ricard India said, “SRK has been associated with Royal Stag since 2012 and he is a perfect example of someone who has made it large in the true sense. Each and every small achievement in his 25 years of an immensely successful career, has added up to help him reach the pinnacle of glory and Royal Stag has always believed in this outlook towards one’s life. SRK is a major inspiration and motivation for the youth of India who not only dream big but also have the grit to make them come true.”

Sharing his experience, Samar Khan, journalist turned filmmaker said, “This book was the perfect chance for me to tell the SRK story from a different lens. I would like to thank everyone involved who has made this dream project a reality: Sonali my co-writer; Nitin Srivastava, who lovingly designed the book, and Royal Stag for their unflinching support throughout this journey.”

Expressing his thoughts about the book, Piyush Pandey, Executive Chairman and Creative Director, South Asia- Ogilvy & Mather said “Royal Stag Mega Music and Shahrukh Khan have many things in common. Loved by the masses, and always inspiring them to Make it Large. In celebration of this partnership, Royal Stag Mega Music is releasing a book that celebrates the Baadshah of Bollywood. 'SRK: 25 Years of a Life' is an ode to the life and times of the greatest performer of our times”

                                                                                           

Amitav Ghosh to receive the Tata Literature Live! Lifetime Achievement Award

Mumbai, November 8, 2016: The Tata Literature Live! Lifetime Achievement Award for 2016 will be conferred on acclaimed author Amitav Ghosh. The award will be presented to him at Tata Literature Live!’s annual awards ceremony to be held on November 20, 2016, at the National Centre for the Performing Arts (NCPA), Nariman Point, Mumbai.

The award has been instituted by the festival to recognise and honour outstanding contributions in the Indian literary space. Past recipients of the award include legendary writers Kiran Nagarkar in 2015, M T Vasudevan Nair in 2014, Khushwant Singh in 2013, Sir V S Naipaul in 2012 and Mahasweta Devi in 2011.

Amitav Ghosh says, “I am deeply honoured to be receiving the Tata Literature Live! Lifetime Achievement Award. It is a privilege to be included in a list of such distinguished honorees.”

Ghosh is one of the country’s most celebrated writers, one who has a following as great in India as across the world. He is famed for his meticulous historical research that is woven into writing of great grace and elegance. In 2007, he was awarded the Padma Shri by the Government of India for his distinguished contribution to literature.

Among his best-loved work is the Ibis Trilogy— Sea of Poppies (2008), which was shortlisted for the 2008 Man Booker Prize and awarded the Crossword Book Prize; River of Smoke (2011), which was shortlisted for the 2011 Man Asia Literary Prize; and Flood of Fire (2015), which completed the trilogy.

Many of his earlier books have won accolades as well. The Circle of Reason (1986) was awarded France’s Prix Médicis Étranger in 1990; The Shadow Lines (1988) won two prestigious Indian prizes, the Sahitya Akademi Award and the Ananda Puraskar. The Calcutta Chromosome (1996) was winner of the 1997 Arthur C. Clarke award for Best Science Fiction. The Glass Palace (2000), an international bestseller, won the International e-Book Award at the Frankfurt Book Fair in 2001; and The Hungry Tide (2004) was awarded India’s Crossword Book Prize. 

Other acclaimed books include In an Antique Land (1993), Dancing in Cambodia and At Large in Burma (1998). His latest book, The Great Derangement: Climate Change and the Unthinkable (2016), is an examination and analysis of how the overlapping worlds of politics, history and literature have failed to grasp the enormity or dangers of climate change.

Ghosh’s work has been translated into more than twenty languages and he has served on the Jury of the Locarno Film Festival (Switzerland) and the Venice Film Festival (2001). In 2011, he was awarded the International Grand Prix of the Blue Metropolis Festival in Montreal. 

Anil Dharker, Founder and Director, Literature Live!, says, “The list of finest contemporary Indian-English writers remains incomplete without the name of Amitav Ghosh. We at Tata Literature Live! are very excited to announce Ghosh as this year’s recipient of the Tata Literature Live! Lifetime Achievement Award. His immense contribution to literature is well-known and recognised far and wide. We are looking forward to having him with us and hearing his riveting thoughts at the festival.”

Mr. Harish Bhat, Tata Sons, says, “Amitav Ghosh is an author extraordinaire who has not only made a prominent place in Indian literature but has also earned international acclaim for his outstanding work. It is an honour and an absolute pleasure to host him at the festival, and to present him with the Tata Literature Live! Lifetime Achievement Award, celebrating his contribution to the literary milieu and the many feats he has to his name.”

Since its inception, Tata Literature Live! The Mumbai LitFest has instituted awards to honour achievements by Indian writers, both emerging and accomplished. Seven awards will be presented to celebrate and recognise outstanding works – the Tata Hexa Literature Live! First Book Awards and the Tata Literature Live! Book of the Year Awards in the Fiction and Non-Fiction categories; the Tata Literature Live! Business Book Award, Tata Literature Live! Poet Laureate Award and Tata Literature Live! Lifetime Achievement Award.

Taking this initiative forward, the festival this year has introduced three new awards – the Big Little Book Awards for Author and Illustrator in the Literature-for-children category, and the Sultan Padamsee Award for Playwriting.

Mumbai's biggest and one of the India's best international literary festivals, Tata Literature Live! The Mumbai LitFest is back to mark the city’s cultural calendar from 17th to 20th November, 2016. Over four days, the festival will take place at two venues – National Centre for the Performing Arts (NCPA), Nariman Point (17th to 20th November, 2016) and Prithvi Theatre, Juhu (19th and 20th November) – bringing together an eclectic mix of authors from around the world.

For more details about Tata Literature Live! The Mumbai LitFest 2016, please visit:

• Festival website: www.tatalitlive.in 
• Facebook: https://www.facebook.com/TataLitLive
• Twitter: https://twitter.com/TataLitLive

Entry to the festival will be free and on a first-come, first-served basis.

The Tata group is the title sponsor of Tata Literature Live! The Mumbai LitFest and Landmark is the book store partner. The festival is conceived by Anil Dharker, Founder and Festival Director of Literature Live!, which organises the festival with the support of the Tata group.

About the Tata group: Founded by Jamsetji Tata in 1868, the Tata group is a global enterprise, headquartered in India, comprising over 100 independent operating companies. The group operates in more than 100 countries across six continents, with a mission 'To improve the quality of life of the communities we serve globally, through long-term stakeholder value creation based on Leadership with Trust. Tata Sons is the principal investment holding company and promoter of Tata companies. Sixty-six percent of the equity share capital of Tata Sons is held by philanthropic trusts, which support education, health, livelihood generation and art and culture. In 2015-16, the revenue of Tata companies, taken together, was $103 billion. These companies collectively employ over 660,000 people. Each Tata company or enterprise operates independently under the guidance and supervision of its own board of directors and shareholders. There are 29 publicly-listed Tata enterprises with a combined market capitalisation of about $116 billion (as on March 31, 2016). Tata companies with significant scale include Tata Steel, Tata Motors, Tata Consultancy Services, Tata Power, Tata Chemicals, Tata Global Beverages, Tata Teleservices, Titan, Tata Communications and Indian Hotels.

About Literature Live!

Literature Live! is dedicated to celebrating the written word in all its glorious forms. From book launches, thought-provoking talks, literary evenings and author interactions to performances, book swaps, fiction and haiku contests, it offers Mumbai a chance to participate in the many joys of literature. It also organises Tata Literature Live! The Mumbai LitFest, Mumbai's premier international literary festival. Now gearing up for its 7thedition from November 17th to November 20th, 2016. Tata Literature Live! The Mumbai International LitFest has become immensely popular because it looks at literature in a way that complements the spirit of Mumbai: energetic, cosmopolitan and all-inclusive. Over 130 writers, thinkers and performers from all over the world are expected to participate during its many events this year at the National Centre for Performing Arts and the Prithvi Theatre.