Malabar Gold & Diamonds to expand its 2,700 plus-strong
investor base by attracting investors from North and Central India to spearhead
its India-wide and global expansion as it celebrates Silver Jubilee
·
One
among the world’s largest jewellery retailer to triple its retail footprint to
reach 750 outlets by FY23 as part of its global expansion plan
·
Malabar
Gold & Diamonds adds the United States of America as 10th country and cross 250 mark by end of the year
·
The
Group celebrates 25 years of continuous growth in 10 countries in 22 different
business verticals
·
Malabar
Gold & Diamonds plans to extend operations to Bangladesh, Sri Lanka,
Australia, Canada, Egypt and Turkey in the coming years
Malabar Gold & Diamonds, one of
the world’s largest jewellery retailer, announces ambitious global growth plan
on the eve of its Silver Jubilee (25 years) celebrations that will see the
company triple its retail network from 250 showrooms this year to 750 outlets
in the next five years with annual turnover exceeding US$6.16 billion (INR
45,000 crores) and the Group turnover to US$6.85 billion (INR 50,000 crores) by
2023.
The Group currently operates retail
outlets spread across ten countries in the India, Middle East, Southeast Asia
and America. Its massive expansion plan will see the company expand its
footprint across all Tier 1 and Tier II cities in North and Central India – in
order to cater to the growing jewellery market. The company’s plan of major
expansion in international market includes new territories such as Bangladesh,
Sri Lanka, Australia, Canada, Egypt and Turkey. As much as 40 percent of the
group turnover will be generated from the company’s operations outside India.
Considering the characteristics of
the new market planned to enter, Malabar Group introduced a new concept – MGD
Lifestyle Jewellery – a smaller format store offering daily wear small-ticket
jewellery and lifestyle articles.
The company plans to invest US$ 960
million (INR 7,000 Cr) to manage the growth and expansion. The expansion will
see Malabar Group expand its investor base from 2,752 and include more
investors from North and Central Indian states, so that they could also be a
part of the success of Malabar Gold and Diamonds.
Malabar Gold & Diamonds is the
jewellery retail arm of the diversified business conglomerate Malabar Group
that includes other business verticals such as real estate developments,
shopping malls, hypermarket, technologies, retailing of home appliances &
electronics, watches, franchisee retailing and services.
The new expansion will see Malabar
Group nearly double its headcount from 13,000 to 25,000 professionals on direct
payroll within the next five years to manage the growth and expansion.
“Silver Jubilee is a major milestone
in any company’s history and during this time Malabar Group grew from a local
entity to an Indian International brand with a large loyal customer base.
“Today, Malabar is a name to reckon with and known to almost every consumer.
During the last 25 years, Malabar Gold & Diamond has grown from strength to
strength and rose from being a small outfit to an international player across a
number of verticals including gold and diamond jewellery retail, jewellery
manufacturing and multi-retail concepts,” Ahammed MP, Chairman of Malabar
Group, told the media at a press conference in Mumbai.
“The culture of gifting lives along
with human beings to express their love, affection and emotion for their loved
ones. Our aim is to be No 1 in this segment and we will strengthen the gifting
aspect of jewellery that is fast growing in India and other countries and use
it as a growth-driver of our jewellery business.” he added.
Abdul Salam KP, Group Executive
Director of Malabar Group, said, “As a responsible business, we are very
mindful of our obligations to our societies. Our expansion will create more
well-paid jobs and we are very excited about our future growth plan. We ensure
our entire operation in a very transparent way. We understand the sensitivity
of the industry and ensure compliance through responsible sourcing, ethical
business practices, transparent and professional fund management. We associate
with trade bodies, financial houses, government regulators to make sure that
our operations are infallible globally.
The group has a unique business model
where its expansion is fuelled by investors who become shareholders in
different entities in a very transparent ownership model. Malabar Gold &
Diamonds currently have over 2,752 investors under different entities who share
the same vision, dedication and passion. Around 19.4 percent of these investors
are full time employees with the Group, including the front-end managers and
directors.
Added Asher O, Managing Director -
India operations, said, “Our ambitious retail expansion plan in North and
Central Indian states like Punjab, Maharashtra, Delhi, Madhya Pradesh, etc will
be supported by a new set of investors from these regions. We will also
continue to strengthen our retail foot print in the states where we currently
have strong presence. Our unique business model of sharing and caring has worked
for us very well and it makes us a transparent and accountable organisation
with a solid foundation where all investors have a financial and moral stake in
the company. We want our North and Central Indian brothers also to join the
movement and share our success.”
The company’s expansion will help
generate about 12,000 new jobs and help the youths to earn a better living. We
are also planning to set up three more manufacturing units and in order to
manage the expansion and to fix the skill shortage in jewellery manufacturing,
we are in the process of setting up a skill development centre to groom the
youth and absorb them in various job profiles, in line with the Skills India
campaign,” Asher added
Shamlal Ahamed, Managing Director of
Malabar Gold & Diamonds’ International Operations, said, “As an Indian-born
international jewellery brand, we take pride in our roots in India and help
connect the global consumers to the Indian heritage and art. Our strong retail
presence across 10 countries coupled with the jewellery manufacturing
capabilities that mostly produces Indian culture-inspired designs that are
exported to the rest of the world through our international retail network. Our
further expansion in the international arena will lead to Indian artisanal
jewellery being showcased at prominent global destinations.”
The group has earmarked 5% of its
annual profit for CSR activities in five key areas such as housing, health,
environment, women empowerment and education.
The
group is also in the process of formally opening its new global headquarters at
Montana Estate in Kozhikode, Kerala. Montana Estate has been set up at a
sprawling 150-acre green tract as an eco-friendly township with signature
bungalows, villas and apartments, international school, convention centre,
organic farming, mini theatres, business clubs, etc.
“Diversification
is going to be the key to the Group’s growth and are entering into more retail
business segments and further strengthening presence in real estate, beyond
Kerala,” MP Ahammed, Chairman of Malabar Group, told the media.
Malabar
Developers, another subsidiary in the group, has already completed more than
2.5 million square feet of housing development. The group is planning to set up
more townships, convention centres and affordable housing. Group has
opened “Mall of Travancore” at Trivandrum, the capital city of Kerala. In the
tourism space, the Group recently opened Marina Convention Centre, along the
riverside of Chaliyar, along with houseboats.