Style Icon Esha Gupta launches the new style address in Mumbai

Kalyan Kumar - COO Splash India & Esha Gupta - Brand Ambassador of Splash at the launch of its latest store launch at Malad, Mumbai

Kalyan Kumar (COO Splash India) & Bollywood style diva Esha Gupta (Brand Ambassador of Splash) at the launch of its latest store at Malad, Mumbai

Splash opens new store in Infiniti Mall, Malad

Mumbai, January 7th 2015: Splash, the largest high-street fashion retailer from the Middle East, has launched their new store in at Infiniti Mall, Malad in Mumbai. This is the second store in the city of the much beloved brand, renowned for its trendy clothing and accessories collection inspired by the latest international fashion trends. Bollywood's fashion diva and Splash's brand ambassador, Esha Gupta inaugurated the new store amidst much fanfare. She also launched the Splash Gift Cards making gifting simpler and convenient for Splash customers.

The new Splash store has an expanse of 8,000 square feet and resonates with the brand's design philosophy of merging fashion and creativity while providing an engaging shopping experience. The store design embraces a concept of “all white” that enables a sense of fluidity and seamlessness allowing ease of browsing for the discerning customer from one mood / occasion ensemble to the other. With the opening of this store, customers can look forward to shopping highly fashionable yet affordable collections that suit the dressing sensibilities of style savvy men and women.

Speaking on launch of the store, Mr. Kalyan Kumar, COO of Splash, India said," Splash is committed to bring its customers access to the latest and the best of fashion trends from across the globe right in their vicinity. With the opening of this new store, we are delighted to present the style-conscious & trend-savvy shoppers in Mumbai yet another destination to shop their beloved brand from.”

Ms. Esha Gupta, Bollywood style Icon & Brand Ambassador of Splash said "I love the look and feel of this new store. Splash is a brand that has always been at the forefront of fashion, adored for their vibrant attitude, affordability and stylish clothing pieces. As a fashionista who likes to continuously dress in the latest trends, I find collections are quite reflective of my fashion sensibilities - sophisticated, fashionable with an underlined youthful energy. ”

Splash offers end to end wardrobe solutions to the fashion savvy, global Indian men and women. The collections are wearable and leverage the best of trends from the global fashion weeks. In India, Splash brand is present across Bangalore, Chennai, Chandigarh, Delhi, Hyderabad, Kochi, Mangalore, Mumbai, Pune & Thane.

About Splash

Headquartered in Dubai, Splash is Middle East’s largest fashion retailer and part of the Landmark Group, one of the biggest retail conglomerates in the Middle East, India and Africa. Founded in 1993 as a single brand store in Sharjah, Splash has grown to over 200 stores and 50 brand stores across 14 countries. As a brand Splash believes in constantly being a trend-setter in the region and has successfully created some of the biggest and most popular brand properties/events which have now become part of the social calendar of the Region. The Splash Calendar and Splash Fashion Shows are by far the most popular annual and bi-annual events in the brand’s portfolio of events.

For more details visit Splash’s website www.splashfashions.com