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When contacted Sachiin Joshi, he said “ I have been fortunate enough
to be born and brought up in a well off family, but there are so many underprivileged
people in country especially in rural India who are deprived of basic
necessities. Big Brother strives to inspire and motivate people to contribute
at a personal level. Big Brother hopes to make the changes at a grass root
level as I strongly believe that villages are the heart of the country. We are in
talks with the panchayats of various villages in Gujarat and Maharashtra to
start this activity soon!”
The name Big Brother is conceptualized keeping in mind the Indian
traditional values where one looks up to the elder brother after father in the
family.
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