MSM Motion Pictures in association
with Contiloe Entertainment launches the trailer of Darr@The Mall
Mumbai, January 7th,
2014:
In today’s age, malls are considered the one-stop shop for everything from food
to shopping to watching movies to just spending a happy time with friends and
loved people. However, in the coming future, going to a mall might also be
defined as a terrifying experience, especially after MSM Motion Picture
& Contiloe entertainment’s next directed by Pavan Kripalani’s ‘Darr@The
Mall’ releases on February 21st,2014. Pavan is the man who sent
chills up everyone’s spines with his directorial debut ‘Ragini MMS’ and now,
the talented filmmaker is back with another horror flick, that will surely make
you think twice about visiting a mall again.
Jimmy
Sheirgill, who plays a mall security head in the film,
said, “This was one of the toughest films
to shoot for me as the film was mostly shot at nights and it took a major toll
on our health. Not only this, the location of the shot was actually eerie,
which added to the bunch of challenges that we had to face while shooting for
Darr@The Mall. However, I believe that all the hard work that has been put in
has been honestly reflected in the film and we all are quite eager to know the
public reaction to this film, which can be easily described as one of the best
horror films made in Bollywood.”
NP
Singh, CEO, Multi Screen Media Pvt. Ltd, which
is producing the film said, “With Darr@The Mall we continue with our endeavour
to make content driven films.Darr@The
Mall is a horror flick which apart from good content is also backed by popular
talent like Jimmy Sheirgill&PavanKripalani. Shankar-Ehsaan-Loy have given
the music while Ganesh Hedge has choreographed the dance number&RanjitBarot
has given the background score for the film. We have produced a horror film
that is on par with any mainstream Bollywood film.”
On
his part, Director PavanKripalani
says, “Ever since I was a kid, I have been a fan of the horror genre and as
a director; it has always been my ambition to make classy horror films. After
Ragini MMS, I felt that there is more to explore as far as horror films are
concerned and ‘Darr@ The Mall’ is my honest attempt to make a horror flick in
the vein of classic Hollywood scare fares like ‘The Exorcist’ and ‘The
Shining’, which I have grown up watching. ”
Produced
by MSM Motion Pictures and Contiloe
Entertainment, ‘Darr @ The Mall’ is a first of its kind horror story set in
a mall.
Apart
from Jimmy Shergill, the film comprises an ensemble cast of seasoned character
actors like ArifZakaria, AsifBarsa and Neeraj Soodalongwith young actors like
NushratBharucha, Nivedita Bhattacharya and ShraddhaKaul, to name a few.
Fear
Opens on 21st February. ‘Darr @ The Mall’ will surely change your mall-going
experience in a radical way!
Catch
the Darr@The Mall trailer on www.youtube.com/
