AUTUMN WINTER 2015
#SPturns30
CONCEPT
Satya Paul continues to celebrate three decades in the Indian Fashion Industry by redefining its design ethos with a second collection co designed by celebrity style icon Gauri Khan, titled ‘Mata Hari. Inspired by shades of the sensuous Dutch courtesan Mata Hari’s life, the collection diverges into three looks - Temptation, Jeweled and Pierced. The line explores her life’s duality of contrasts blended together with ornamentation and colors that are mystical, deep and contrasting. The collection is a juxtaposition of signature Satya Paul print infused into newer fabrics and silhouettes.
PRINT
The collection comprises of seductive Rose petal prints in a vintage color palette and body art motifs with scripts and scribbles of Mata Hari’s mysterious letters printed playfully on the Sarees and wraps. With contrasting elements like lace prints with animal motifs and ornamentation with modern colourful brush strokes, this collection is a unique blend of the traditional and futuristic.
SILHOUETTES
Gauri Khan’s effortless and graceful style has translated into fluid, leisurely separates that ease movement. The collection offers modern silhouettes with mesh inserted sheer shirts for evening cocktails to asymmetric long tunics for day outs. With their free-flowing leisurely drapes, these garments have been designed for the modern day Satya Paul muse who goes through the entire day looking chic and stylish without compromising on her comfort.
COLORS
The color story is a sensual mix of bright tints and somber hues. The palette comprises a vibrant and unique array of shades from Amber and burnt Orange to Marsala and Turquoise. The mystical and lustful colors with deep sunset ombres celebrate Mata Hari’s evocative life.
FABRICS
Satins and georgettes remain essential to Sarees. This season, Satya Paul pays homage to the traditional Banarsi fabrics and weavers. The collection consists of a spectrum of unique blends of crepe and georgette combined with luxe organza and Banarasi silk. Exclusively woven Banarsi blends have been created and used in garments along with silk, velvet, chanderi, zari, net and organza.
A variety of embellishment techniques of laser cutting and foiling, with lace, dori and resham embroidery are skillfully crafted into the collection.
ACCESSORIES
The collection includes scarves, stoles, ties, pocket squares, bags and clutches. The Autumn Winter range sees a wider variety of Men’s accessories than ever before with the introduction of slim 4MM and crystallized series of ties, including a special range of corporate gifting sets.
Bags include the ever so popular metallic clutches, printed totes, slouchy slings and hobos amongst others. The prints translate into woollen cashmere shawls and scarves to keep the Satya Paul women stylishly warm this winter.
BRIDAL
The Bridal collection offers modern silhouettes yet keeping the ethnicity intact with carefully chosen fabrics and materials. The color palette is vibrant and rich. A variety of embellishment techniques have used such as laser cut, foiling, kiran dori, lace and resham embroidery. The collection is a contemporary spin on the classic trousseau staples with signature Satya Paul print infusions with laces, heavy embellished jackets with printed dupatta and embroidered shararas with sheer kurta.
The Bridal collection offers modern silhouettes yet keeping the ethnicity intact with carefully chosen fabrics and materials. The color palette is vibrant and rich. A variety of embellishment techniques have used such as laser cut, foiling, kiran dori, lace and resham embroidery. The collection is a contemporary spin on the classic trousseau staples with signature Satya Paul print infusions with laces, heavy embellished jackets with printed dupatta and embroidered shararas with sheer kurta.
EDITOR’S NOTES
About Satya Paul:
Established in 1985, Satya Paul is India’s premier design label with an international presence. The brand is acclaimed for ingenuity in design and a vivid color palette. As part of Genesis Colors since 2001, the brand has grown from strength to strength and is now present at over 30 offline locations in India and abroad. In the online space, the brand retails at key e-commerce websites like Amazon, Myntra and Jabong.
Started at a time when there was little or no awareness about fashion or the idea of designer brands in India, Satya Paul introduced the idea of choreographed collections and modern ethnic wear. The brand’s take on print innovations did not only change the way the consumer previously looked at Sarees, but also developed a specific niche for concept-based designs. Women no longer restrict themselves to hereditary Banarasis and Chanderis; and Satya Paul has been instrumental in this bringing about this change with the new-age Saree, which is easy to wear and chic.
ABOUT GENESIS COLORS
Established in 2001 Genesis Colors Pvt. Ltd. is the holding company of several well-known Indian fashion brands - Satya Paul, Bwitch (premium lingerie) and the International accessory major Tie Rack London. It also holds the marketing and distribution rights in India for several international luxury labels under its arm ‘Genesis Luxury Fashion Pvt. Ltd.
www.satyapaul.com
