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Thursday 12 June 2014

Riteish: “People make movies only to promote them on CNWK!”

Riteish: “People make movies only to promote them on CNWK!”
~ A London bus helps director Sajid fix his promotion plan for Humshakals~

·         While the popular COLORS’ show Comedy Nights With Kapil has achieved the milestone of 10 million followers on Facebook, Sajid Khan recently understood the true reach of the show.
·         When director Sajid Khan visited the sets of Comedy Nights With Kapil with the team of his upcoming movie Humshakals, he spoke about how a London bus played an integral role in helping him finalize the optimal promotional tactics his comic caper.
·         While travelling in London and wondering about what would be the best platform to ensure that his film become the talk of town, director Sajid Khan spotted a bus on the city’s busy streets which featured a large poster of Comedy Nights with Kapil.
·         According to Sajid Khan, that was the precise moment when he made up his mind that Comedy Nights With Kapil would be a definite stop once he kicks off promotions for the film in India.
·         He then went on to add, “I penned the promotional visit to Comedy Nights With Kapil in the script itself!”
·         Even Riteish Deshmukh agreed to this, saying, “I think people make movies only to promote them on Comedy Nights With Kapil!”
·         In fact, Ram Kapoor told the comedian that he would readily make an appearance on the show whenever Kapil requests him to!
It’s clear then that be it national audiences or international audiences, Kapil’s show caters to viewers across borders!













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