India’s biggest star Amitabh Bachchan felicitates winners of the 6th edition of Lavasa Women’s Drive, country’s largest women’s car drive
Mumbai, March 19, 2014: Winners of the 6th edition of Lavasa Women’s Drive were felicitated by super star Amitabh Bachchan at a gala event in Mumbai. Mr. Bachchan
presented awards to the first three winning teams from Mumbai and Pune
who completed the race. Cine stars Jackky Bhagnani and Neha Sharma
presented awards for the best message, best dressed car, most popular
team, best moment award, and the most empowering message. (Detailed
winners list is enclosed)
2000
women drove to picturesque Lavasa from Mumbai and Pune on 22nd February
2014 for the 6th edition of the drive that celebrates the spirit of the
modern Indian woman - full of fun, adventure and compassion. The drive
conducted in the Time-Distance-Speed format (TDS) witnessed intense
competition among participants. The women also displayed their
compassionate side by decking up their cars with impactful messages on
women related issues. Over the years the drive has been instrumental in
spreading awareness about cancer prevention as well as diverse social
causes related to women.
Speaking
on the occasion, Anuradha Paraskar, Senior Vice President - Marketing
and Sales, Lavasa Corporation Limited said, “The 6th edition of the
drive is truly special. Lavasa Women’s Drive now holds the Guinness
World Record for ‘Most female participants in a motor sport event’. The
global recognition is a testimony of the new age Indian women’s zest to
win and make a mark. It’s an inspiration for us too, as we build Lavasa,
a planned hill city that will make India proud.”
Amitabh
Bachchan, felicitating the winners said, “Lavasa Women’s Drive has
reached a stage where it has received international recognition in the
form of the Guinness World Record. So much has been talked on women
empowerment in our country. I know it is very difficult for many groups
to come together for such a noble cause. The recent case of Nirbhaya saw
the coming together of people without any political lineage where the
common man expressed his voice which was heard by the system.
I
partner UNICEF in their campaign for the girl child and the campaign
for eradication of polio in India. After 8 year long fight, finally
India is free from Polio. I do hope that campaigns like Lavasa Women's
Drive help eradication of the dreaded diseases like cancer.”
Spirited performance by singer Hard Kaur enthralled
the audience and made it a evening to remember for all the participants
who actively participated in Lavasa Women’s Drive.
Lavasa
Women’s Drive has been actively supporting the cause of Women's Cancer
prevention through early detection since 2009. A large part of money
collected through registration, is donated to Women's Cancer Initiative -
Tata Memorial Hospital. Amitabh Bachchan also contributed Rs. 11 lakh
towards the cause.
Devieka
Bhojwani, Vice-President, Women's Cancer Initiative -Tata Memorial
Hospital, said ‘Lavasa Women’s Drive has seen 12,000 women participating
in the campaign against the dreaded disease in last six years. We can
create huge awareness by taking this campaign to new levels. Lavasa
Women’s Drive has achieved an important milestone with a Guinness World
record. There is another crucial milestone that we need to achieve which
is the total eradication of cancer.”
Lavasa Women’s Drive – factoids
– Lavasa Women’s Drive has set a Guinness World Record for ‘Most female participants in a motor sport event’.
– Lavasa Women’s Drive has been acknowledged by the Limca Book of Records as India's Largest Women's Car Rally three years in a row
– Lavasa
Women’s Drive stands for the true spirit of women today that represents
confident, independent, and enterprising with a penchant for social
causes.
– Participation from all walks of life – home makers, Navy officers, police force, corporate women, cancer survivors, NGO’s, etc.
– Over the years 7000 women have participated in the drive and have garnered 3.2 million votes from 100 countries.
– 3000 cars have driven to Lavasa till date and 60 celebrities have witnessed the drive.
– The drive has grown in stature over the last 6 years. From 100 cars to 500 cars that drive from Mumbai and Pune
Lavasa Women’s Drive and cancer prevention
– Lavasa Women’s Drive primarily supports the cause of Cancer Prevention through Early Detection. A
large part of money collected through registration, is donated to
Women's Cancer Initiative - Tata Memorial Hospital. More than 4 million rupees has been generated towards this cause.
– Free
cancer detection camps and workshops have been held for the
economically under-privileged women from villages at Lavasa and other
remote villages in Maharashtra.
Accolades:
– Guinness Book of World Records for ‘Most female participants in a motor sport event’ (Year: 2014)
– Limca Book of Records: National Record for the largest women’s car rally (Year: 2011, 2012, 2013)
About Lavasa
Lavasa
is India’s first planned hill city where people can live, work, learn
and play in harmony with nature. Lavasa, an inclusive city being
developed by HCC (Hindustan Construction Company) over 10,000 hectares,
is based on the principles of New Urbanism. It takes three hours from
Mumbai and one hour from Pune to reach Lavasa by road. Lavasa will host a
multitude of global leaders in hospitality, tourism, education, health
care, business research and industry. The hill city provides a
combination of contemporary and timeless architectural designs, with
multiple options for housing including rental housing, apartments and
villas. With state-of-the-art infrastructure and amenities, the city
enables people to live life in full.
