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Tuesday, 24 November 2020

India’s Leading CSR platform Goodera to host Karma Summit India ‘Co- Creating a New Normal’

 

 

Nobel Laureate Kailash Satyarthi to speak at the largest Indian summit for Doing Good

 Mumbai: November 21, 2020 – Goodera.com, the tech platform that unifies the CSR Lifecycle for companies in India and abroad, is hosting global visionaries of the CSR and volunteering community at their flagship event Karma Summit on Nov 25-26 2020 on the theme ‘Co-Creating A New Normal’.

 

The COVID-19 pandemic has not only united the world through a global crisis, it has also brought together individuals and corporates who have made the world a better place during these trying times. Their contributions, whether in disaster relief work, charitable or product donations and real/virtual volunteering of both time and expertise have considerably contained the impact of the global pandemic for local communities, individuals.

 

The event will provide opportunities to discuss strategic solutions for the post-pandemic period through the lens of cross cutting-issues such as gender, technology for good and the challenges of investing in a healthcare infrastructure in India. The summit will also help assess the expected impact of the pandemic on our ability to move towards the SDGs 2030.

 

At the Karma Summit, corporate leaders can gain insights on how to keep employees engaged in CSR and Volunteering activities; non-profits can connect with corporates and get guidance from experts on strategies to evolve amidst the pandemic, and HR Teams can find opportunities for meaningful employee engagement and resources for COVID relief. 

 

Among the over 30 renowned speakers across the pharma, tech, auto, NGOs and health sectors are Supriya Singh (Head - Corporate Social Responsibility, Tata Communications), Sakina Baker (Head - CSR, Philips India Pvt. Ltd), Deepak Prabhu Matti (Core committee Head, Cognizant Foundation), Archana Sahay (CSR Head- APJ, Dell Technologies) and Susan Ferguson UN Women Representative for India. The Keynote Address will be given by Nobel Laureate Kailash Satyarthi.

 

“This summit brings under one platform, some of the most pressing conversations that impact how companies visualize and implement CSR and Volunteering initiatives for 2020 and beyond which the session on ‘Business with Purpose- A Changing Boardroom Discussion’ will address. From our panelists and speakers, you will learn how to create multi stakeholder partnerships that accelerate and deepen the ability to transform a region. We encourage you to attend the summit and take back something from it that will help you transform at least one life for the better,” said Abhishek Humbad, Founder & CEO, Goodera.

 

The summit will culminate with the Karma Awards that will felicitate individuals and organizations that have created meaningful social impact by giving back to the community during the pandemic. The Jury members include established leaders in the CSR and Volunteering sector in India.

 

To register for the summit, click here: https://goodera.com/in/karma-summit/

Tuesday, 10 November 2020

LAUNDRY REDEFINED: ARIEL PODS LAUNCHED IN INDIA

 





~  New Ariel 3in1 PODs will give the consumers a convenient, simple and cool way to do laundry ~

~Upgrade to HD Clean with Ariel 3in1 PODs, which Clean, lift stains and brighten – all in just 1 POD! ~

 

Mumbai, November 9th, 2020 - Ariel, one of the leading detergent brands from the house of P&G, is driving innovation in the country. P&G India is pioneering the creation of a new segment within the Laundry category, by introducing a revolutionary of laundry product, sold in single-use tablets called PODs. In many countries around the world, Laundry PODs are already popular as the most convenient way of doing laundry. Ariel 3in1 PODs, launched in India very recently, are pre-dosed washing capsules, filled with concentrate liquid detergent. Ariel 3in1 PODs are 3-chambered PODs providing the consumers with a 3in1 HD Clean benefit – cleaning, stain removal and brightness.

Powerful things come in small packages. Ariel PODs are innovatively designed, with a water-soluble film holding concentrated liquid detergent in 3 chambers. When a POD is placed into a washing machine, the film dissolves completely in wash, leaving no residue. The 3 compartments work together to provide a brilliant laundry experience to the user, with impeccable cleaning, tough stain removal, and brilliant brightness that makes whites brighter and colours more vibrant. Ariel Matic 3in1 PODs are suitable for both Top and Front Load Fully Automatic washing machines.  Ariel is also the detergent recommended by most washing machine manufacturers globally.

Ariel PODs are perfect for a busy household, or someone seeking simplified laundry, because it is very easy to store, dose and use PODs. Because of the 3in1 benefit, there is no need to use other products along with this. For most loads, 1 wash needs just 1 POD. Since the capsules are pre-dosed, there is no need for messy measuring or accuracy. The POD doesn’t need to be cut or peeled; it can be placed into the machine as is before putting the clothes. With the extremely simplified laundry process, anyone can get impeccable laundry results with Ariel PODs. The tub has a unique child-lock lid, that makes the product safe from accidental exposure to kids. Like any detergent, it is recommended to store the pack out of reach of children.

Speaking about the launch of the new Ariel PODs, Sharat Verma, Chief Marketing Officer, P&G India and Vice President, Fabric Care said, “Ariel POD’s is our latest laundry innovation globally and were developed by P&G after years and years of research and development. It promises to transform your laundry experience from being a mundane, time-consuming and complicated task, to one which is fun and convenient. With Ariel PODs you no longer need to tediously measure and dose multiple products or worry about getting perfect laundry results in a washing machine. Just pop a POD in your machine to get an outstanding HD clean every time. It is perfection simplified. Once you try it, you will never go back.”

Celebrated Chef Sanjeev Kapoor, who also Ariel’s Brand Ambassador, added, “I am elated that Ariel PODs has now made its much-awaited debut in India. Just like cooking is an experience, even laundry with Ariel PODs can be a unique experience. So much fun!! And continuing to give you Ariel’s superior performance. As we know Ariel is the #1 brand recommended by most washing machine makers globally, PODs are designed to work in both top and front load machines. So, I am going to upgrade to this small and powerful laundry solution – Ariel 3in1 POD. Do you POD?"

Ariel PODs are available at select stores and ecommerce websites starting Nov 1. They are going to be available in 2 sizes – 18 and 32 count packs. The 18-count pack is priced at Rs. 432 and the 32-count pack is for Rs. 704. The launch is going be supported with a digitally led campaign to create awareness about PODs now being available in India.

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