The fifth edition of The Edutainment Show is back in Mumbai May 19 – May 20, Sahara Star, Mumbai

Mumbai, 16th May 2017: India’s largest educational exhibition and summit, ‘Edutainment Show’ is back with the power-packed 5th edition. The show will be scheduled in Mumbai on 19th – 20th May 2017 at Hotel Sahara Star. The Edutainment show is organized by Event Capital, a Laqshya Media Group.

The Edutainment Show is curated to offer aspiring students exciting career options in alternative fields such as journalism, PR, advertising, event management, fashion, designing, etc. It provides a platform for students to explore various fields of education covering design, media & communication and participate in informative workshops with media and design stalwarts. It is a one-stop platform for information, education, entertainment and more importantly media convergence.

Deepak Choudhary, Co-Founder & Director, Event Capital, said, “The Edutainment Show has become an annual show every media, communication and design institute in India participates in. With over 3,000 aspirants attending the two-day summit and exhibition for listening to over 100+ leading subject experts and 20+ workshops, the Edutainment Show has become the largest gathering for media, design and communication professionals in India.”

There will be a host of industry experts from media, design and communication industry, who will give students a broadened outlook towards career possibilities in media, communication and design. The Edutainment Show will also hold several panel discussions presided by various industry bigwigs covering a wide range of themes - from fashion designing to product designing, film-making to corporate communication and Brand communication to Radio programming, to name a few. Some of the speakers slotted to speak at this two day event this year are actor Richa Chadda who will moderate a session on “How to follow your passion.”, Casting director Mukesh Chhabra will share his views and experiences in the casting industry, Prof. Mookesh Patel will speak on scope and growth of Design in India; Yash Bhanage, Co-owner of Bombay Canteen, will guide the aspirants on Importance of Mentorship. Photographer Jitu Salvani will be taking a session on photography to name a few. The workshops scheduled for this edition include Bookmaking, Photography, UI/UX Design, Storytelling through Film, Design Portfolio, amongst others.

Every year The Edutainment Show organizes The Edutainment Awards which aims to recognize and felicitate efforts made by educational institutes to impart quality education under multiple disciplines. Conducted in two stages, the Education Awards will be the culmination of a comprehensive assessment and performance review of various key stake holders by a jury comprising of education experts in the media, communication and design space.

For free registration visit Insider.in: https://insider.in/edutainment-show-mumbai/event

NIGELLA LAWSON RETURNS TO DISCOVER WHICH TYPHOO ARE YOU?

Friday 12 May 2017: Nigella Lawson is back on our screens in the latest Typhoo advert, which celebrates the personal tastes and strengths of the nation’s brew, including an insight into exactly how the lady herself likes her tea.

The advert sees Nigella guiding viewers through a series of different and sometimes surprising scenes, discovering how a variety of Typhoo drinkers take their tea.

Starting in the comfort of a kitchen, the scene quickly changes as Nigella enters the tent of two intrepid explores shocked to see her in a bright red dress, casually strolling through their snow-filled tent as she narrates ‘some like it strong’. Next is an unsuspecting London cabbie driver who is so surprised to see Nigella enter his cab he upends an entire sugar sachet into his flask of Typhoo on a rainy London evening. Nigella then quietly strolls through a suburban living room scene, being careful not to be spotted as a young couple disagree over a number of differing tea coloured decorating swatches. She quickly exits and finds herself in John Sumner’s tea shop in 1903, the year Typhoo began perfecting tea.

The advert ends with Nigella in miniature form enjoying a tea party in a doll’s house. Alongside a robot and bunny, she is seen drinking her Typhoo out of a giant mug, on the search for a slice of cake.  

Commenting on the new advert, Nigella Lawson, said: “Everyone has their own idea of the perfect cup of tea and how it should be made; I like my Typhoo strong but with just enough milk that you can taste it. It’s great to celebrate the individual preferences we all have when making our favorite brew in such a fun and creative way with Typhoo, which has always been my everyday tea of choice”.

Somnath Saha, CEO, Typhoo said: “The British love affair with tea is a serious business and we have been perfecting ours since 1903, helping our tea drinkers enjoy their perfect cup of Typhoo. We’re so happy to have Nigella – a genuine Typhoo lover – working with us again. We all know the perfect cup of tea is a very personal thing and everyone’s taste is different. This campaign celebrates those subtle but significant preferences."

The full 30 second advert, featuring Nigella Lawson, will be making its debut on TV screens from Friday 12th May including Take Me Out on Saturday night on ITV.

TWIN WIN FOR INORBIT MALLS AT THE INDIA SHOPPING CENTRE FORUM 2017

~ Inorbit’s Pink Power campaign wins the award for One Great Idea Conceptualized  2017-2018 and Inorbit mall, Malad wins award for best turnaround story in 2016-2017 ~

Mumbai, 15 May 2017: It is raining awards for Inorbit malls. At the recently concluded India Shopping Centre Forum 2017 in Mumbai, Inorbit mall emerged as a big winner. One of the pioneers in the mall business, Inorbit mall bagged two awards at the prestigious retail forum. Inorbit’s Pink Power campaign – an initiative to empower women was awarded as One Great Idea Conceptualized for 2017-2018. Inorbit mall, Malad won for The Best Turnaround Story in 2016-2017.

Commenting on the accolade, Mr. Rajneesh Mahajan, CEO, Inorbit malls said, “It is a proud moment for the entire team of Inorbit mall to receive recognition at the India Shopping Centre Forum. Inorbit always believes in giving every shopper the best shopping experience. It is great that not only our services but also our campaigns like Pink Power have garnered a lot of recognition. We hope to grow with love and support of our consumers.”

Inorbit malls Pink Power campaign, has been recognized at several other platforms like EFFIEs, ABBYs(Goa Fest) and DMA Asia Awards in the past. Inorbit’s Pink Power campaign is an initiative to help women realize their business dreams by offering them a free retail space for a period of 9 months. Since inception of the campaign in the year 2015, Pink Power has fetched remarkable response from women across Mumbai, Navi Mumbai, Bangalore, Hyderabad and Vadodara.

Inorbit mall, Malad also won an award for The Best Turnaround Story for 2016-2017. The Malad mall has come a long way and through its 13 year old journey it has grown leaps and bounds. The mall has witnessed many changes over a decade, but the year 2016 the mall experienced an unprecedented facelift. The mall rezoned its ground floor to welcome new tenant mix. 14 fresh brands, a swanky looking façade, a complete new circulation for ease of connectivity from parking to food court and the launch of fashion anchor H&M are sure to wow every shopper.

ICAI – EEG 13th Emerging Economies Group meeting was hosted on 08-09 May 2017 in Mumbai.

• 13th Emerging Economies Group meeting was hosted on 08-09 May 2017 in Mumbai. This event was last hosted in India in the year 2011. The EEG is a good technical platform for emerging economies to communicate and exchange views on the development and implementation of IFRS Standards. The IFRS Foundation decided to form the EEG following the G20 urging to increase the participation of emerging economies in the development of IFRS standards by the IASB. Generally, two meetings of EEG are held every year, for which the member countries take turn hosting them.
• This year is important for Accounting Standards Board of ICAI as it has completed 40 years of its existence on April 21, 2017.
• Besides EEG, ICAI is part of various other international bodies such as International Federation of Accountants (IFAC), Asian-Oceanian Standard-Setters Group (AOSSG), International Forum of Accounting Standard Setters (IFASS) etc.
• Agenda topics of EEG meeting included discussion on IFRS 15, Revenue from Contracts with Customers by IASB. Globally, IFRS 15 is proposed to be effective from 1 January 2018. India is expected to implement Ind AS 115 from 1st April, 2018 which will have impact on revenue recognition of almost every company. Also, at the meeting, a paper was presented on High Inflation by the GLASS.
• In the EEG meeting, India presented a paper on ‘Micro-entities: Financial Reporting Challenges’ requesting IASB to consider formulating a new reporting Standard for micro entities similar to micro-entities in UK further simplifying or omitting the complex measurement, recognition and disclosure requirements.The Paper highlighted the following:

1. Concept of SMCs/SMEs/micro entities in India and internationally (U.K, U.S)
2. Accounting Standards including any relaxations given to such entities in India as well as internationally

Challenges faced by SMCs/SMEs/Micro-entities in accounting weree also highlighted in the paper so that IASB may consider formulating new financial reporting Standards for such entities.

• EEG meeting was followed by a half day ICAI – EEG Joint Stakeholders Seminar on ‘Emerging IFRS (Ind AS) Challenges’ held on 9th May whereat discussion on IFRS 9 and IFRS 15 took place. The panellist included distinguished professionals from IASB (London), ICAI, RBI, Accounting Firms and Industry.
• Around 270 professionals were invited to attend ICAI – EEG Joint Stakeholders Seminar Invitees to the Joint Stakeholders’ seminar from the industry, statutory bodies (RBI, SEBI, IRDA etc), renowned accounting and auditing firms.
• As a standard setter of a large emerging economy, ICAI looks forward to contribute to such global forums and take up emerging accounting issues for discussions at international level. Working in tandem with these international bodies gives an opportunity to flag the Indian concerns at global level for timely addressing the same.

Airtel wins Aon Best Employer India Award

 May 12^th, 2017: Bharti Airtel (“Airtel”), India’s largest telecommunications services provider, has won the Aon Best Employer India 2017 Award for its innovative people practices.

The Company was recognized for achieving high levels of employee engagement and its well established people practices and leadership intent. Airtel also scored high on employer brand and innovative HR practices, in particular, the use of a chatbot for its campus hiring program.

Srikanth Balachandran, Global Chief Human Resources Officer, Bharti Airtel said, “At Airtel, our people are the core of the organization and we are delighted to receive this recognition from Aon. This is a testament to the innovation we have undertaken on the people front, especially by leveraging technology to build a digital organization. I would like to thank the esteemed jury for recognizing our efforts and considering us worthy of this honour.”  

The Aon Best Employer is a globally renowned platform and the India chapter jury for 2017 comprised of eminent business leaders and academicians including Leo Puri, Managing Director at UTI Asset Management Company; Dr. Omkar Goswami, Founder and Chairman at CERG Advisory; Chanda Kochhar, MD & CEO at ICICI Bank; Prof Vasanthi Srinivasan, IIM-Bangalore; and Sanjiv Mehta, CEO & MD at Hindustan Unilever Ltd.

The Aon Best Employers study was first conducted in Asia in 2001. The purpose of the program is to gain insights into companies that are creating real competitive advantage through their people, to explore what makes a workplace of choice and to identify the Best Employers in the region.

Hinduja Media Group conferred with key awards at ‘8th BCS Ratna Awards’

·         Ashok Mansukhani, the National Business Head of Hinduja Media Group was given the Lifetime Achievement Award in the media industry in the individual category

·         Also awarded with the Best MSO to start Prepaid services : IMCL ( in Distribution Platform /MSO category)

Mumbai, May 12, 2017: Mr. Ashok Mansukhani, the National Business Head of Hinduja Media Group was given the Lifetime Achievement Award in the media industry (individual category) at ‘8^th BCS Ratna Awards’ held on Wednesday, May 10, 2017. Hinduja Media Group was also awarded the Best MSO to start Prepaid services: IMCL (In Distribution Platform /MSO category) by the Chief Guest, Shri Narendra Singh Tomar, Minister of Rural Development, Minister of Panchayati Raj and Minister of Drinking Water and Sanitation.

On receiving the Lifetime Achievement Award, Mr. Ashok Mansukhani said, “Our Nxtdgital HITS platform is a unique platform, which is catering to over 700 cities and over 900 micro head ends [COPES) and doing a yeoman service for the Rural India. The Rural and Semi urban India distribution is over 80% in this platform already, as we move we will continue to digitalis the rural cable industry and in this digital satellite cable platform the LCOs become their own owners and continue their entrepreneurship unlike in a classical MSO platform.”

On behalf of the entire Broadcasting & CATV community, Hinduja Media Group and Mr. Ashok Mansukhani were conferred with these awards by the recommendation of the Advisory committee and final selection by the Jury Members from the nominations received.

Henkel reports strong performance in the first quarter

• Sales exceed 5 bn euros for the first time, rising to 5,064 million euros:
  nominal growth +13.6%, organic growth +4.0%

·         Double-digit increase in operating profit*: +13.8% to 854 million euros

·         Further EBIT margin* improvement: +10 basis points to 16.9%

• Excellent growth in earnings per preferred share*: +11.0% to 1.41 euros

Mumbai – “Henkel delivered a strong performance in the first quarter in a highly challenging market environment. The consumer goods markets were characterized by intensifying promotional and pricing pressure. We were able to significantly increase sales and earnings and to further grow adjusted return on sales. For the first time, quarterly sales exceeded 5 billion euros. Adjusted operating profit also reached a new high. All three business units and all regions contributed to the successful development and the high quality of earnings,” said Henkel CEO Hans Van Bylen.

“This strong performance was driven by our leading brands and innovations, our intensified focus on our customers and consumers, the acceleration of our digital activities and our highly committed global team,” Hans Van Bylen added. “We further strengthened our portfolio and signed two compelling acquisitions.”

* Adjusted for one-time charges/gains and restructuring charges.

Commenting on the fiscal year 2017, Hans Van Bylen said: “We expect the overall volatile and uncertain market environment to persist throughout the year. Currency fluctuations are likely to continue and the prices for commodities are expected to increase. We also anticipate promotional and pricing pressure in the consumer goods markets to further increase. Nevertheless, we are committed to continue our successful development.”

In this challenging market environment, Henkel confirmed the outlook for the current fiscal year: “We expect organic sales growth of 2 to 4 percent. We expect our adjusted EBIT margin to increase to more than 17.0 percent and adjusted earnings per preferred share to grow between 7 and 9 percent,” said Hans Van Bylen.

Sales and earnings performance in the first quarter 2017

At 5,064 million euros, sales in the first quarter 2017 reached a new record level and grew nominally by 13.6 percent compared to the prior-year quarter. Positive foreign exchange effects accounted for 1.1 percent of this growth. The contribution from acquisitions and divestments amounted to 8.5 percent, mainly as a result of the acquisition of The Sun Products Corporation. Organic sales, which exclude the impact of foreign exchange effects and acquisitions/divestments, showed a strong increase of 4.0 percent.

Organic sales growth was driven by all business units. The Adhesive Technologies business unit reported a very strong increase in organic sales of 5.5 percent. The Beauty Care business unit posted good organic sales growth of 2.3 percent. The Laundry & Home Care business unit recorded a strong increase in organic sales of 3.0 percent.

The emerging markets again made an above-average contribution to the organic growth of the Group, with a very strong increase in organic sales of 6.7 percent, while the mature marketsregistered good organic sales growth of 2.1 percent.

Henkel reported organic sales growth across all regions: Sales in Western Europe grew by 1.8 percent. Eastern Europe achieved growth of 4.4 percent. In Africa/Middle East, sales grew by 2.2 percent. Sales in the North America region increased by 2.9 percent. Latin America achievedgrowth of 8.2 percent and in the Asia-Pacific region sales grew by 9.1 percent.

Adjusted operating profit (EBIT) improved by 13.8 percent to 854 million euros. All three business units contributed to this positive performance.

Adjusted return on sales (EBIT) rose by 0.1 percentage points to 16.9 percent.

Adjusted earnings per preferred share grew by 11.0 percent from 1.27 euros to 1.41 euros.

Net working capital as a percentage of sales improved by 0.5 percentage points to 4.9 percent.

Effective March 31, 2017, Henkel’s net financial position showed a balance of
-1,961 million euros (December 31, 2016: -2,301 million euros). The change compared to the end of 2016 was mainly due to a positive free cash flow.

Business unit performance

The Adhesive Technologies business unit generated very strong organic sales growth of 5.5 percent in the first quarter. Nominally, sales increased by 7.1 percent to 2,295 million euros.Adjusted operating profit grew by 10.5 percent and reached 415 million euros. Adjusted return on sales recorded a very strong increase to 18.1 percent.

The Beauty Care business unit registered good organic sales growth of 2.3 percent in the first quarter. In nominal terms, sales grew by 6.4 percent to 1,011 million euros. Adjusted operating profit reached 169 million euros, an increase of 7.4 percent compared to the prior-year quarter. Adjusted return on sales recorded a good increase and reached 16.7 percent.

The Laundry & Home Care business unit generated strong organic sales growth of 3.0 percent in the first quarter. Nominally, sales increased by 29.5 percent to 1,726 million euros compared to the prior-year quarter. Adjusted operating profit grew by 22.8 percent to 298 million euros, while adjusted return on sales was at 17.3 percent. The acquisition of The Sun Products Corporation contributed significantly to both sales and operating profit.

Compelling acquisitions further strengthening portfolio

Henkel signed an agreement to acquire the global Darex Packaging Technologies business from GCP Applied Technologies and an agreement to acquire the Mexican hair care company Nattura Laboratorios.

Outlook for 2017 confirmed

Henkel confirms the outlook for the fiscal year 2017. Henkel expects to generate organic sales growth of 2 to 4 percent and anticipates that each business unit will generate organic sales growth within this range. For adjusted return on sales (EBIT), Henkel expects an increase versus the prior year to more than 17.0 percent. Henkel expects an increase in adjusted earnings per preferred share of between 7 and 9 percent.

Wrangler Flags off the True Wanderers from Mumbai

Wrangler, the American denim brand, is back with its nationwide search for the True Wanderer. After five successful seasons, True Wanderer comes to you in a brand-new avatar – bigger, bolder and more exciting than ever before. And this time, no matter what your ride, everyone’s invited.

After five successful seasons of True Wanderer, Wrangler is calling on all adventure and travel enthusiasts. Wrangler has concluded its nationwide search for the top 25 True Wanderers and is sponsoring their trip in India. Kitted out in the best of Wrangler’s Ride Ready range of apparel and flagged off from an exclusive Wrangler store in their city, the True Wanderer finalists will go on a 5-day road trip wearing only products by Wrangler. They can choose to travel by car, bike, foot or any mode of transportation of their choice. While on their journey, they will need to complete travel-related challenges set by Wrangler. Each rider will complete and showcase these challenges in their Wander Diary on wrangler-ap.com/in along with photos and videos.

The Mumbai finalists - Prathamesh Sableand Dhruv Dholakia were flagged off from an exclusive Wrangler store in the city. When speaking of his passion for travel, Prathamesh Sable says,“From mountains to sea, you know your true direction in life.Getting there is an issue. But as they say, don’t waste your time worrying about the ‘how’.Just focus on the vision and allow a resolute purpose to guide you! Be modest to yourself and always treat the experience as serendipity."

When asked to share his #Live2Wander moment, Dhruv Dholakia says “A crazy idea came to my head. To motorcycle across all 29 states of India. So I left my career and home to see the country. It took 16 months but felt like a whole new life. Follow my blog on Facebook ‘ON A BULLET YATRA’.”

Based on votes and the scores of an elite judging panel, the winner of True Wanderer 2017 will win the grand prize of an all-expenses-paid trip to Australia. The runners-up will win trips to Bali and Sikkim.

Videocon d2h partners with ‘Dance with Madhuri’

To introduce its interactive dance learning service ‘d2h Nachle’

Mumbai, 10^th May, 2017: Videocon d2h, India’s fastest growing DTH player has partnered with Dance with Madhuri to launch  an interactive dance service called ‘d2h Nachle’. The service launched today in Mumbai, is set to win the hearts of dance lovers across the 18 million strong Videocon d2h subscriber base. d2h Nachle is available on Ch No. 525 and is available for free preview till 22^nd May 2017.

Madhuri Dixit, renowned for her legendary dance moves along with her Dance with Madhuri team of eminent gurus and choreographers, is all set to get you dancing on Videocon with its d2h subscribers.  This association will give dance enthusiasts a chance to synchronise their steps and learn the best in class, dance lessons from the comfort of their living rooms. With support from gurus like Pt. Birju Maharaj, Saroj Khan, Terence Lewis, Remo D’Souza and a host of renowned choreographers from the industry, D2h Nachle powered by Dance with Madhuri is sure to charm subscribers. There are now over 100+ classes, 100+ hours of content and 1800+ lessons. From Indian Classical dance forms like Kathak, Bharatnatyam, to Western forms like Jazz, Contemporary, Hip Hop, Salsa, Bachata and of course lots of Bollywood, d2h Nachle powered by Dance with Madhuri is sure to be a dancer’s delight!

Commenting on the launch, Mr. Saurabh Dhoot, Executive Chairman Videocon d2h said, “We are delighted to partner with the legendary dance icon Madhuri Dixit and Dance with Madhuri to launch d2h Nachle on our platform. D2h Nachle will strengthen our Value Added Services(VAS). Our consumers will find d2h Nachle compelling and engaging, especially the younger ones.”

Talking about the launch, Mr. Anil Khera, Chief Executive Officer Videocon d2h said, “ Dance is among the most popular expressions of joy and celebration in every part of the country. d2h Nachle, powered by Dance with Madhuri, will bring to every home Madhuri & her expert team of renowned choreographers as their personal dance teachers.”

Madhuri Dixit said, “The idea is to give the joy of learning any dance form of one’s choice to everyone and we strongly believe that our association with Videocon D2h will enable millions of people to learn various dance forms from the comfort of their homes. We have assembled a team of some of the most accomplished and renowned choreographers, who help us create lessons that let everyone learn how to dance in the most, authentic, structured and convenient way possible.”

Videocon d2h has prided itself in presenting its subscribers with a robust line-up of more than 650 channels and services, including a host of regional channels. It offers a wide range of active services like smart services including Smart English, Smart Games. The other active services include d2h Hollywood HD, d2h music, d2h spice, d2h cinema in both Standard Definition and HD, etc.

ALTBalaji and PayPal to work together to enable online payments for international subscribers

9 May 2017 ALTBalaji, the digital platform of Balaji Telefilms Limited has entered into a partnership for international online payments with PayPal, the world’s open digital payments company. ALTBalaji’s international users across 200 markets will now be able to subscribe to the streaming service conveniently using PayPal’s comprehensive payment platform.

Nachiket Pantvaidya, CEO of ALT Digital Media Entertainment Limited said, “We are extremely delighted to have partnered with PayPal as our international payments partner. With a vision to redefine entertainment for Indians globally, our association with PayPal will help us streamline the process of subscribing to the ALTBalaji service using one of the most popular payment service globally.”

Speaking on the partnership, Ashish Tandon, Head, Channel Partners, PayPal said, “Technology has democratized access to products and services. Global consumers have been traditionally using PayPal to make payments that help them access Indian entertainment content.  As per the recently launched PayPal Cross Border Consumer Research 2016, online spends for entertainment as a category is projected to witness the highest growth among all other purchase categories in India. We have already observed this trend globally and look forward to leveraging our global network for ALTBalaji.”

Through this partnership, ALTBalaji will be able to reach out to PayPal’s 203 million active global accounts across 200 markets thereby providing a magnitude of convenience to its international users. Through a combination of strategic partnerships and technological innovations, PayPal creates better ways to manage and move money and offers choice and flexibility when sending payments, paying or getting paid.

ALTBalaji was launched on 16^th April 2017 with 5 original shows and will add new shows every fortnight for its viewers to binge watch. The content is created by some of the best talent of the Indian entertainment industry, including critically acclaimed directors and actors. The long illustrious list of artists comprises of Nagesh Kukunoor, Juhi Chawla, Nimrat Kaur, Rajkumar Rao, Hansal Mehta, Sakshi Tanwar, Ram Kapoor, Atul Kulkarni, Sameer Soni, Yudhishtar Urs, Dipannita Sharma Atwal, and more. 

Future Generali India Insurance covers Baahubali 2: The Conclusion

Future Generali India Insurance Company Limited (FGII) said it has insured Baahubali 2: The Conclusion for an amount of over Rs 200 crores under its film package insurance product, Future Cine Suraksha. FGII is a general insurance company that is a joint venture between Future Group - the game changers in retail trade in India and Generali – a 186 years old global insurance group. Baahubali 2: The Conclusion is an Indian epic historical fiction film directed by S. S. Rajamouli and produced by Shobu Yarlagadda and Prasad Devineni.  It is the continuation of Baahubali: The Beginning. The film series is touted to be the most expensive in India till date. FGII covers the risks related to the film during the pre- production to post-production stage. It insures the film against unforeseen incidents like death, illness of an actor or occurrence of natural calamities or accidental damage leading to delays in the film schedule. It also includes coverage against accidents that damage equipment while shooting is in process. Additionally, it covers insurance against its legal liability to pay damages for third party civil claims arising out of bodily injury or property damage caused in the course of the event by an accident in the premises where it is held and during the policy period. K.G. Krishnamoorthy Rao, MD and CEO, Future Generali India Insurance Company Limited commented, “The film industry in India is increasingly opting for insurance cover. In FY 17, we have issued 160 film insurance policies, mostly in Bollywood. We would now like to focus on Southern market as well since we are confident of catering to the unique requirements of the film industry.” Till date, FGII has issued 372 film insurance policies.

'Tata Sky Kids Cinema' brings children's films from across the world ~First ever exclusive kid's movie service in India curated by Monica Wahi

Big adventures. Memorable characters. ‘Tata Sky Kids Cinema’ brings children’s films from across the world

~First ever exclusive kid’s movie service in India curated by Monica Wahi 

Mumbai, May 6, 2017: Tata Sky, India's innovative content distribution platform, today announced the launch of ‘Tata Sky Kids Cinema’, an ad-free service dedicated exclusively to showcasing the best of children’s movies from around the world. Launched this May, Tata Sky Kids’ Cinema’ promises to thrill, entertain and enlighten not only children but adults too with a carefully-curated library of content by Children's Film Specialist - Monica Wahi, featuring a range of Indian and International movies in multiple languages.

‘Tata Sky Kids Cinema’ is free of cost for all Tata Sky subscribers featuring a mix of delightful animated and live action features and short-films, most of which have never released in India. Over 150 award winning and highly acclaimed movies will run all year round ranging in language from Hindi, Gujarati, Kannada, to English, Japanese, French, German, Russian and many more. Subscribers will get to watch some hidden gems with movies featuring Irfan Khan, Anil Kapoor, Anupam Kher, Naseeruddin Shah apart from internationally acclaimed animation films such as Studio Ghibli’s Ponyo, My neighbor Totoro, Kiki’s delivery Service; Oscar nominated Secret of Kells and The Grufallo and the recently released adaptation of Roald Dahl’s Revolting Rhymes.

Being the first ever exclusive Kids based movie service in India, Tata Sky Kids Cinema aims to fill the gap of providing content that is fun and meaningful for both parents and kids. The service is a mix of the content that parent’s desire their kids to watch and engaging and fun that children at all age group want to watch. 

Arun Unni, Chief Content Officer, Tata Sky, said, “Good children’s cinema often transcends language and age. Tata Sky Kids Cinema is a thoughtfully curated movie destination, where not only children but adults can indulge in a mystic and magical world of cinema, which entertains and enlightens at the same time. For parents today, who lack the time to watch meaningful and fun movies with children at home, this is a great bonding experience and helps to create some interesting conversations between kids and parents.  We are confident that with ‘Tata Sky Kids Cinema’, children will indulge in thrilling experiences and create cherished memories.”

Monica Wahi, Founder-Director, South Asian Children’s Cinema Forum said, “Good Cinema helps children grow – creatively, intellectually and as good human beings. It opens their mind to new perspectives and enables them to experience the world with their hearts. I am proud to be associated with ‘Tata Sky’s Kids Cinema’. We have handpicked a wide variety of imaginative and compelling films. From artistically diverse animations to spellbinding adventures and magical fantasies, from hilarious comedies to more contemplative coming of age stories. There is something here to discover for all ages. I’m sure that adults will enjoy these films just as much as children.”

The service will be available 24x7 and can be watched across multiple platforms such as SD, HD+, Tata Sky On-Demand and the Tata Sky Mobile App. Every month new films will be added to the bouquet.