Deepika back to her winning team.

Deepika Padukone who is currently working on her upcoming film Bajirao Mastani, is bonding big time with the crew.

The actress is working with the same team who had been on board for Ram Leela. From the director to the Ads to the other crew members, all are the same as before.

For Deepika it was like coming back home, and working with the same team who were part of her success and at the same time reliving her Ram Leela days.

Deepika met the team after a long gap and every day after the shoot, the team has a small get together where they dine together.

जय भानुशाली उनकी पत्नी माही को जन्मदिन पर देंगे खास तोहफा।

​जय उनकी पत्नी का जन्मदिन एक खास अंदाज से मानाने जा रहे है वे कुछ बहुत ही यादगार जन्मदिन बनाने वाले है। जन्मदिन यादगार रहे इसलिए जय अपमी आवाज में सॉन्ग गाएंगे जो की माही के लिए होगा ​साथ ६० कार्ड्स फोटो के होगे जिसमे उनकी ६ साल जर्नी दिखाई जाएगी। 

​जय ने सीखा हुआ सॉन्ग '​वो देखने में कितनी सीधी साधी लगी यह सॉन्ग माहि के लिए खास होगा। इतना ही नहीं १०० गुब्बारे होंगे जिसपर माही की तस्वीर लगी होगी और ६० कार्ड्स पर लव मैसेज लिखे होंगे वह खुद जय लिखेंगे। तथा जय ने एक सप्राइज़ पार्टी रखी है जिसमे उन्होंने रिस्तेदार और कुछ ख़ास दोस्तों को बुलाया है। जय इतने अच्छे पति है की नया साल सेलेब्रेट करने वे माही को न्यूज़ीलैंड ले गए थे। 

​जय कहते है " पिछले साल मेने "वो देखने में". .  यह सॉन्ग गाया था और तब माही को यह बहुत पसंद आया था। उसे में गाते हुए गिटार बजाते हुए अच्छा लगता हु। कार्ड्स का आईडिया यह मेरा खुद का ही है में उसे अलग नॉनमटेरिअलिस्टिक गिफ्ट देना चाहता था। ​यह जन्मदिन माही ले लिए बहुत ही यादगार होगा। 

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Jay Bhanushali’s huge surprise for wife Mahii Vij’s birthday

The doting husband has recorded a song in his voice dedicated to Mahii and a set of 60 cards featuring their pictures and showcasing their six years journey on her birthday.

Jay Bhanushali has once again proved that he’s a doting husband! After celebrating New Year with a long holiday in New Zealand, Jay has planned another surprise for wife Mahii Vij as she celebrates her birthday today.

It’s learnt that Jay has recorded a song Woh Dekhne Mein Kitni Seedhi Saadhi Lagi in his voice with a special message for Mahii on her birthday. Apart from that, Jay will be buying 100 balloons tagging each one with Mahii’s picture and a love note. Besides that, the loving husband has also gifted her set of 60 cards with their picture and a message in each one showcasing their journey. Behind every card, Jay has written a personal message for Mahii. Well, that’s not just it. Jay had also arranged for a party last night for the birthday girl inviting his family and close friends. 

“Years ago, I had sung Woh Dekhne… and Mahii had loved it. She likes me playing guitar and singing songs. The idea of gifting cards was my own idea as I wanted to gift something non-materialistic,” informs Jay.

Esha Gupta strongly believes in being fit and strong and doesn’t endorse cosmetic brands.

Esha Gupta is quite a fitness freak and she’s known for her fashion sense and style. The actress believes in keeping it simple and natural when it comes to her skin, discarding the use of cosmetic products which promises glowing skin.

The actress recently took to Twitter to show her displeasure against some racist comments made by a politician, who had passed derogatory comments about the dark complexion of a community. “I don’t know why we are so obsessed by ‘white’ colour and why we give so much importance to that. We can’t let a child ever grow up being confident by discriminating him or her on the basis of skin colour,” wonders Esha.

Esha is proud to have recently rejected a fairness cream endorsement in spite of being offered a whopping amount. The actress, who made a special appearance in Baby, finds the use of botox to enhance body features completely obnoxious. “It’s not that I have issues with botox. I might do it myself but if you have everything going for you, then why you do you need an image makeover or an image that’s unattainable,” questions Gupta.

Tangerine Colors Of Life – The Promising Brand of 2015!

Mumbai, March 27, 2015: The Designer Brand for Home Décor Solutions, Tangerine, adds yet another feather to its cap by becoming The Most Promising Brand of 2015. The prestigious award was conferred and instituted to the Home Furnishings Expert, Tangerine by The Economic Times based on the survey conducted by A C Nielsen, at the ‘The Economic Times Promising Brands 2015’ Award function held today at Hotel Sahara Star in Mumbai.

The Economic Times conducted an extensive survey with Nielson and shortlisted 150 top brands after considering parameters of innovation, brand value, brand recall, consumer satisfaction, customer service and quality. The results were then collated in a Brand Book which was launched during the ET Best Promising Brands initiative along with the felicitation ceremony today.

Tangerine won the award over sixty brands launched after the year 2000 across all categories. Renowned companies like Honda Activa, Bajaj Insurance, Max Insurance, Axis Bank, Godrej Interio, Flipkart, Menu Cabs, Tata Sky, Videocon D2h, Toyota Etios, Kaya Skin Care Etc were also present at the event.

In high spirits, Mr. Rajiv Merchant, Founder and CEO, Tangerine commented, “It is an honor to receive such a prestigious award. This is a milestone for Tangerine. The Economic Times Most Promising Brand 2015 Award is not only encouragement for every member of Tangerine but also a scale for us to know as to where we stand. We are highly motivated and thankful to everyone who has been a part of this journey.”

Tangerine which offers color coordinated solutions for a complete home makeover has always developed products based on color themes, international fashion trends and the choices of the Indian audience especially the Indian women. Moreover, the brand has been highly innovative with ideas pertaining to brand recall and has focused on changing the outlook of the consumers. With its wide ranging color themes, Tangerine has revolutionized the Home Décor Sector in India making every household more vibrant and tint synchronized.

Upcoming movie Dharam Sankat Main...

अभिषेक बच्चन ने बच्चो संग खूब खेला बास्केट बॉल। ​

​अभिषेक बच्चन हालही में ​उनकी आगामी फिल्म ऑल इज वेल की शूटिंग उपनगर एक स्कूल में कर रहे थे वह कुछ स्थानीय बच्चे भी थे और वे बास्केट बॉल खेल रहे थे तभी अभिषेक ने भी उन बच्चो के साथ बास्केट बॉल खेलने में जुट गए।  अभिषेक ऑल इस वेल के सेट पर बच्चो के साथ उनके ब्रेक के दरम्यान बास्केट बॉल खेल रहे थे।  अभिषेक बच्चन उनके बचपन में भी बास्केट बॉल खेला करते थे और अब जब भी उन्हें मौका मिलता है वे इस खेल का मजा लेते है। 

अभिषेक बच्चन ऐसे पहले भारतीय है जो एनबीए के सेलिब्रिटी गेम का हिस्सा बने थे।  यह सेलिब्रिटी एनबीए स्पिरिट गेम इसी साल हुआ जिसमे अभिषेक बच्चन ने शिरकत की थी जहा वे उनके फेवरेट बास्केट बॉल खिलाडी और फेवरेट टीम से मिले। अभिषेक इस में बतौर गुडविल एम्बेसेडर बने थे। 

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Abhishek Bachchan involves students in a spontaneous game of basketball !

Abhishek Bachchan who was recently shooting for the next schedule of Umesh Shukla's All is Well at a suburban school ,surprised a bunch of students and locals, when he joined them in their basketball game. The star who was shooting for the film on the set at the venue, happened to look around during the break and saw a few students playing on the basketball court.Abhishek who has played basketball as a child and is an aficionado of the game joined them on the court,much to their delight .

Bollywood star Abhishek Bachchan recently attended the NBA All-Star 2015 and participated in the Sprint NBA All-Star Celebrity Game last month at Madison Square Garden as a goodwill ambassador to the league.  Bachchan, a self-proclaimed Los Angeles Lakers fan­­­­, met NBA players and legends while in New York for 5 days and even went behind the scenes at NBA All-Star Saturday Night and the 64thNBA All-Star Game.

The SPECTRE teaser trailer in English is here

Director: Sam Mendes 
Cast: Daniel Craig, Ralph Fiennes, Ben Whishaw, Naomie Harris, Rory Kinnear, Christoph Waltz, Léa Seydoux, Monica Bellucci, David Bautista and Andrew Scott

A cryptic message from Bond’s past sends him on a trail to uncover a sinister organisation. While M battles political forces to keep the secret service alive, Bond peels back the layers of deceit to reveal the terrible truth behind SPECTRE.

          

​Multiple-station FM radio to reach 800 cities in a couple of years: MoS Col. Rathore

 

MUMBAI, March 27, 2015.The three-day FICCI FRAMES 2015 convention drew to a close with a valedictory session, where Col. Rajyavardhan Singh Rathore, Union  Minister of State for Information and Broadcasting, delivered a keynote address on the theme ‘Making India the Entertainment Superpower: Innovating for an Entertainment Ecosystem”.

Mr Rathore paid tribute to the media and entertainment industry, saying that they are at the foundation of nation building. “What truly makes a nation is character, and what all of you are associated with is something that builds character.” He heaped praise on the industry, saying that it has the ability to reach out to the world. But he also cautioned that content is important despite all the technology. “We should be able to produce content irrespective of packaging and marketing and should be able to take a foothold in any nation.”

He pledged his Government’s support to the industry. Speaking about how radio is expanding by leaps and bounds, he said that the Government is about to launch phase 3 auctions in 315 cities. In a couple of years, they hope to cover about 800 cities with multiple FM stations. They are also re-doing the Cinematographic Act. They want to make certification content based, and go online. Film and television institutes will be improved and the ministry wants to create a centre of excellence for gaming, animation and special effects. This will be a benchmark for all centres of excellence that come up later. He called upon the industry to partner the Government in this pursuit.

His keynote address was followed by a question-answer session with Mr Siddharth Roy Kapur, MD, Disney India. Mr Kapur hoped that India could be viewed as the soft power of the 21^st century. “India and the US are the only two countries where 90 per cent of the revenue and viewership comes from local content. Most other countries don’t have such a thriving film and TV industry.” Mr Rathore concurred that this would be the best way to enter the hearts and minds of all citizens throughout the world. “There is nothing better to promote our culture than film,” he said.

Mr Kapur also highlighted some of the pitfalls faced by the industry, particularly in terms of regulation and taxation. Mr Rathore agreed that changes were needed, but called for an interaction between the Government and the media and entertainment industry, so that the former could be seized of the constraints faced by the latter. “We want to make it clear that if there is something that the Government can do, we will be more than pleased to do it.” Mr Kapur acknowledged that it is refreshing to have a minister and a Government so open to dialogue, and looked forward to the journey in the future.

Deepika's interview on mental awareness has created a buzz on social media

Deepika Padukone recently took up the cause of spreading mental awareness.

Deepika did an intricate research on the matter. She collaborated with a team of doctors for research and  has also up The Live Love Laugh Foundation’  to spread the word on mental health care.

Deepika admitted that she underwent depression last year and after a lot of support, understanding from her family and guidance of doctors she overcame it.

The actress openly shared her experience on a reputed national television show with her mother and doctors by her side. It was an interesting exchange where they discussed the issue at length.

The audiences applauded Deepika’s courage and the show was widely discussed and spoken about. It got more than 50,000 views in no time and has been abuzz on social media platforms aswell.

People have also been tweeting and commenting about the same.

Deepika’s foundation even in the nascent stage has received support from varied organizations and individuals who are keen to partner or support the initiative in their own manner.

Maharashtra Govt. to unveil AVGC and ESDM Policy soon to make the State a global M&E destination

 (FICCI FRAMES, Day 3)

MUMBAI, March 27, 2015. The Government of Maharashtra by the end of April proposes to finalize the AVGC (Animation, Visual Effect, Gaming and Comic) Policy and ESDM (Electronic System Design & Manufacturing) Policy. The AVGC Policy envisages an environment to promote growth of indigenous digital content, education and entertainment for masses whereas the ESDM Policy proposes interest free term loans, assistance for cost of quality certification and setting up of Electronics Development Fund for the development of the ESDM sector in the state.

This was stated on day three of FICCI FRAMES 2015 in a session on ‘Making Maharashtra the Global Destination for Media and Entertainment’ by the state government representatives Ms. Valsa Nair Singh, Secretary-Tourism & Culture, Government of Maharashtra; Mr. Apurva Chandra, Principal Secretary - Industries, Government of Maharashtra and Mr. Surendra Bagde, Secretary, SMI, and Development Commissioner-Industries, Government of Maharashtra. 

The three government representatives unanimously supported the cause of the media and entertainment (M&E) industry, as they believed that the industry did not get its fair share in the past. They extended support to providing a greater thrust on creating a comprehensive M&E policy in order to facilitate a world-class infrastructure and policy framework to attract the global M&E industry to Maharashtra.

Ms. Singh stated that the M&E sector was marred by red tape, which the state government was aiming to replace with a red carpet for the filmmakers and studios. She agreed that the sector faced many challenges such as multiple authorities for approvals and licenses, lack of fair tax regime and need for ready availability of infrastructure of processes and resources. 

Ms. Singh informed that the Maharashtra Government was working towards operationalizing a single window clearance process and reducing the number of approvals by eliminating redundant compliances. She added that to make Maharashtra the global destination for M&E, awareness creation about the locations through reckoner for locations, accessibility to locations through single window clearance and infrastructure & facilitates at locations, attractive propositions by providing incentives for film shooting in the state and tax subsidies were some of the steps that the state government plans to adopt.

Speaking about the proposed AVGC Policy, Mr. Chandra said that the policy tends to focus on bridging demand supply gap for stakeholders, attracting global companies, larger share of outsourcing international AVGC work, legal framework for Intellectual Property creation and protection, program to train the trainer and setting up a Centre of Excellence with state-of-the-art facilities.

Mr. Bagde said that the Government of Maharashtra was proactively working towards easing of  doing business in the state. Speaking on the issue of a large number of compliances required for opening a theatre for screening a movie, he said that screening a movie was as important as shooting a film. Mr. Bagde assured the industry that the state government would look into the issue and facilitate the sector in this regard.

Sharing the industry’s perspective, Mr. Namit Malhotra, Founder, Executive Chairman & Global CEO, Prime Focus, said that access to creative and an enabling environment along with ease of doing business could attract international studios and filmmakers to the country. He urged the state government to chalk out clear-cut and well-structured policies and processes for seeking approvals and clearances for shooting in the state and suggested that a single window system approach should be adopted as that would help in removing the present set of roadblocks.

The session was moderated by Dr. Arbind Prasad, Director General, FICCI.

Consumer choice & preferences will determine a sustainable revenue model for digital

MUMBAI, March 27, 2015. Bandwidth limitation, high data charges, content size, piracy, payment mode, pricing and content production and aggregation were some of the major issues that OTT (over-the-top content) faced in India, stated Mr. William Pfeiffer, CEO, Dragongate, in his opening remarks on day three of FICCI FRAMES 2015 in a session on ‘Making Money off the Digital Native - Sustainable Revenue Models’.

The digital consumer is on his way to becoming the M&E king. It is he who will dictate future content trends, platform specifics and most importantly – revenue flows. How can the vast media and entertainment ecosystem channelize its vision towards a sustainable revenue system reaping off the all-encompassing digital landscape – overhauling payment gateways, broadband speed and consumer sensitisation were some of the issues discussed by the eminent panellists at the session.

Mr. Pfeiffer said that the future of digital lies in focusing on regional languages, catering to unique demands of consumers, discovering new talent, keeping a track of changing socio dynamics where consumer would switch to event-based viewing, creating great content, engaging in compelling interactions and adopting new technologies for serving the audience better. 

Mr. Ajit Mohan, Head, Digital, Star India, said that from a consumer’s point of view, OTT space in India has been underserved but now it is fast gaining a market and India needed to shape its own unique revenue model and innovate as it had a mass market for digital. He added that the audience is ready to consume real content and now is the time to leverage it.    

Mr. Gurmit Singh, MD, Yahoo India, said that key to building a sustainable revenue model in digital is to understand the audiences’ choice and preferences. The technology today was allowing the service providers and content creators to collect more data that could help in understanding a consumer’s needs. However, he added that advertisements need to be in a subtle and receptive environment, rather than being forced for increasing the probability of them being consumed and viewed by the audience.   

Mr. Kenny Ye, Managing Director, UCWeb India, said that the Indian Government’s launch of ‘Digital India’ campaign would enable the digital platform to reach wider audiences. Internet through mobile technology would connect people and the relationship between service provider/business and consumers is the central to this economics.

Mr. Srinivasan Gopalan, Director & CEO, Global Voice & Data Business, Airtel, said that confluence of operators and content providers and an enabling ecosystem was needed for the digital platform to create a successful revenue model. He added that in India Internet usage was primarily taking place through mobile and the need was to look at revenue models that could support the Internet on mobiles.

The session was moderated by Mr. Matthew Amroliwala, Presenter, BBC Global News.

Margarita with a Straw faces cuts from the Censor Board

Shonali Bose’s award winning film, Kalki Koechlin starrer ‘Margarita, with a straw’ has been told by the Central Board of Film Certification to follow moral guidelines and make a lot of cuts.

Margarita, with a Staw is a story on Laila who has cerebral palsy. It is a slice of life film wherein Laila embarks on a journey to seek love and acceptance.

After watching the film, the Examining Committee (EC) asked the makers to tone down a kissing scene between Kalki and Sayani Gupta, to which Shonali Bose says, “There is a 12-second long kiss between the two characters, but the CBFC had problems with it. They want me to reduce it to just a few seconds. I explained that as it is their first kiss, it can't be that brief.”

The members also asked her to edit out two scenes; one where Kalki shows the middle finger and another sequence which shows a male character removing her undergarments so that she can use the washroom and she then proceeds to urinate.

Shonali shares, “I told them this is reality, not titillation. My cousin sister suffers from cerebral palsy and when nobody else is around; her father has to take off her underwear so she can use the loo. She will pee her pants otherwise,”

She adds, “The film will go to the Revising Committee now. I hope better sense prevails as the EC, to my shock, told me they had moral guidelines to follow. I'm not going to settle for a single cut and will go to the Tribunal if required. It's a sensitive film and the CBFC should see it in the context it's made. Fortunately, my producers are backing me in this fight.”

Digital is an opportunity but should be used correctly, say experts

MUMBAI, March 27, 2015. On the concluding day of the FICCI FRAMES 2015 here, Ms Pooja Kohli, founder of Filmkaravan, moderated a session on ‘Digital Disruption: Trends, Analysis, Insight and Projections’. The session looked at disruption effected by the digital ecosystem upon the entertainment sector. The panellists analysed future and current trends in the digital business for these platforms to become growth drivers.

 Mr Abhay Deol, actor, producer and one of the key disruptors of the digital media, shared his experience in releasing One by Two to international audiences. He took a risk, but it made sense. He wasn’t getting distribution abroad, and conversations with the NRI community convinced him that they were willing to pay for watching the movie online. He saw that as an opportunity. “Here was a chance. I didn’t have to stress my studio out into a theatrical release anywhere outside India; I could just provide them with that content on my platform.” He feels that changing technology is a godsend; it enables producers to create content that doesn’t fit ‘the formula’.

Mr Paulo Matteo Agostinelli, Chief Content and Business Development Officer, Tata Sky Ltd, agreed that digital is an opportunity, but will soon become a threat if the industry does not move quickly. Hence his company offers non linear content that subscribers can watch on demand. “What’s needed is an open minded approach to what’s happening.” The right approach, according to him, is to create value for consumers by selecting the right content and packaging and delivering it in an appropriate way for the consumer, regardless of the device. That helps them understand the changing behaviour of consumers. “It’s a disruption, but a positive one.” In America which is the most advanced video market in the world, the ‘millennials’ or 18-35 year olds now consume 50 per cent of their video time on a non linear basis; a third of their video time is spent on a device. “In India there are 350 million millennials walking on the street at this moment,” he averred, referring to the tremendous opportunity in the digital entertainment space. 

“We have to be aware that new technologies are being developed; and how we monetise these opportunities,” said Mr Erik St Anthony Pence, President N. America / Global Digital Strategy / Facebook Walla. For the last decade he has been helping to monetise new technologies, and the struggle comes down to still being able to market content. There is no magic there.

But Mr James Veraldi, Digital Media Advisor, LA, felt that the challenges in the US are different from those in India. “There are different reasons why some have sputtered and some have taken off, but across the board the same opportunity to source traditional providers and go to the consumer in the same way creators are doing online is there.” In his view, there is an assumption that people are looking at new forms of content; they still love well produced movies and TV shows. The difference is in how the content gets delivered and monetised. Yet, he does not believe in the death of cable and satellite television, only in their evolution with changing consumer demands.

The panellists also discussed the kind of content that works on digital. Mr Abhay Deol felt that the content has to bring in business success, and hoped that the new platforms create an opportunity for new content to get funded. Mr Veraldi stressed that there will always be good content and bad content. “What’s changed is marrying digital stars with traditional writers and filmmakers and not relying on traditional distribution to get it monetised.” Mr Pence’s advice to filmmakers was that rather than focusing only on the main feature, they should look at digital as a complete marketing ecosystem, and bring in the franchise idea behind it, because digital has made that possible.

FICCI Media Division 

Care World TV

‘Wellness’ To Be The New Theme

Care World TV To Revamp Itself With Reinvented Programming

Mumbai: Care World TV, the seven-year-old health and fitness television channel will be revamping itself to address the fast evolving lifestyles of the urban population. The first and largest healthcare satellite channel in Asia has already set up a new state-of-the-art studio at its Mumbai office and has kept ready 1000 hours of content on new wellness programmes that will be both informative and Do It Yourself (DIY) in nature. From aerobics to traditional massages, yoga to fitness gyms, diet and nutrition to healthy cooking, the new avatar of the TV channel will reinvent the subject matter on Wellness.

In its successful seven year run, Care World TV has produced more than 4000 hours of content related to health and fitness. Over 1200 subject experts and 1000 Key Opinion Leaders (KOLs) from the sector lend their expertise on healthcare through this TV channel.

“Keeping in tune with the boom in the healthcare Industry and the increased health awareness of the public in general, we have designed new programmes that will be in sync with the times. While continuing to be in the health domain, it has been a conscious thought to create content on Wellness as the trend in this industry has been witnessing tremendous appreciation. Hence, with thorough research and interactions with top subject experts, Care World TV has planned to focus content on Wellness,” says Mr. Ajit Gupta, Managing Director, Care World TV – Asia.

With this latest revamp, Care World TV will yet again become the one and only satellite TV channel to create innovative and interactive content on Wellness.

“To produce high quality content, Care World TV has now moved the entire production and channel operations into a new 12,000 square feet, technologically equipped studio at Andheri, Mumbai. On the one hand we are working to create explicit content and on the other we are trying to shoot some material on 4K as visual quality matters a lot to the audience. Our future shows will have an international and contemporary feel with classy presentation, state-of-the-art production values and exclusive content,” says Mr. Ashok Singh, Creative Head, Care World TV.

The exclusive healthcare channel, which launched its United States of America (USA) edition, marked yet another milestone by crossing eight crore hits and signing up 1.75 lac subscribers for its YouTube channel.

“We plan to offer various innovations in customized and interactive programming thus offering a range of formats for health industry to communicate their valuable messages to a widespread and highly focused; and a very responsive audience. I am confident that with this improved approach we will surpass any other medium in the healthcare segment and be the preferred bridge between the functionary and the beneficiary,” concludes Mr. Gupta.

About Care World TV: CARE WORLD TV, Asia's only Satellite healthcare TV Channel, emerged as the need of the hour by fulfilling a vacant niche, has successfully completed 7 years of disseminating health related information to the masses thus bridging the gap between the functionary and the beneficiary. Keeping in tune with the boom in the healthcare Industry with constant changes, in trends, development, research, the channel has introduced various innovative shows with exclusive content. The content is produced in its Mumbai involving experts from the industry has generated viewers in India, Bangkok, Pakistan, Nepal and many more Asian countries. Care World is available on all major Cable Networks across the country and also can be accessed on Videocon DTH.

The Caricature Motion Poster for Tanu Weds Manu Returns

Dev + Tina Desai

Tina Desi stars in the Second Best Exotic Marigold Hotel opposite Dev Patel and recently both of them were at the LA Premier  of the movie.

Court Restrains Shruti Hassan from signing any new movie, criminal proceedings also initiated

Picture House Media Ltd, a leading media and entertainment house based out of Chennai and Hyderabad has initiated Civil and Criminal Proceedings against actress Shruti Hassan.

Shruti Hassan after entering into a contractual agreement to be the female lead in a bilingual starring Nagarjuna and Karthi directed by Vamsi Paidipalli has reneged on her contractual obligations. She has arbitrarily pulled out of the project citing dates clash as a flimsy excuse. The dates were mutually discussed with her and schedules were planned around her convenience. The said movie has commenced its shoot and first schedule was completed and unexpectedly Shruti conveyed through an email that she wanted to exit the project.

This unethical and unprofessional act of Shruti Hassan has resulted in Picture House Media Ltd incurring financial as well as reputation loss. Though the financial loss is running into several crores, it is the loss of time and reputation that is significant because the schedules of all other artists who have committed their dates will be disrupted.

With an intention of ensuring that such unprofessional attitude is not repeated and to protect the interests of its various stakeholders, Picture House Media Ltd has initiated both civil and criminal proceedings against Shruti Hassan and the Honourable Judge has taken cognisance of this civil offence and issued an injunction restraining her from signing any new movie until further orders. For the criminal offence, Police have been instructed to investigate the matter.

Barkhaa hits the silver screen

Mumbai, 27^th March 2015; Zahara Productions' maiden film, 'Barkhaa' is a women centric film. The film is being releases by Essel Vision Pvt. Ltd. This ambitions film brings alive the complexities of life while weaving the highs and lows of love in the life of a girl shunned by society. In a rarely seen bold move, Zahara Production’s maiden film has Sara Loren as a female protagonist and Taaha Shah as the lead. Also featuring in the film are Priyanshu Chatterjee, Puneet Issar and Shweta Pandit as a supporting role.

All praise for his actors' performances, director Shadaab Mirza said, "Sara has brought with her her own brand of elegance and mysterious beauty. Taaha, who plays her love interest, has spun his own magic into his character. His vulnerability and dedication has touched the hearts of everyone who has seen the movie."

Optimistic about the story, that deals with ordinary people stuck in extraordinary circumstances, finding resonance with the viewers, Shadaab said, "The emotions our characters feel are the same that every one of us live with almost every day." Encouraged by the support of his producers, he further added, "The subject deals with the life of a girl who is ostracized by society. The producers never shied away from what most people would consider a controversial subject."

Producers Shabana Hashmi and co-producer Sanjay Bedia have had a great journey creating ‘Barkhaa. They sum up their experience saying, "Shadaab has made a film that has taken all of us on an emotional journey. Both Sara and Taaha have done justice to their characters and for us, as our first film, Barkhaa is a story that we are proud of. We now look forward to audience reactions."

सोनम कपूर फ़िलहाल हेवी वर्कआउट से दूर ,कर रही है बेसिक वर्कआउट।

सोनम कपूर पूरी तरह से स्वाइन फ्लू से बाहर आचुकी है और वे स्वस्थ भी है , सोनम ने स्वस्थ हिने के बाद अब उनकी आगामी फिल्म की शूटिंग में जुट गयी है। स्वस्थ होने के बाद अब सोनम कपूर उनके रेगुलर फिटनेस वर्क आउट से दूर नहीं रहना चाहती।  

​सोनम ने वर्क आउट शुरू करदिया है और वे हेल्दी डाइट पर है ​। सोनम फ़िलहाल डॉक्टर्स की सलाह पर योगा और बेसिक कार्डिओ जैसे वाकिंग और जॉगिंग कर रही है , डॉटर्स ने यह भी कहा है की वे फ़िलहाल हेवी वर्कऑउट से परहेज करे। 

Koyal Rana, The New Face of HyperCITY’s Fashion brand ‘Masala Chai’.

Mumbai, 26^th  March 2015: Crowned Miss India in 2014, the Indian beauty Koyal Rana has been signed on as the fresh brand ambassador of HyperCITY’s In-house brand – Masala Chai. The fashion brand, Masala Chai launched its Spring Summer Collection this week.

Inspired by the true spirit of a young woman - her zest for life, her playfulness, her energy and her spunk, Masala Chai is the epitome of her everyday life, new beginnings and journeys. Masala Chai collection will make you take centre stage with the fun and gallant you. It breaks monotony and boredom, letting you explore with variety of colours, prints, patters of folklore and floral art.

“I am glad to be associated with ‘Masala Chai’ by HyperCITY as this collection is a reflection of the young and confident women who are assertive yet rooted to traditional flair curating culture. It's stylish, trendy, fused with global culture, comfortably Indianized and fit for today’s women.”,  says Koyal Rana.

Work the jazzy look like Koyal Rana with Masala Chai’s kurta of interesting print that can be paired with Aztec printed leggings for a modern-chic look. Masala Chai unbolts and lets you evoke a sense of zeal with focal printed kurtas, fun print leggings and summery palazzos of your choice available at HyperCITY.