Fujifilm launches the New FUJIFILM X-E3 in India - a rangefinder style ultra-compact mirrorless camera offering outstanding image quality and enhanced handling

 

It comes equipped with the X-Processor Pro for best in class color reproduction in both stills and 4K movies. The XE 3 is made for photographers who want to seamlessly upload photos directly to their smartphone or tablet.

 

Mumbai, 12th October 2017: Fujifilm India Private Limited, a leader in a broad spectrum of imaging technologies, today announced the launch of the FUJIFILM X-E3, the latest addition to the X Series range of premium mirrorless digital cameras.

The X-E3 features APS-C 24.3 megapixel X-Trans™* CMOS III sensor and the X-Processor Pro high-speed image processing engine. The X-E3 is the first X Series model to feature Bluetooth ®** low energy wireless communication. You can pair the camera with your smartphone or tablet device for easy transfer of pictures taken. The LCD monitor, on the back of the camera, uses a static touchscreen panel which supports the conventional “Touch Shot”, “Touch AF” and “Focus Area Selection” capabilities. An all-new “Touch Function” feature is available on the X-E3, which enables gesture control like flick and pinch zoom, to further enhance touchscreen operation. The AF algorithm has been updated to enhance the camera's performance for tracking a moving subject. The X-E3's premium exterior design, agility and functional beauty make it a mirrorless camera that is “a pleasure to own and fun to shoot with” at the same time. It is available in Black & Silver colors and is priced at Rs.70,999/- (Body only), XE3 with 18-55 kit is priced at ₨.102,999/- and XE-3 with 23mm F2 kit is priced at ₨.89,999/-.

The Mirrorless Camera Market has a 25% Market Share in the Global Camera Market which is currently dominated by DSLR Cameras. The situation however is expected to change as the demand for DSLR is expected to decline and mirror-less is expected to exceed DSLR market within 3 years.

Fujifilm Group aims to capture No.1 market share in the premium mirrorless camera market by 2019, promoting the X Series that continues to evolve with outstanding image quality, fast speed and mobility and the launch of the FUJIFILM X-E3 is in line with the Company’s plans.

Commenting on the occasion, Mr. Yasunobu Nishiyama, Managing Director, Fujifilm India Pvt. Ltd. said, “The X series was first introduced in March 2011 and is now the most widely accepted mirrorless camera among photographers across the world.  In India too, we see much potential in the Mirrorless Camera Segment due to the rise in professional photography, increase in Wedding Photography and Commercial Photography for Brand communication and advertisements and increased use of Social Media to showcase ones work,. The advantage of an X Series mirrorless camera lies in its compact size packed with cutting edge innovative technology and unique features that provide great controls along with excellent color reproduction and image quality. Our latest offering - FUJIFILM X-E3 is built from the essence of minimalism and has been refined to maximize functional performance to its utmost limit. Our endeavor will always be to continuously delight our customers by launching exciting new X Series line up in the coming years as well.”

Key feature of the FUJIFILM X-E3

[1] Compact and lightweight body for portability and practicality

Fujifilm redesigned the camera body of FUJIFILM X-E2 (hereinafter “X-E2”), released in November 2013, to create the most compact and lightweight model within the X Series interchangeable lens camera range, with a viewfinder. The form factor makes it a perfect companion for everyday use and travel photography. The well-balanced proportions and the grip-shaped design make the camera comfortable to hold. The new model also supports the Focus Lever, a popular feature first introduced in the FUJIFILM X-Pro2 (hereinafter “X-Pro2”), allowing you to instantaneously change the focus area while keeping eye on the viewfinder.

The top plate of the camera body features two dials, one for shutter speed and the other for exposure compensation. The dials, milled from aluminum, have a high quality appearance and deliver a reassuring click at every notched setting. The exposure compensation dial now has the C position to enable exposure compensation of up to ±5 stops in 1/3 steps, which enhances the basic operability of photography. The X-E3 is also equipped with an Auto mode selector lever for selecting the fully-automatic Advanced SR Auto mode where the camera chooses the optimum settings for a given scene.

[2] Outstanding image quality, high-speed response and upgraded AF tracking performance

The X-E3 features a 24.3 megapixel APS-C sized X-TransTM CMOS III sensor and X-Processor Pro image processing engine for outstanding image quality and high-speed response. The X-E3 features a large phase detection AF area and an updated algorithm to deliver a fastest AF speed of 0.06sec.***3. The X-E3 also offers 5.0fps live-view shooting, a quick start-up time of 0.4sec., a shutter time lag of 0.050sec. and a shooting interval of 0.25sec.*4

Thanks to the newly developed image recognition algorithm, the X-E3 is able to track moving subjects twice as fast as previous models*5. In addition, the X-E3 is also able to track moving subjects of half the size as before.

[3] Enhanced connectivity with Bluetooth® wireless communication

This is the first X Series camera that offers Bluetooth® capability. Pair it with your smartphone or tablet device, in advance of shooting, to easily transfer pictures you have taken to the smartphone or tablet device via the smart-device app “FUJIFILM Camera Remote.”

[4] Upgraded intuitive touchscreen operation

The LCD monitor uses a high-resolution 1.04M dot, 3.0-inch static touchscreen panel display. Turning the “Touch Panel Settings” on allows the following operations during shooting and playback modes:

Shooting Modes

・Focus Area Selection: Move the focus point to the chosen position by tapping the LCD monitor.

・Touch Shot: Touch to focus on a specific point, then take the picture.

Playback Modes

・Swipe Movement: Swiping a finger across the screen scrolls through the images, one after the other.

・Double-Tap Enlargement: Tapping the screen twice will enlarge the image, centering on the active focus point when the image was taken.

・Drag: Moving a finger across the screen when an image is enlarged will move it around the frame.

・Pinch out: Placing two fingers on the screen and widening the distance between them enlarges the image.

・Pinch in: While the image being displayed is enlarged, placing two fingers on the screen and narrowing the distance between them reduces the image size and displays the last 9 images.

・All the touchscreen functions are disabled when the “Touch Panel Settings” are turned off.

The camera also features the “Touch Function”, in which you can use flick motions in up – down and right – left directions to call pre-assigned functions. Use the drag motion on the touchscreen panel, even while keeping your eye on the EVF, to change the focus area location. In the EVF TOUCH SCREEN AREA SETTINGS, you can activate touchscreen operation for “ALL”, “RIGHT”, “LEFT” or turn the functionality “OFF”.

[5] High resolution and high definition 4K video recording

The X-E3 is capable of recording both Full HD and 4K video using the X Series’ famous Film Simulation modes. You can output recorded video to an external monitor, via the HDMI port, and input audio from an external microphone.

[6] 25 high-performance FUJINON X-mount lenses for ultimate versatility

Our XF lens line-up now features 25 lenses, after today’s announcement of the FUJINON XF80mmF2.8 R LM OIS WR Macro. The current line-up of lenses range from ultra-wide-angle to super-telephoto and includes five fast aperture prime lenses. These lenses bring out the very best image quality from the X-E3. Optional accessories such as mount adapters and macro extension tubes further broaden photographic potential.

※1 The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, Inc. and any use of such marks by FUJIFILM Corporation is under license.

※2 X-Trans is FUJIFILM’s trademark and registered trademark.

※3 FUJIFILM research based on CIPA guidelines using the X-E3 and FUJINON XF16-55mmF2.8 R LM WR lens.

※4 MF mode

※5 FUJIFILM X Series digital camera models with X-TransTM CMOS III sensor and X-Processor Pro as of September, 2017.

About Fujifilm 

Fujifilm established in 1934 has believed in Innovation and creation of new values through leading edge and proprietary technologies. FUJIFILM India as a firm believer in sophistication continues to work hard to provide the Indian consumer the best products and services.

Our corporate slogan is “Value from Innovation.”

Along with expressing Fujifilm's commitment to continuously creating innovative technologies, products and services that empower the potential and expand the horizons of tomorrow's businesses and lifestyles, the slogan also encapsulates the company's desire to combine our own original technology with human resources, expertise and technology from around the world both internally and externally to create innovation. A new brand statement has also been created to articulate these commitments more specifically, and the slogan encapsulates the main points of the brand statement.

Our Goal is to be a company that is able to resolve a diverse variety of the problems that face society, contribute to the world through the continuous creation of value – added products and services, and achieve sustainable growth through constant innovation. That was the commitment we made to the world when we launched our new corporate slogan “Value from Innovation”. We quickly ascertain customer needs, and communicate these clearly and accurately to those involved in product development. Instant camera – instax is successful example of this in Photo Imaging business which was developed after accurately assessing market demands and with all related business divisions working together throughout the entire process from production to sales on a worldwide scale.

“छंद प्रितीचा” चित्रपटातून होणार संगीताची लयलूट

                इंद्रपुरीच्या मेनका आणि रंभा, तुजपुढे काय त्यांचा टेंभा चंद्रिके काय त्यांचा टेंभा... चित्रपटाची कथा – पटकथा आणिकलाकारांच्या अभिनयाबरोबरच जेव्हा दर्जेदार संगीताचा साज एखाद्या चित्रपटाला चढतो तेव्हा त्या चित्रपटाची शानकाही औरच असते. अशाच दर्जेदार गीतांनी नटलेला चित्रपट म्हणजे “छंद प्रितीचा”... लावण्या, लोकगीतं, सवाल – जवाब, भावगीतं, भक्तीगीतं अशा सगळ्याच काव्य प्रकारांत तरबेज शाहीराच्या लेखणीची जादू “छंद प्रितीचा” चित्रपटातून प्रेक्षकांना अनुभवता येणार आहे.

                आपल्या कलेवरील प्रेमाखातर वडिलोपार्जित संपत्तीची आशा सोडून आपले आयुष्य कलेला वाहून घेणाऱ्या शाहीराची ही कथा... ज्यात त्याच्या लेखणीतून अवतरलेल्या गीतांवर तितक्याच ताकदीचं नृत्य करणारी चंद्रा त्याला भेटते आणि दोन कलाप्रेमींमध्ये जडलेल्या प्रितीला एक वेगळं वळण लागतं... या एकंदर प्रवासात एकापेक्षा एक लोकगीतांचा आस्वाद प्रेक्षकांना घेता येणार आहे.

                आपल्या कलेचा छंद जडलेल्या शाहीराच्या या कथेतून संगीताची लयलूट होणार आहे. जावेद अली आणि केतकी माटेगावकर यांच्या स्वरांनी सजलेलं “आलं आभाळ भरूनं” हे प्रेमगीत तर “निस्ती दारावर टिचकी मारा”, “वाजो पहाटेचे पाच”, “सत्य सांगते” या बेला शेंडे यांच्या आवाजातील फटाकेबाज लावण्या त्याचबरोबर बेला शेंडें – वैशाली सामंत यांच्यात रंगलेला सवाल – जवाब आणि आदर्श शिंदे यांच्या आवाजातील “कोसळली ती वीज” हे गीत आणि आदर्श शिंदे च्या आवाजाने नटलेली “शाहीरी लावणी” अशा कैक लोकगीतांनी नटलेला चित्रपट “छंद प्रितीचा”.... या चित्रपटात एकंदर आठ गाणी आहेत. एन. रेळेकर यांच्या लेखणीतून अवतरलेल्या या गीतांना प्रविण कुवर यांचे सूर लाभले आहेत. एन. रेळेकर यांनी गीतलेखनाबरोबरच कथा – पटकथा – संवाद आणि दिग्दर्शनाची धुरा ही सांभाळली.

                प्रेमला पिक्चर्स निर्मित या चित्रपटाची निर्मिती चंद्रकांत जाधव यांनी केली असून या चित्रपटात कलाप्रेमी शाहीराच्या भूमिकेत हर्ष कुलकर्णी दिसणार आहेत तर नृत्यनिपून चंद्राची भूमिका साकारली आहे सुवर्णा काळे हिने...तर ज्याच्या ढोलकीच्या तालावर हा डोलारा उभा राहतो त्या राजारामाच्या भूमिकेत सुबोध भावे आहेत.

                ‘छंद प्रितीचा’ या चित्रपटाच्यानिमित्ताने पुन्हा एकदा सोंगाड्याची जादू प्रेक्षकांवर होणार आहे ज्याच्या भूमिकेत विकास समुद्रेंना पाहता येणार आहे. त्याचबरोबर शरद पोंक्षे, गणेश यादव, सुहासिनी देशपांडे, अभिषेक कुलकर्णी आणि विशाल कुलथे महत्त्वाच्या भूमिकेत दिसणार आहेत.

तेव्हा दर्जेदार संगीताचा आस्वाद नक्की घ्या तुमच्या जवळच्या चित्रपटगृहात येत्या 10 नोव्हेंबरला...

Oplifi, a programmatic media company raises USD 750,000 from Rainmaker Ventures

This deal will further strengthen Singapore based Oplifi’s position as one of the most advanced media technology available to all brands with its key services offering transparency, simplicity and accessibility

Mumbai, October 12, 2017:  Oplifi, a Singapore based programmatic media company that focuses on transparency, simplicity and accessibility has raised USD 750, 000 (INR 4.93 crores) from Mumbai based early-stage venture capital fund Rainmaker Ventures.

Oplifi – derived from the words “open”, “liquid” and “fit”, seeks to convey the accessibility and flexibility of the service. The programmatic company founded towards the end of 2015, has over the years provided best in class digital media amplification technologies for creating the requisite buzz, increasing intent to purchase and fulfilling strategic business goals. It strongly believes that companies of all sizes should have access to world class technology.

According to a report titled ‘Digital – The new normal of marketing’ published by KPMG in India and the Confederation of Indian Industry (CII), India’s digital advertising grew by 15.5% in 2016. The report also predicted that programmatic advertising is the future of digital advertising. The report stated that programmatic advertising will soon command a big share of the pie with traditional advertisers recognising the benefits. It further added that programmatic content will no longer just dominate digital display advertising, but will shortly see a mass adoption through programmatic television advertising.

Headquartered in Singapore, Oplifi co-founded by Gautam Dutt and Anup Kumar is focused on bringing the advances in digital paid media technology, services and platforms to companies of all sizes. Currently, Oplifi works with brands like Lufthansa, Motorola, Vicco in India, RWS and Amex in Singapore, Trapper Media in Malaysia, Cyber One Group in Hong Kong amongst others. 

Commenting on the deal, Gautam Dutt, Co-Founder, Oplifi said “Programmatic is the future of our industry. With our background in media planning and buying we hope to contribute towards making this space more strategically aligned with marketing. Oplifi being independent of any large agency network is not beholden to any particular tech platform. This allows us to focus on what truly matters to the client and provide an independent perspective. The investment will allow us to work towards creating something that is truly different and comes from an Asian perspective. This also gives us a great synergy with other companies funded by Rainmaker Ventures.”

Atul Hegde, Co-Founder Rainmaker Ventures added, “With oplifi we are increasing our investment footprint in the digital marketing landscape. We now have investments in the digital design & content space, in influencer marketing & amplification and now into programmatic. Also with oplifi we expand our investment base into south East Asia. We are excited to back an innovative company like oplifi and work closely with the two outstanding co- founders Gautam Dutt & Anup Kumar”

On Rainmaker Ventures plans, Mr. Hegde commented, “We are extremely bullish on the entire digital marketing ecosystem and are actively looking at investing in areas like UI/UX, Digital Video creation, Influencer marketing platforms & IOT integration services. Potential markets for investments include south East Asia, Middle east and of course India.”

Tickets for A.R. Rahman ENCORE The Concert with MTV to go live on October 12 exclusively on BookMyShow

- Sale to begin at 12 noon

-Tickets will be priced INR 1000 upwards

  

Mumbai, October 11, 2017 – After a hiatus of over half a decade, music maestro A.R. Rahman will embark on a massive stadium tour spanning across four cities between November and December this year. A. R. Rahman ENCORE- The Concert, in association with MTV will be a fully seated event and will be held at the most iconic venues in each city to enthrall a combined audience of over 100,000 people.  

LIVE Viacom18 in association with MTV and the official ticketing partner BookMyShow will present this magnificent spectacle encapsulating the musical excellence of two and a half decade journey of the music legend, bringing to life some of his most iconic Bollywood melodies. The ticket sales for this mega concert will go live exclusively on BookMyShow on Thursday, October 12, 2017 with ticket prices starting at just INR 1000. 

Rahman is planning an exclusive set list for this tour, covering the entire spectrum of some of his best works right from Roja to Ok Jaanu, which will definitely please his Hindi music fans. The magnificent night will become even more mesmerizing with A.R. Rahman playing some magical pieces on the piano. The creative genius will be accompanied by singing sensations Jonita Gandhi, Mohit Chauhan, Javed Ali, Shaashaa Tirupati, Hriday Gattani, and Harshdeep Kaur on the tour.

Speaking about the much awaited concert, Saugato Bhowmik, Head, Live Viacom18 and Consumer Products, Viacom18, said, “It is an absolute delight to be associated with this huge multi city tour of A. R. Rahman who is one of the biggest names in the Indian music industry. I am sure that all fans alike cannot wait to watch him perform live and bring alive some of his bollywood’s best melodies in a first of its kind tour in the country. We have always believed in bringing the best musical experience to our fans and this concert is going to do just that.”’

Mr.Kunal Khambhati,Head - Live Events and IP, BookMyShow elaborates, "In line with BookMyShow's  vision to build India as a live entertainment destination, we are excited to offer an unforgettable experience to the audience at A.R. Rahman ENCORE. The tour promises to be an enthralling musical experience and we are Committed to ensure a transparent, seamless, and unforgettable opportunity to all Rahman fans. The event will be among the biggest homegrown musical acts witnessed in the recent times and we are determined to make it a phenomenal success.”

The massive production will feature a unique and one of a kind stage set up, complete with state of the art paraphernalia for a truly magical experience.

Tour Details:

26th November - Gachibowli Stadium, Hyderabad
3rd December - -TransStadia, Ahmedabad
17th December– CCI Brabourne Stadium, Mumbai

23rd December– Indira Gandhi Sports Complex, New Delhi

The tour is brought in association with Hyderabad Talkies in Hyderabad, White River Entertainment in Ahmedabad, Viacom18 in Mumbai and Maham in New Delhi.

Launching -CST for Future India" campaign

Shri. Shiv Pratap Shukla. Hon'ble Minister of State for Finance, inaugurated the GST for Future India campaign of CGST and Central Excise Zone of Mumbai in a function held at the Conference hall of Bank of India at Bandra Kuria Complex. Mumbai today. In their on-going outreach programs to create awareness on GST. the CGST and Central Excise, Mumbai zone conceptualized yet another campaign titled as "GST for future India". The main focus of this program is to reach out the school children and through them outreach the intended public. This is achieved by printing the GST advertisement materials of Central Board of Indirect Taxes and Customs on the front page and the address and contact details of all GST Seva Kendras of CGST and Central Excise. Mumbai zone on the back page of the note books meant to be used by school children. The objective of this program is to popularize the advantages of GST among the students, to nurture the young India to evolve as 'Tax compliant citizens" and to advertise the addresses and contact details of all GST Seva Kendras of Mumbai zone among the students, general public and the trade and industry in particular. The intended benefits are building the future India with Tax compliant citizens, Popularizing the benefits of GST without any cost. an effortless display of the GST advertisement and contact details of the GST Seva Kendras repeatedly. As a mark of launching the campaign. a function was organized at 12 noon today (09.10.2017) in the Bank of India Conference Hall, Sandra Kuria Complex, and Shri. Shiv Pratap Shukla, the Hon'ble Minister of State for Finance unveiled the note books printed with GST advertisement content and the first copy was received by Smt. Nanda R Gosavi, the Principal of P. K. Road Marathi School, Mulund. Later the Hon'ble Minister distributed the notebooks to the students of the school. The campaign was initiated and rolled out by the relentless efforts of officers of Thane and Navi Mumbai welcomed the Minister for this launch and briefed the participants about the novelty of this campaign. The program was attended the executives of M/s. Navneet Education Ltd. the notebook printers who have coordinated with the CGST department in printing notebooks with GST advertisement materials. The executives of M/s. Galaxy Surfactants Ltd who were the sponsors for printing the initial lot of the notebooks for free distribution under the Corporate Social Responsibility have also attended the function. The Chief Commissioners. Principal Commissioners and Commissioners of Customs and CGST Mumbai Zone also participated in this program along with other officers.

Sparkle your home with Hicare’s home cleaning Service

HICARE has entered into the space of professional home cleaning services in India. As responsibilities and priorities change day after day, It is quite hard enough finding time for the people and activities homeowners love. House cleaning responsibilities shouldn’t get in the way. It’s time to take charge of your valuable free time with professional house cleaning services from HICARE. The brand offers high quality house cleaning service at your convenience so that when they come home to a clean kitchen, freshly vacuumed floors and sparkling bathrooms can give them a wonderful feeling of a new home each time.

HICARE is the most reputable, reliable name in house cleaning service in India. Hence, relying on HICARE, house cleaning service can help homeowners have home that smells and feels new each time. The certified house cleaners are dedicated to take the burden of cleaning house off from the shoulders of homeowners so that they can get enough time to spend with their near and dear ones while enjoying a refreshing ambience of clean home with a wide range of services like Deep Cleaning, Sofa & Carpet Spa, Floor Polishing, Kitchen & Bathroom Cleaning, Mattress & Curtain Steaming.

U.S. Immigration Fund and The Chopras Group Partner to bring India a Global Future

October 9, 2017 | Mumbai: The Chopras, a leading higher education business in exclusive partnership with U.S. Immigration Fund are bringing families in India the opportunity to invest in a global future to enable business, education, career and residential opportunities in the United States. An official series of exclusive seminars across the nation are educating investors and families on the details of the EB-5 program and the process of obtaining US Green Card Status via high quality real estate investments.

The EB-5 visa program offers foreign investors to invest $500,000 into a qualified project. The project should successfully create 10 full-time jobs for U.S. worker’s basis which the individual and his/her immediate family is given a permanent green card.

Speaking on the occasion, Mr. John Linn, Director of Asia-Pacific Operations at U.S. Immigration Fund, said, “As Indian economy is growing at a rapid pace, there is a lot of exchange between our neighboring countries to facilitate and furthermore business opportunities. Such seminars will prove to be a beneficial exchange of culture and employment opportunity where potential investors can make use of long term benefits extended by the US government. This is a great investment vehicle and has huge potential in generating multiple jobs and in turn rich dividends to the investors.”

Shan Chopra, Managing Partner, The Chopra Group added “Our partnership is focused on advancing opportunity for individuals and families in education, careers and business in the United States. Global mobility and access are in high demand in an emerging India, and our offering provides freedom and flexibility to many aiming to build a global future for their families. We’re excited to be in the early phases of developing a program that has intrinsic value for all stakeholders and is sure to see a steep growth curve over the next 18-24 months in India”. 

The seminar enlightened the future investors on the benefits and nuances of this U.S. EB-5 Investment program. The summit also focused onplanning the future for U.S. college education and having a complete understanding of all the visa options. Both firms are working closely to establish a dedicated Investor Relations arm to manage the needs of their clients from start to finish in the execution of the EB-5 investor visa. The EB-5 investment opportunity is available in all offices operated by The Chopras across 20 cities, and growing.

The U.S. Congress created the EB-5 Program in 1990 to enable high net worth Foreign Investors to obtain a U.S. Visa by investing in a U.S. business that will benefit the economy and create more jobs.

The EB-5 seminar was scheduled to take place in five cities in India out of which Chandigarh, Ludhiana and Delhi were successfully conducted. The Bangalore seminar is scheduled for October 14, 2017. The programme agenda and relevant information for the roadshows in the cities mentioned above is available on the website of The Chopras.

About The Chopras Group

The Chopras Group is a family led education group whose origins are in Higher Education, Career Management and Student Recruitment globally. The Chopras helped bring Global Education to the forefront of Indian students, parents & schools starting in 1995 and have created a highly successful business engaging over 350,000 students with student recruitment in over 38 countries and deep relationships with over 600 universities globally. The Chopras are aggressively diversifying and internationally expanding their core higher education operations into Higher Education Research, Corporate & Institutional Services, K-12 and Universities and now into Investment Driven Migration.

About U.S. Immigration Fund (USIF) 

U.S. Immigration Fund (USIF) is America’s leading foreign direct investment firm in the business of raising EB-5 capital for world renowned investment opportunities in real estate across the United States. USIF connects foreign investors with high quality U.S. Real Estate Development projects managing and investing capital to ensure successful attainment of US Green Card Status investors and their families.

Tinder presents a unique take on making connections

Tinder launches ‘Reactions’ –  Because Reactions speak louder than words

We have all been in situations where we wanted to say something to a Tinder match, but just didn’t know how. Whether it be getting out of a tricky situation or expressing love and gratitude, finding the right words can be tough. But, when words don't cut it, actions do. Or even better…Reactions!

Created by the women of Tinder as a fun new way to communicate, the latest feature has all-new animations that capture exactly what you want to say, without the stress of how to say it. Whether it’s appreciating someone for being awesome, nudging someone cute to make a move, or just saying NOPE to obvious stupidity, Reactions has you covered.

Tinder has also partnered with actress/comedian Whitney Cummings, to be the voice of some of the Reactions. She even joined the women of Tinder at the office to test them out. Messaging on the app will never be the same!

Here’s a little peak into each of these Reactions.

1. Hearts: For when you’ve found the perfect match! Someone who gets you, says the right thing at the right time and truly gives you butterflies. If you love what they have said, now is your time to let some hearts explode onto the chat window
   

2. Laughs: Humor is the best ice breaker. You know your match will do all it takes to get you to laugh. And when they crack it, there is no better way to respond than with the Laughs reaction. With this feature, your matches are in for a humorous time!
   

3. Round of Applause: This one can be looked as a fun gesture of appreciation when your match does something nice, or says something that you couldn’t agree to more.
   

4. Really…?!: The right attitude for the wrong person! This reaction comes equipped with three buttons – Really…?!, NOPE and Ugh, that have the same level of boldness without being too offensive. A way of sending out a clear message, without having to speak out loud and disrupt your peace of mind.
   

5. The eye roll: Sarcasm is our natural reflex to stupidity. But what if it’s too soon to throw sass into the conversation? The eye roll reaction is here to the rescue.
   

6. The ball’s in your court You’ve had a promising conversation with someone, have even made your move, but want the guy to take it further. Now you can say it without saying it, with the help of the "balls in your court" Reaction
   

In India, 3 reactions; the Heart, Laughs and Round of Applause will be available to everyone and 3 reactions; Really…?!, Eye Roll and Ball’s in your court are just for women.

Go forth and Express yourself! You are one swipe away from a connection.

The update will be available starting 04th October, 7pm IST on iOS and Android.

Havmor Ice Cream introduces Three New Flavors

This Diwali treat your family and friends with the newly launched tantalizing ice cream flavors – Kaju Katli, Fresh Sitafal and Double Chocolate Fudge

Mumbai, October 05: Havmor Ice Cream, a leading pure milk ice cream brand has geared up to celebrate the festival of light; an auspicious occasion of Diwali with the launch of its three new delectable ice cream flavors of the quarter – Kaju Katli, Fresh Sitafal and Double Chocolate Fudge. These three new flavors features roasted cashews, freshness of Sitafal and fudgy chocolate.

The aptly named Kaju Katli is a perfect concoction of Mawa (also known as Khoya) and Cashews. Keeping in mind the consumption of sweets in every house during Diwali, Havmor has introduced this all-time favorite sweet of Indian consumers ‘Kaju Katli’ in the form of ice cream. It is an exceptional treat this Diwali which is bundled with finely assorted Cashews.

Fresh Sitafal is a seasonal ice cream blended seamlessly with fresh pulp of custard apples and rich cream. With every layer of ice cream, one will enjoy the freshness of fruits and its soft and creamy texture will soothe one’s taste bud.

Double Chocolate Fudge, a chocolatey fusion of delicious light and dark chocolate sprinkled with a crunch. The name itself signifies the ingredients and taste and thus, will be relished by chocolate lovers.

With the launch of these new variants, Havmor is getting into the festive spirit and spreading the goodness of milk. Each new flavor provides the perfect touch of delicious indulgence with a good and rich source of protein and calcium. These new range of exotic flavors are available in scoops and family packs at all retail outlets of Havmor Ice Cream.